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Customer Ratings & Reviews

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Customer reviews

Rating 4.7 out of 5 stars with 617 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers are impressed with the exceptional picture quality, vivid colors, and overall ease of use. They also appreciate the illuminated remote control, the benefits of OLED technology, and the top-notch refresh rate. However, some customers find the product to be on the pricier side.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 10 Showing 181-200 of 617 reviews
  • Rated 5 out of 5 stars

    New Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Happy with this product. We are glad we picked this kne

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CynthiagB,

      It is great to hear that you are so happy with your purchase and that you chose the BRAVIA A90K for your home. We take great pride in our OLED technology, and knowing that it has brought a smile to your face is exactly what we strive for.

      We are confident that the stunning contrast and color will continue to provide you with an incredible viewing experience for years to come.

      Thank you for trusting Sony to bring your favorite content to life.

      Regards,
      Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Pleased with purchase!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our previous TV, which wasn’t that old, had a stand that wasn’t supportive. Our TV tipped over and cracked. Best Buy showed us several options in our budget and we settled on this one. The speakers and the stand were great selling points. There’s 5 built in speakers and a very stable stand. The picture quality is great. We are very pleased with our purchase and the assistance we received at Best Buy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RonaldM, Great! You definitely made the right choice! Thank you for sharing such an excellent shopping experience. We really love to hear that you are satisfied with your purchase and you appreciate the outstanding picture quality of this A90K OLED 4K Ultra HD Google TV. Glad everything has been taken care of and you like the easily adjustable premium stand and sound that comes directly from the screen. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for your feedback and offering a fantastic rating on the product! -Jess Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Thumbs Up

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the tv. Perfect fit for the space I have. Great color, clear, clean picture. Good buy for me.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      That's awesome, GreatBuy! We're glad that you're loving the amazing picture quality of the TV. With the A90K, you will experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode. It also has an intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality. Thank you for your purchase. Enjoy! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Easy Peasy TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to set up, beautiful design and easy to enjoy with great sound and picture quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RandyE,

      That's wonderful to hear! We're thrilled you're so happy with your Sony A90K BRAVIA TV. It sounds like you're experiencing exactly what we aimed for with the A90K: a seamless setup, a stunning design that enhances any space, and most importantly, an effortlessly enjoyable viewing and listening experience thanks to its incredible picture and sound quality.

      Thank you for your fantastic 5-star review! We're delighted for how much you're enjoying your new TV. Thank you for choosing Sony, have an amazing day!
      DiegoV Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    The Best!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic picture, especially for sports - super clear !

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for your fantastic feedback, ThomasS!

      We are absolutely thrilled to hear that you are enjoying the fantastic picture quality of your XR-48A90K TV, especially when watching sports! Achieving a super clear and smooth viewing experience for fast-moving action is exactly what we designed the Cognitive Processor XR to do.

      It's rewarding to know that the combination of OLED contrast and our advanced motion technology is delivering for you.

      Thank you again for choosing Sony!

      Best regards, Gus, Sony Social Media Team sony-global

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony OLED 4k

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    great picture for the size 10/10 even for a previous years model, the 55" is on sale but was too big for the space!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ToddM, thank you for sharing your great experience! It's truly wonderful to know that you're enjoying the stunning picture quality and size of the Sony - 48" Class BRAVIA XR A90K. This TV comes with incredible features like XR OLED Contrast Pro, Dolby Vision and Dolby Atmos which create an immersive theatre-like experience. Thank you for choosing Sony! Best regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Nice TV. UI is limited

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice tv Picture and sound are good Google OS works well Menu and UI is a bit dumbed down and overly simplified to appeal to low tech users

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NiceHDD,

      Thank you for your feedback on the BRAVIA XR A90K TV. We're glad to hear you're happy with the picture, sound, and Google OS. We appreciate your comments on the UI's simplicity and would like to note that you can access more advanced settings for picture and sound calibration for a more customized experience.

      Thanks for choosing Sony.

      Best regards,
      Eliab sony-global

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Well worth the money

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality Easy to set up. Would highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DeboraT,

      We're so glad to hear you're enjoying the picture quality and that the setup was easy! Thank you for the high recommendation; we truly appreciate you sharing your positive experience with the BRAVIA XR A90K OLED TV.

