Appreciation EventEnds Sunday. Limited quantities. No rainchecks.Shop now

Skip to contentGo to Product Search
Main Content

Customer Ratings & Reviews

Loading...

Customer reviews

Rating 4.7 out of 5 stars with 593 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers value the 55" Class S90D Series OLED 4K UHD Smart Tizen TV (2024) for its exceptional picture quality, vibrant color, and user-friendly design. Many find the setup process quick and simple, and appreciate the TV's great refresh rate. However, some customers have expressed concerns regarding the remote control and connectivity.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 5 Showing 81-100 of 593 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Do it! Get THIS TV!

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I've been beyond impressed by the build, picture quality, ease of use with the Tizen OS (really didn't think I'd like it). There are plenty of HDMI ports! The AI features, although probably not great for a true videophile, has been very impressive and easy for a guy that complains about these sorts of things. This TV comes with a built-in Samsung SmartThings hub that supports Matter, Zigbee, etc., which has come in very handy with smart home devices. I'm sure you can find ones that are just as good for less, but the Samsung name and quality, and the future-proofing, also really sold me on this TV! The sound has also been a great surprise! No need for a soundbar or much fine-tuning thanks to the AI. Coming from a solid Sony Bravia (although about 10 years old, but great TV), this TV has upped my level of what I'd want in a new TV!!

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Sophisticated Samsung

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best samsung oled yet the picture is so clear that it actually looks like you can grab a drink out of the tv screen. The colors are vibrant and the tv has a easy to use smart hub. Also for the money this tv out performs all the sony bravias that i have had by far.

    I would recommend this to a friend
  • Pros mentioned:
    Setup
    Cons mentioned:
    Remote control

    Rated 5 out of 5 stars

    S90D OLED

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good resolution of both black and colors. We have used Samsung for years and rarely disappointed. Although TV devices historically lasted a generation, the eight-year tenure with prior Samsung was a relatively good run. The new device easily and quickly captured data from older device. However, there were issues programming the Samsung remote. We ended up using our provider's remote.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup

    Rated 5 out of 5 stars

    OLED all the way!!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic Picture. Set up was a breeze. Hard to beat this TV for the quality and value. For most watching speakers are fine. But can see the need for a sound bar down the road. From what I have learned this is very common on OLED tv's since there isn't a lot of space for speakers in the thin frame of the TV.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Excellent TV!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV delivers an exceptional viewing experience with its stunning picture quality, characterized by deep blacks, vibrant colors, and remarkable brightness. The display's sharp contrast and smooth motion make it ideal for movies, sports, and gaming. The sleek design enhances its premium feel.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent buy! Great picture, well built, very fast operating system. Was between this S90D, Sony, and LG. Glad I made this choice. Plenty of customization with picture and synced to my soundbar with no problems. TV speakers good for dialogue, but not much else. Viewing angle excellent. Brightness is beyond what I need, so it is turned down.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup

    Rated 5 out of 5 stars

    Reduced Glare is Excellent

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The OLED picture is very clear. Setup was a breeze with all my apps. I am especially pleased with the glare factor. I could only sit in certain locations during the daytime with my old TV but this one with its reduced glare is excellent. Sound quality is good but much better with the sound bar.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Samsung S90D

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great pic. color, sound, clarity and ease of operation quality.

    I would recommend this to a friend
  • Pros mentioned:
    Refresh rate

    Rated 4 out of 5 stars

    Best OLED value of 2024/25.

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Deal of a lifetime from Best Buy at 14% of its original MSRP. As for the TV, the S90D certainly makes a strong impact with vivid, lifelike color and silky smooth 144Hz refresh. Uniformity is also a nice step up from my old WOLED. I can't help but notice some detail loss though comparatively. My WOLED was razor sharp, you could see every imperfection (video). The sound (Cinema mode) was also slightly better in the WOLED, though this won't matter with an external sound system. The red cast also takes some time to get used to, but it's not a problem. Dial color down to 18 in PC mode when used with Native space. Or use Auto, but I thought this killed too much of the saturation. I ultimately chose to keep this model, being bigger, newer, and having 144Hz and better uniformity. I also think this model is probably the best OLED value in 2025.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Oled TV for everyone

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The S90D offers a lot of value for the price and pushes out some serious brightness for its design. Its audio system is also pretty good. You won't have to worry too much about where you set it up either, as it’s got great off-axis viewing and a wide color gamut.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Best tv ive ever owned

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far i cant say anything negative about this tv. All content looks great. The colors are amazing, brightness is much better than i expected from a mid range oled. Playing games on ps5 is a huge step up with hdmi 2.1. If you're on the fence about this tv, just do it.

