Customer Ratings & Reviews

this is the best tv money can buy. amazing shadows and details for both movie and cinema. the interface is so much better than my orevious Sony 65" tv. plus its the ultimate flex!!

Needs no introduction. Bought this on sale and it replaced my C9 65in. Always wanted a 77in OLED and couldn't pass up the sale. Picture looks great as always.

Once some adjustments are made to your liking, there isn’t a tv out there that can reproduce the image quality you get from an LG OLED.

Picture quality is exceptional on both HD TV channels and HDR gaming. The only reason for the 4 stars is that the mounting surface is much lower on the body of the TV. This means that a lot of people may have to move their mounts already on the wall from a previous TV, or it will stick out/not fit. After moving the mount, I am very happy with the TV picture/speed/look.

Overall excellent tv coming from a QLED the color is a bit darker but the overall fidelity is better and more true to life, works well with Xbox series x (make sure to update firmware ASAP).

This is our first big TV. Wanted to buy a Samsung but they didn't had a 77'' in Samsung so we thought of going with LG. It's good but if you watch netflix or other TV's for long time it just kicks you out from the screen. Now, I see a samsung with bigger inch I am attracted towards it and they are so thin.

The picture on this tv can’t be beat. Rewatching movies to see what we missed before owning this 77 oled and was shocked at the details that are missing on other tv platforms.

I can't say how much I love this TV. I a geek when it comes to deep rich blacks. This TV nails it. It takes very little customization to get it spot on. Love it.

Everything about the TV was 5 stars up until it developed a line in the middle of the screen just before the tv was 2 years old. Geek Squad tried their best and threw some parts at it before it was determined to be a faulty screen. It is almost as much as a new TV to replace the screen. It's tough to spend $3K on a tv for it to last less than 2 years. I did reach out to LG and they have offered %15 reimbursement toward the purchase of a new tv. I've had many cheaper tv's that are still going strong 15 years later. I'll probably end up with another LG because everyone has been surprised this happened and these are supposed to be top notch. Guess I just had bad luck.

Not a better tv you could buy. Only caveat is I would like to try the Sony because image processing may be better, but the newly added hdmi 2.1 edges out the Sony oleds this model year.

The LG CX is an incredible TV. The picture is stunning in HDR and SDR. The peak brightness is a little low if you have a lot of light in your room, but is not a deal breaker.

So far I love the LG OLED 77 it has an amazing picture for a TV this size! The delivery and installation went as planned and the installer was amazing! Couldn't be happier with my purchase1

Beautiful TV! Unbelievably clear sharp picture! The Geek Squad team was great and very helpful in installing, setting up and explaining the new features of this TV offers.

Don't listen to the doubters. I went from a Pioneer Kuro to a Panasonic plasma to this. No comparison. Inky blacks and beautiful colors. This is THE OLED to buy. You will not be sorry.

I had the Samsung QLED and the picture had MAJOR dirty screen effect. The picture was also fuzzy near the edges. This OLED delivers. Wow!!! Clear, detailed, amazing!!!!

replaced my amazing Panasonic plasma with this so I could experience 4k movies and sports. I am sure the picture quality is as good as it can be with todays existing TV technology .

TV is excellent! Extremely quick processor makes accessing streaming services awesome. Picture quality is unreal. Geek Squad installation was seem less and very accommodating.

One of the best pictures I’ve ever seen in my life if not the best. Literally looks like a magazine coming to life.

Beautiful TV, great picture, great sound. Remote with the point and click with motion gestures takes a little getting used to but easy to control.

I love the TV. My wife wanted it mounted at a low height so I did it. Its soo big it doesn't matter haha. Great quality I would purchase this TV over again if I had the choice.