Customer Ratings & Reviews

I got this tv as an upgrade from my 65in LG oled. What I wasn't expecting was there to be a huge picture upgrade. This has to be one of the best looking looking pictures I have ever seen. The images are clean and clear. The blacks are black. I would highly recommend this tv.

This LG is great. No complaints at all. I though i would regret leaving Sony but none yet. We also recently got the update for 4k @ 120hrtz in dolby. This tv has ever but of tech in it. More then most.

This tv 48” and 77” I have now are just mind blowing. I fine tuned my picture settings to my perfect liking and applied them from my 77” and recently purchased 48” and the settings are perfect on both !! Oh wait , I purchased the 77” back in mid November 2020 and loved it sooooooo much I had to replace the other most used tv with the same CX, as the CX and the C1 are just about the same exact for the OS. I just installed the 48” the past weekend and all I can say is wow to both of them!! Perfect, and absolutely the best picture money can buy at a decent price ! Both sets look identical!! Stunning!! I use the newest Roku Ultra 4K with all my sets as I need them for the xfinity app. Wow wow wow great sets, get an extended warranty right from LG when you buy the set and get it, it’s cheap for an extra 2 years for a total of 3. I used the 24 month financing on both. I am going to go for a walk now then enjoy my stunning beautiful TV’s.

I spent a boat load of hours researching TVs and watching YouTube videos of professional TV calibrators, and going back and forth in the store between the Sony A9G and LG CX. I can tell you that they both are stunning TVs. I went with the LG CX because any visible differences I noticed between the LG and the Sony were marginal — completely insignificant. The Sony was $4k in 77 inches and the LG was $3,300 in 77 inches. I honestly was scratching my head trying to figure out what I would be paying an extra $700 for. LG for the win for an amazing picture quality at a much better price. Well done LG for pricing your masterpiece fair.

I have been wanting an oled for very long time. Finally upgrade to 4K. Decided to go big or go home! Actually, the 77 inch is not as big as I thought it would be. Now, I am a theater guy, but this tv combined with same day movie releases on HBOMAX, I may never go back to the theater.

LG OLED Technology is the best! Picture quality is excellent for 4K movies and regular tv in the 77" OLED. Video and sound from Mortal Kombat on the PS5 is outstanding. Excellent results connected to DirecTV, AppleTV and PS5. We're very pleased with this purchase.

Picture Quality on this TV is absolutely beautiful!! I Love the remote and easy to use. It is more expensive then other TVs but I wanted the best picture quality for the price. Sound is excellent too! I recommend the TV for those who enjoy a really good picture quality.

This TV is fantastic. Blacks are black, not 50 shades of grey. Which of course creates contrast that is fabulous, which makes colors pop. If you want the best looking picture out there right now, OLED is it. The only knock is the price. But you can't take it with you, so....

This TV has amazing picture quality. Easy to connect external devices. The magic remote is fun to use. I wish they had a better product manual, but most everything is user friendly. Pretty good sound. Awesome that the TV has Atmos capability. You can't go wrong. Love this TV!

Have owned for a month now and I am very satisfied. I like the OLED platform better than any other rendition of LED. Colors, blacks, contrast, everything is outstanding. We highly recommend LG OLED TVs. This is our 2nd, 55” in bedroom & now the 77” in living room.

The picture quality is amazing. The best of the best. Friends always want to watch tv and hang out at my place. Having a LG 65 OLED(2018) model. My only complaint is the apps don't work as well as my older one. Sometimes my apps will quit. It's rare, but it does happen on rare occasion. My other LG OLED is over 4 years old and the apps have never stopped once. So it must be some technical glitch. That being said it hasn't happened enough for me to call LG customer service. It's maybe once a month. This TV is expensive with some newer technology that is maybe questionable. But I still bought it knowing that. Again the picture is the best of the best. Also, while gaming the picture is quite awesome and very low lag.

I have only owned led/lcd tvs. After purchasing the Lg CX 77, I will only by OLED tvs from here on out. The quality is amazing, the black levels are fantastic. There is a little more maintenance required with OLED to prevent burn in, but it is well worth it.

Well worth the pennies!! Picture is very surreal. The blacks are just black. No ghosting or shadows. Watched the dark night and the mandolorian on the first night and they were literally new shows and movies. The stand is the heaviest part of the entire box.

Excellent TV. This is our 4th of the 65 inch+ LG OLED TV's. All are excellent. We have 2 of the 77" models and 2 of the 60" models. Picture is perfect and system is easy to use.

I received a PS5 for my birthday and decided it was time to buy a TV that could get the most out of the gaming system. This TV has exceeded all of my expectations. Watching Disney's Moana on this TV blew everyone in my family away, it is truly stunning the level of color and detail that it produces that we had never seen before. And of course, my PS5 games are eye-popping! I also picked up an LG speaker bar and highly recommend this as a must-buy if you want a true movie theater experience and sound to match. Last, I want to commend the two gentlemen from Best Buy that delivered the TV. They expertly navigated my home and unboxed the TV for me once in the basement for me to quickly inspect and make sure nothing was broken. They were very professional and pleasant. Overall, a 5***** experience.

Super happy with this purchase. Pricey, but I love the quality. Delivers on the blacks, motion handling, and crispness. The design is minimal and looks classy on the wall. It also has a sturdiness that it's size and thinness would not suggest. The magic remote is a nice touch as it goes beyond simple IR tech. My one gripe is that the "smart system" is incredibly invasive. The TV is frequently asking me to accept terms and conditions which I would prefer no to. If you read through them, you'll see that the manufacturer is getting so deep in your business, eavesdropping, watching, following an insane amount of information that no TV should be doing. So I'm always declining, and then getting hen pecked to accept. It's annoying. I just want a dumb TV with this quality. Not one snooping on everything I do.

The colors and contrast are incredible with this TV. The viewing angle range is also exceptional. The only drawback is that it reflects everything that's illuminated, which makes it best for a room where it can be made dark

This television is incredible. We can’t get over the quality of the picture...you will feel like to characters are in your room with you! It is amazing. Easy to set up and use. They are expensive but I wouldn’t waste money on anything less.

I had a great experience last weekend with Alejandro Coronel in the Magnolia department. I recently purchased a Sony 65" A90J. Even though the Sony's picture quality was great, excellent detail and colors, the set didn't have the pop and punch that I was used to in my 2017 LG 65" B7. It was like the difference between looking at a great painting with a flat or matte finish compared to a semi-gloss or glossy finish. Alejandro accepted my return and allowed me to purchase a 77" LG CX, which I picked up on Saturday 4/10/21. The LG's picture has the pop and punch I really like and I am a very satisfied customer. Alejandro assisted me throughout the whole process and was courteous and patient and I really appreciate that. You guys need more salespeople like him and thank you! Ian in Mission Valley

Little pricey, but definitely one of the best purchases I have made! The TV is awesome and large, looks great in my living room. Great for gaming, has g-sync and everything that you could want. Couldn't be happier with the purchase.