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Customer Ratings & Reviews

Your price for this item is $659.99
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The comparable value price is $3,299.99

Customer reviews

Rating 4.8 out of 5 stars with 1406 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.4 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers value the 77" Class CX Series OLED 4K UHD Smart webOS TV for its exceptional picture quality, with many noting that it is the best they have ever seen. The large screen and vivid colors also impress users, making it an ideal choice for gaming and movie watching. While some find the price to be expensive, many agree that it is worth the investment for the quality and features offered.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 1,406 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Fantastic picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic picture. I went from a 64" plasma to this 77" beauty and I'm just amazed at the crisp clear picture. I'm not a gamer so I can't speak for that aspect of the TV but everything else is great. The sound from the internal speakers to me is a little bit hollow but when watching movies I use my Yahama receiver and Bose speakers to rattle the windows.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV is great; lack of manuals is disheartening

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The OLED TV and the Geek install team were great. The LG remote is awkward feeling to me; perhaps it will seem more natural & intuitive with more use. An explanatory instruction sheet would be helpful... but there isn't one; there are remote buttons that I have no clue as to what they are for. For the cost of this 77 inch high end YV there is no owners manual! You MUST download one at your expense & time; a glaring omission by LG. What would that have cost LG? I can NOT find the serial number & therefore can not complete warranty card; I'm sure it would have been on an owners manual/user guide. - 5 days ago I left a "please call me" message for my installer. No reply. Photos show old 60 inch TV vs my new 77 inch LG OLED. I was fearful it would be too big; it is not!

    I would recommend this to a friend
  • Pros mentioned:
    Black levels, Picture quality

    Rated 5 out of 5 stars

    Akers

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, very clear, deep rich color and blacks. Now just need a PS5!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    OMG! Amazing TV!!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely beautiful, stunning picture! Love all the features it has, especially the LG exclusive channels! There’s still a lot to learn about this tv, but my husband is really enjoying learning all about it. And I don’t even have to wear my contacts to see the picture on the huge 77” screen! Can’t wait for football season!!! And Best Buy honored their price match guarantee, so we’re extra happy! We do recommend purchasing an LG sound bar to make the viewing experience over the top!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Remote control

    Rated 5 out of 5 stars

    Simply amazing

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    By far the best tv I’ve ever owned. The picture is breathtaking even on non 4K programming. If you’re in the market for a OLED 4K tv this is the one you should buy! The inactive remote control is amazing too!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    A great TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wow! Very, very happy with this purchase. Fantastic picture. Easy to set up. Love the size. I love everything about this TV.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good tv bad experience

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I really have enjoyed the tv. It looks great. I had a bad experience when I purchased the tv though. I had to go though the purchasing process 4 times before we actually completed the purchase. They were not going to deliver it same day even though I would be an Elite Plus Member. In the process of all these purchases I lost my delivery date and ended up with a much later date. The staff was nice even though I had to go and grab someone to help me. It was a bad buying experience but I do love the tv.

    I would recommend this to a friend
  • Pros mentioned:
    Black levels

    Rated 5 out of 5 stars

    The Best TV in my house!!!!!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Is the nicest TV I’ve ever owned I have the Sony Bravia 900F and I thought that looked awesome but this thing is oh my god so much clearer so much more vibrant colors. And my ps5 looks amazing too. You Definitely wouldn’t be disappointed if you pull the trigger on this TV or the C1. The C1 literally is just a tiny bit clearer on a side-by-side review that I watched everything else is the same so for an extra $500 that tad bit of clarity is not going to make a difference to me so I went like this one the CX.

    I would recommend this to a friend
  • Pros mentioned:
    Black levels

    Rated 5 out of 5 stars

    Oled. The black of blacks

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Oled. The black of blacks. Once you have perfect blacks, you notice what a difference when regular tvs light up a chunk of the tv on any white font or pictures. Looks almost like a cloud. (I think that "feature" is called, Back lit LED/Full array backlighting/ edge backlight etc. I think) BUT Not on OLED!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    New TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv I have ever owned. Excellent picture user friendly. Really enjoying it.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    OLEDHT

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Incredible picture. Seamless integration and ease of use. Highly recommend to anyone looking for a true picture.

    I would recommend this to a friend
  • Pros mentioned:
    Oled, Picture quality

    Rated 5 out of 5 stars

    Can’t go wrong with this TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture! Oled just pops with color. Splurge and buy this.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great gaming and viewing display

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and very easy to setup. Night and day when compared to my previous Sony XBR 900 series LCD!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great for explicit videos

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    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice quality tv works very well. It is 120 hertz oled so it looks like real life

    I would recommend this to a friend
  • Pros mentioned:
    Black levels, Picture quality

    Rated 5 out of 5 stars

    Absolutely awesome tv

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv I've ever owned, amazing picture and great for dark rooms.

    I would recommend this to a friend
  • Pros mentioned:
    Black levels

    Rated 5 out of 5 stars

    Home theater

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This 77” LG OLED TV is awesome the color and clarity is by far more than ever expected, I mounted the TV onto a Sanus wall mount so I have easy access to the rear hookups, I then purchased a Nakamichi 9.2.4. Surround system from BestBuy, WOW put your seatbelt on the combo is unbelievable , thanks Best Buy!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m not tech savvy but I been watching lots of videos on how to adjust the settings to my likeness as for either watching movies or playing games. I was so hesitant to buy a television at this price but so far I’m impressed by the picture and capabilities of this tv. Bottom line the picture is amazing!!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Replaced a 15 year old tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture. And easy to use set up was a breeze. Beautiful design so thin

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome comes to mind

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The word awesome comes to mind it’s hard to believe that a TV can provide such fidelity to a picture I’m extremely happy with the quality of the TV and the way in which it was set up by the geek squad The addition of Sonos beam sound bar and 2 smaller Sonos speakers makes the sound effects great

    I would recommend this to a friend
  • Pros mentioned:
    Oled

    Rated 5 out of 5 stars

    Just do it!!!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is so amazing. I went from a 55 inch Samsung UHD to this gorgeous piece of artwork. I also brought the Sonos Arc and sub. This combination is a winner hands down. If your on the fence about this TV don't be just do it. The web OS does start a little slow but besides that no complaints.

    I would recommend this to a friend