      Thanks for choosing Sony.
      Best regards,
      Eliab sony-global

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    worth the money

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great purchase picture quality is phenomenal. old tv stopped working so I had to buy a new one. I wanted something good that was going to last a while and not look dated in a year. i was reluctant to spend this much on a tv but after setting up and viewing was thrilled. the bravia core service that comes with the tv is also pretty sweet.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome, Chronic! We're happy that you like your new Sony TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Oled

    Rated 5 out of 5 stars

    Best TV ive ever had

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv looks insane with PS5 the oled makes this tv look obsurd i love it so much has voice, assistant, premium remote premium looks an awesome surroundsound. It may be pricey, but it’s well worth every single dollar playing video games on this thing makes it look absolutely crazy buildings look like you’re looking out your window. Love it definitely recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Richard,
      Thank you for such a great review and recommendation! We're glad to hear we were able to give you a good match for your viewing and gaming needs. Your satisfaction with our products is very important to us. With A90K, you will experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode. It also has an intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality. Sorry to hear about your concern. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love this TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I don't know where this TV has been my whole life but it is everything. The sound coming out of the screen, front facing is always everything. The colors and processing of this TV is amazing. You can tell it is a Master series. I was in store and the new year models was nice but not a 2022 Master series TV. Love Sony and my the love continue.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thanks for the 5-star rating, Claggtastic! We're glad that you are happy with your new Sony TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you very much for your purchase and for choosing Sony! - Craig Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Bright colors and dark black

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought to replace older led 4k tv. The tv displays dark black and bright colors at the same time. Previous tv either had washed out colors with dark grey instead of black, or bright colors with med grey for blacks. Night scenes were just blobs of indistinct greys with little or no definition. Setup and connecting to my ps5 was very simple and quick.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mike,

      Thank you for the 5-star rating and we're glad to hear that you like the picture color quality of the Sony TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony!

      -David Sony_US

  • Rated 5 out of 5 stars

    oled guru

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this as open box so price was great. Disappointed it came with missing terminal covers and mounting plate. As quoted by best buy as open box- excellent condition . Was able to find parts on eBay luckily- so all said still a great price and panel was 99 % perfect. Wanted this TV really to compare to the four LG Oled's I own: B6-65, C8-55, CX-48 and finally C2-42 which again I Love. So far it's hard to complain -all a great tv's. LG wins for panel sleekness and operating system. Sony maybe edges on slight pop and processing. In any case she's apart of the family now and looking forward to watching more content. Future TV at this point oled 77 G3 but waiting for 65 to run its course 6 years in and counting. She did get a new panel for burn in which Lg did not want to replace when Tech came over. Funny thing was the guy who made the decision was on FaceTime with tech and said he couldn't see the problem go figure. Terrible common sense decision in which you would think actual Tech would decide total scam. Eventually got unwatchable and the best buy warranty covered it with complete agreement. Hence always good to get the extra Best Buy warranty as they have always been great for me.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mattyboy, Choosing this TV will definitely be worth it! It's wonderful to hear you're having an enjoyable watching experience with your BRAVIA XR A90K 4K OLED TV. We always strive to deliver the best picture quality with our TVs. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality, sound and brightness. Would buy again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mary, Thanks for the perfect rating! We're glad that you are satisfied with your purchase. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing SONY. -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    customer

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv works well .Picture is good. I am glad I bouht it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi David,

      Thanks for your review of the A90K.

      We're so glad to hear that you are happy with your purchase and the TV works well for you. It's wonderful to know you are enjoying the good picture quality.

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony North America. Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Best Purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clearest picture I have had. Really good sound. Super loud and colors are bright.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ElizabethT, Thanks for the 5-Star rating! We're glad you are happy with your purchase. With the A90K, you will experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode. It also has an intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality. Thank you for choosing Sony. Enjoy! -Craig Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    SONY WINS

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    REALLY NICE PICTURE AND COLOR. CHANGED FROM SAMSUNG TO SONY AND I AM GLAD I DID.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DeniseK, Thanks for the 5-Star rating! We're glad you are happy with your purchase and that you're loving the amazing picture quality of the TV. With the A90K, you will experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode. It also has an intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality. Thank you for your purchase. Enjoy! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our new TV for our bedroom has a great picture and very clear sound quality. The Smart TV features allow us more viewing choices. Our salesperson (and I wish I could remember his name) helped us in every way (including using the sound booth) to make what has been a terrific purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WilliamB, great! We are happy that you enjoy your new TV! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    A Bravia 4k smart TV a smart streaming choice.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very happy with our new Bravia 4k smart TV. The picture is clear and color very sharp. It is easier to access the internet than on our older set.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Rosebud, awesome! We're glad you are very happy with the picture quality of your new TV! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Picture

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Deep blacks, amazing color. Really nice for whatever you're watching.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BDOG!
      Thank you for your feedback! It brings us great joy to hear that you're appreciating the A90K.
      With its deep blacks and stunning colors, this TV truly enhances every viewing experience, making it perfect for movies, sports or your favorite shows.

      Thanks for choosing Sony!
      Best regards,
      Estefany Sony_US