Customer Ratings & Reviews

The clarity of the picture from this TV is amazing. Of course you have to have HD channels; however, it is worth it. My husband pointed out how you could see the red blemishes so clearly on the vice presidents face during a speech--even make-up couldn't cover that up.

This replaced a 65 inch Samsung 4k SUHD TV that was a few years old. What an amazing difference between the LED and OLED. The colors are amazing and I am very happy with it. LG's OS is great and easy to use, would recommend this TV to anyone.

I had to buy another tv....last one just stopped working. This tv is a BEAST. I could have gotten the 2021 Model (I purchased this in July 2021) but the 2020 model (CX) on ALL the reviews I read, out preformed the newer model (C1)

We were cross shopping between OLED and LCD/LED and are very happy with our choice. The CX has an amazing picture quality and UI. Best Buy delivery went seamlessly and the 5% back in points for using the Best Buy CC was an added bonus and made this a great value.

This is my second LG OLED...I moved my 65 inch to m6 bedroom and replaced it with the 77 inch. I did not think that the picture could get any better but the CX pictures is much better than my C7 which at the time I thought could not be beat. Would definitely recommend.

Love this LG TV! It has a perfect sizenfor our theater room with a perfect picture (TV and movies). Coupled with a sound system, this is better than being at the movies! The Geek Squad was terrific during set up as well. I highly recommend this TV.

Other than a few bugs with eARC this is an amazing set with fantastic picture quality and perfect blacks. Highly recommended!

Exceeded expectations. This is my second LG TV. Almost went with Samsung because it was cheaper but decided to go with what I know and spend a little more. All of the newest technology is built in and the picture is amazing. No regrets with this purchase!

"Unbelievable", this new technology is mind blowing. It gives the sharpest picture available today. Large screen actually puts you on the toppest mountain to the bottom of the ocean with the clarity beyond belief for a TV.

We had the LG 65 inch OLED tv and loved it so much that when we saw they came out with a 77 inch OLED we decided we needed to go bigger. It fits perfectly and we are so glad we made this change.

At first I was nervous on investing in a TV but once its unboxed and hung it is amazing. Definitley recommend.Watching netflix and anything Dolby Vision is worth the $$$ Dont wait and get it on sale as I did originally 4,999.00 its off a $1000. You wont regret it.

Are you kidding me?? This TV is awesome!! Had the 65 inch C9. No brainer to upgrade to the 77in CX. Picture is awesome. Viewing angles are a real thing and they are great on this OLED.

I'm torn between this and samsung Q90T 75 but when I compared it on actual. I was really blown away with the picture quality of OLED. This is worth the $400-500 difference in price. I'm ready for PS5 :)

A few years ago I had gotten the 65 inch OLED and we decided to upgrade. At 1st it was a little overwhelming but we love it now. There isn’t anything like the OLED TVs. The picture is so clear and the quality is amazing.

First TV delivered would not even turn on. They replaced it and all is well. Beautiful picture and easy to use.

A bit nervous at first as there was a vertical line on the screen when we set up the tv. Thought it was broken and was planning to return. However ran a patch and the line went away. Color is excellent. Well worth the money!

I was back and forth between this TV and a Q90. The 85" Q90 was calling my name but everyone said CX was better for gaming. I have been blown away. This TV is amazing and if you are looking for a new TV and can fit it in the budget I would recommend 100%.

I’m using this as a monitor, w a Denon 4K receiver, 5.2 Klipsch and an Apple TV so I can’t speak to the operating system for streaming, speakers, etc. That said this TV is absolutely spectacular!!

What an amazing tv! I was looking to switch to oled for a while now and i finally did it and boy what a difference!!! If you are on a fence about getting one..do it now! You will not be sorry..once you try oled you will never go back

Fantastic picture, added Sonos Arc and Subwoofer and two one SL making a awesome system. Best Buy Geek Squad did a very good job installing. Everything work seamlessly and pairs well with Apple TV. Only had it for two days, and so far its a big hit.