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality, Picture quality

    Rated 5 out of 5 stars

    Oled Masterpiece

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Recently bought and absolutely amazing quality. Oled quality, color contrast and sound is amazing. Completely captivating and has changed my living room experience.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Refresh rate

    Rated 4 out of 5 stars

    Great tv but interactive features are strong

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv with crisp graphics. Very responsive refresh rate to our streaming and PS5 usage. Best sound from a flat screen I have been around. Only con to this tv is Alexa and “helpful” suggestions it gives you. I know I can turn Alexa off but it is helpful 75% of the time, but it like to take weird side conversations and then interrupt movies or games. Great tv; buyer needs to fine tune the interactive features.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful but complex

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Every aspect of this is a 10 out of 10 -- sound, picture, etc. However, I chose the "simple" setup by photo of QR code and took 1 1/2 hours to work through all the systems to actually see the beautiful picture. I cannot imagine how bad the "manual" system would be! This set is smaller than my previous 55" LCD and I wish I would have gotten the 65". The only advice is for their home page to not include 100 options I will never use such as Hulu, Netflix, Disney, etc. A smart set should know I use Prime Video, my new Blu Ray, and not dozens of other inputs to scroll through. I have Spectrum on slot 1 but have to scroll 10 icons to get to it. Great value for someone who loves complexity!

    I would recommend this to a friend
  • Pros mentioned:
    Color, Refresh rate

    Rated 5 out of 5 stars

    TV from the Future

    |
    |
    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The greatest TV one could own in the year 2024 (within college budget) This thing is amazing Deep blacks and high brightness at high hz

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Its ok, just too dark of a picture in some scenes

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased the S90D in 55" to replace a 6 year old LG which went dark recently. Having had several Samsung tv's over the years, that are still working. The decision to go back to Samsung was made based on longevity. So, thoughts on the S90D. It has an ok to good picture. Frankly, the picture was better on the now "waiting to be fixed" LG. For me (wife included) the picture is too dark in some situations ie. movies with night scenes or films with a lot of shadows. Adjustments to brighten things up lead to picture blooming out too much. The picture is great when watching studio type programs. Now, to be fair, this tv is hours old so picture quality may improve over the next few days. OLED screens are marketed on how great the black color is represented. And yes, they are no doubt. The choice to go with a QLED screen may have been better? Something to consider when making your decision. After owning several Samsung tv's I found the setup to be easy and was guided quite well for the initial setup. Not that big of a change in the overall process of fine tuning the picture settings or other settings. The processor is faster than previous generations which is typical with most next generation tv's. As a heads up Best Buy only recycles tv's below 50" so don't bring it to BB expecting to get it recycled. Ya, I did that. So, it now sits at home again, and when I get around to it I will replace the faulty back lite board and go from there. I will update this review at some point in the future.

    I would recommend this to a friend
    • Brand response from Samsung
      Posted .

      t05ks,

      I’m sorry to hear you’re not fully satisfied with the S90D TV’s brightness level. If the image is too dim, please try disabling some of the TV's energy efficiency functions, as these will automatically adjust your picture and may cause your screen to appear brighter or darker than preferred. Go to: Home > Menu > Settings > All Settings > General & Privacy > Power and Energy Saving > turn off Brightness Optimization, Brightness Reduction, and Motion Lighting

      You may also want to try adjusting image settings to improve your picture. Go to Home > Menu > Settings > All Settings > Picture > Picture Mode
      1. Standard: Is the default mode suitable for general viewing environments
      2. Dynamic: Makes the picture brighter and clearer in bright viewing environments
      3. Eco: Provided to save energy
      4. Movie: Suitable for watching TV or movies in a dark room
      5. Filmmaker Mode: Provides source content just as the creators intended. If the image is defined as Filmmaker Mode, it’ll automatically switch to Filmmaker Mode while watching.

      You can also customize the brightness level of your screen between 0 – 50 to your preference. Go to: Home > Menu > Settings > All Settings > Picture > Expert Settings

      Please also make sure you’ve got the latest firmware version installed on your TV. You can check this by going to: Home > Menu > Settings > Support > Software Update > Update Now

      I hope these tips help. Should you need further assistance, please call us at 1-800-SAMSUNG, 8AM - 12AM EST, 7 days a week. Or visit us on the Samsung website and click on the ‘Support’ link for:
      • LiveChat
      • Manuals, Software, & Warranty Info

      ~ Samsung Specialist Samsung

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Samsung 55 inch Oled S90d

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Service was amazing. After 4 trips to decide, we purchased the best! Absolutely love the ease and performance of this Samsung tv. Great picture and sound. Recommend to all.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    A Very Well-rounded TV

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my first Samsung TV and I am very impressed. The picture is very beautiful/detailed. The sound is very good for a TV speaker (loud/clear). This is one of brightest OLED TV I have seen. The Tizen interface is smooth, fast and very responsive.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup

    Rated 5 out of 5 stars

    The Best TV at a Discount Price

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is quite beautiful -- natural and realistic colors. Setup of the stand was easy. The TV effortlessly paired with the Spectrum remote. Even the sound is good.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Samsung S90D

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very pleased with the Samsung S90D.Best Buy associates were very helpful and made the purchase a pleasent experience and answered all my questions that i had about the purchase of the telivision. The Samsung S90D has outstanding picture quality and color.Would highly recommend.

    I would recommend this to a friend