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Customer Ratings & Reviews

Your price for this item is $189.99
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Customer reviews

Rating 4.6 out of 5 stars with 524 reviews

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Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

91%would recommend to a friend

Customers are saying

Customers love the 40" Class Select Series Full HD Smart RokuTV, frequently praising its picture quality and ease of use. Many also appreciate the affordable price and lightweight design, making it easy to set up and move. Positive feedback also highlights the user-friendly remote and the overall size being suitable for various spaces. A small number of users experienced connectivity issues, however.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 6 Showing 101-120 of 524 reviews
  • Pros mentioned:
    Picture quality, Price

    Rated 4 out of 5 stars

    Roku

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good buy for price. Good picture quality. Easy setup.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    A+ Value and quality

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great value, “without compromising Quality” returning customer.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Wow

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture easy set up . Would tell everyone this is a great tv

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Perfect

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this tv. The sound and pic are perfect. It’s easy to use

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great price easy to navigate program

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture with great sound. The reason I didn't give it a 5 star is because the remote lags. It doesn't keep up with what you're doing. And sometimes it jumps ahead if you push the buttons too long.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Impressive

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Two impressive things . Picture quality is beautiful and I think painterly and is 1080 . Sound quality is also beautiful , in stereo with speakers designed to hear the voices . The picture is best viewed from the front and loses quality as you view from the side . Good price point .

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 4 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv is great! It’s not our primary tv but we use it for my wife’s treadmill. Easy to set up and works like a charm. The only thing I was surprised about is the lack of a headphone jack or Bluetooth capability. The app has a workaround and you can order a different remote control that has a headphone option.

    I would recommend this to a friend
    • Brand response from Roku Team
      Posted .

      Hello! We truly appreciate your feedback. Currently, the Bluetooth function is not available on the Roku Select series. However, you can enjoy this feature with our Plus Series and Pro Series models. Please visit https://www.roku.com/products/roku-tv/roku-made-tvs/select-series-4k to check the available features for these TVs and look for the "Compare" tab. In the meantime, we will make sure to forward your feedback to the product team. Thanks! Elmer, Roku Customer Advocate roku

  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great price, easy setup, and excellent resolution

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Needed a tv to play videos frkm a USB for a booth setup at an art show. The Best Buy employee recommended it as an affordable option for our nonprofit and he was right. Great price, easy setup, good resolution. After a few downloads and updates the media player was easy to navigate and had the repeat option I needed to loop the video throughout the 8 hr. show.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Roku TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Perfect size for my living room. Easy to navigate!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Price

    Rated 5 out of 5 stars

    Roku

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product for the price. Easy product set up.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 3 out of 5 stars

    Good Budget HD TV if you have the patience.

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Looking for a budget 40=43" Full HD TV. Found a number of good reviews on the 2023 Roku. Checked out Best Buy, my go to. Purchased this 2024 model for $199. Easy set up, very good color and picture..Terrific when viewed head on but loses from the angle. The downside, kept losing its sound. Thought it was a defective remote mute button. Returned it when I could not resolve. Later found a blogg that mentioned same problem. Their fix, unplug the TV and re-power. Went back and purchased a 2nd Roku on sale at BB for Memorial Day. Same thing happened with the new one but unplugging fixed it. TV is a good buy if you have the patience to bear with this glitch.

    I would recommend this to a friend
    • Brand response from Roku Team
      Posted .

      Hi Michael, thanks for sharing your feedback with us! We appreciate you letting us know about the audio issues, though this sounds a bit unusual. It sounds like you were able to get the audio resolved but if this occurs again, we'd like to learn more so that we can help. As always, don't hesitate to reach out to our team at support.roku.com/contactus so that we can assist. Thanks for your continued support and Happy Streaming! Roku Customer Advocate roku

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome TV!

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my new Roku HD Smart TV. It was so easy to set up and the picture is so clear. I have it set up in my man cave mounted on the wall.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great screen

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Screen size is larger than TLC same advertised size and much easier to use than Samsung

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Roku #1

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love the size and it has a great picture and easy to use remote

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect Upgrade!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This 40" Roku TV is a fantastic replacement for my old 32" setup with an external Roku. The built-in Roku interface is seamless and so much more convenient—no extra cables or devices! The Full HD picture quality is a huge step up, and the larger screen makes streaming even more enjoyable. Highly recommend!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Roku budget!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had TV for about 7 months. No noticeable menu lag, inexpensive for a 40" TV that does the job for watching TV and Movies. I believe good choice for a budget Smart TV.

    I would recommend this to a friend
  • Pros mentioned:
    Remote control

    Rated 5 out of 5 stars

    Roku 40" TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has many excellent features. Using the remote control (voice activated) makes it easy to search for various programs. We would not hesitate to suggested this model to anyone searching for a replacement TV.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy set up, nice picture, also bought a larger one.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice tv easily setup and great picture! Great price

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Roku Smart TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy set-up. Good picture. Enjoying the ease of streaming selections.

    I would recommend this to a friend
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