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Customer Ratings & Reviews

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Customer reviews

Rating 4.7 out of 5 stars with 617 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers are impressed with the exceptional picture quality, vivid colors, and overall ease of use. They also appreciate the illuminated remote control, the benefits of OLED technology, and the top-notch refresh rate. However, some customers find the product to be on the pricier side.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 7 Showing 121-140 of 617 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great PC monitor; Even better TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I use the 48" A90K as a PC monitor after coming from a faulty LG C1. As far as I can tell with 120Hz OLEDs, you can't really go wrong. My biggest concern before getting this Sony over the LG C2 was the lack of GSync, but this has NOT been a problem so far. Google TV is amazing and the Sony image processing is absolutely stunning. The TV even sounds really good out of the box. I'll be honest, I just this week shelled out for a pair of Klipsch bookshelves to go with it and take the audio up a level, but honestly very very passable just with the TV's own speakers. So far I cannot complain about a single thing. Sony is wonderful, this TV is wonderful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thanks for the 5-star rating, RupertP! We're glad that you are enjoying your new Sony TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. We are hoping for your next Sony purchase and thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great PS5 TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    One of the best OLEDs you can own. Perfect size and features for gaming. VRR, 120Hz OLED panel. The image looks amazing and gameplay feels so smooth.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MatthewB, Thanks for the amazing feedback! We're pleased to hear that you love the great sound and picture quality of your Sony A90K. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    THE GREAT LOOK TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I just love my 48'' Class BRANIA OLED BY SONY it is by far the Best TV I have ever had the color is bright and clear it just looks great tank you SONY .

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dolph56, Thanks for the 5-star review. We appreciate the positive feedback and we're glad that you are enjoying your new Sony A90K 4K OLED TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    A High Performance TV worth the Money

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    An Outstanding purchase. I hate spending money but after seeing many comparables TV's. I recommend... Buy this TV and you will be glad you did. For all the time we watch sports and movies we went for the nicer TV. I research many TV's and saw the results from CES 2023. This TV was more than I wanted to spend but after doing a lot of homework and seeing the floor sample decided this Sony is well worth it and the best selection in its class. The definition, detail and frame rate is unreal. The non glare screen is great. I had a Bose sound system with my old TV and found the sound on this Sony TV is more than sufficient and dont need a sound system.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WarHorse, That's cool! Thank you for the 5-star rating and for purchasing our BRAVIA XR A90K. We're glad that the TV meets your needs and you are enjoying its incredible picture and sound quality. At Sony we strive to put forward the best possible products for our customers. It sounds like we hit the mark with the A90K. You’re now able to enjoy immersive, engaging cinematic experience in your home. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great overall

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are pleased with this tv, can see details missed with our smaller model, colors are beautiful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Goglovr,

      It's a true pleasure to hear that you are pleased with your BRAVIA A90K and are seeing details you missed before! The beautiful colors and exceptional clarity of the OLED panel truly bring content to life.

      Thank you for upgrading and for choosing Sony. Enjoy the stunning picture quality!

      Regards,
      Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent picture quality

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent quality of the picture. We bought this as an open box item and Best Buy had it very well protected and was in like new shape. Service was great. Initially thought it only had one HDMI and no cable/antenna hookup but after a quick google search we found the back panel came off and there were all the hookups we would ever need. Very pleased with this purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LoriK, That's fantastic! We're really delighted you're happy and satisfied with the great customer service, and exceptional picture quality of your A90K OLED 4K Ultra HD Smart Google TV. Glad to know you were able to found out the various connections on the rear after detaching the terminal covers. Thank you for sharing such an excellent shopping experience. Enjoy! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    general

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    great pic so far. easy setup. no problem. great size

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kati,

      We are thrilled that you're enjoying the picture quality and easy setup of your new BRAVIA XR A90K! It’s great to know the 48" size is the perfect fit for your space.

      Thanks for choosing Sony.

      Best regards,

      Eliab Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    WOW!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture depth of field, color spectrum & clarity. The sound is outstanding. No need for a sound bar. Purchasing his TV is money well spent. I highly recommend this TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SantaClaus, Awesome! We're glad that you like the picture and sound quality of your TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing TV for Small Spaces

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I got this TV as an upgrade from my sony 4k LED TV in my bedroom. I read a lot of reviews and it came down to either this TV or the the LG C3. I ended up choosing this TV for it’s color accuracy and because Sony outperforms every other manufacturer in the processor department. I was definitely not disappointed. It was an easy installation/integration with my Sony soundbar. The centerstage feature, which uses the TV’s speakers, was automatic and sounds amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Greg, Thanks for sharing your experience. We are glad that you now have an amazing smart Google TV. Thank you for choosing Sony! Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Fantastic viewing

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazingly clear, bright, and pristine visuals. Works perfectly - on and off in the blink of an eye

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Peri,

      Thank you for choosing Sony!

      We couldn't be happier to hear that your XR48A90K TV delivers such clear, bright, and pristine visuals while working seamlessly. It’s rewarding to know the performance enhances your viewing experience with such ease. Thank you for sharing your kind words with us!

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great pictire quality!!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It was easy to set up and has a great picture. Would definitely recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi John,
      Thank you for sharing your feedback on the XR-48A90K TV. It is great to hear that it was easy to set up and has a great picture! We appreciate the strong recommendation.

      This TV features our advanced OLED panel for perfect blacks and stunning contrast and it also uses Acoustic Surface Audio+, where the screen itself is the speaker, making the sound match perfectly with the action you see on the screen.

      We're genuinely thankful you decided on Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    Sony 48" Bravia OLED 4K Smart TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Have always been a Sony Bravia fan. Over the years that's our go to brand. The Sony 48" Bravia is perfect for our kitchen area with our guests enjoying the big game. Clarity, colors, brightness are just a few of the OLED feature which make this tv a stand out !! Deloris L

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DeeV,

      We’re thrilled to hear that Sony remains your go-to brand! The A90K OLED is indeed a perfect choice for bringing that standout clarity and color to your kitchen for the big game. Thanks for choosing Sony.

      Best regards,

      Eliab Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony, expensive but worth it

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love it. It is replacing a 2010 Sony Bravia which is still working but decided to upgrade. Still in the learning curve of it but you can't beat the picture or the sound out of this television. Yes the Sony cost more than other brands but in my belief you get what you pay for. Also love the google part of it. Couldn't find my phone the other day and said "Hey google, find my phone.." the tv wasn't even on and then stated it is ringing the phone. What a surprise.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome, HubertjL! We're thrilled to hear you are pleased with the smart Google TV features and overall performance of your Sony A90K OLED 4K TV. Get the most out of your TV through the Help Guide or BRAVIA usage tips page and easily find functions that is available on your TV. In no time, you’ll be able to configure how to install apps, configure Wi-Fi, Cast, AirPlay, Adjust Picture Mode and many more. For more details, please visit our BRAVIA usage tips page on the link below.

      https://www.sony.com/electronics/support/televisions-projectors-oled-tvs-android-/xr-48a90k/articles/00291490

      We always strive to deliver the best picture quality with our TVs. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you so much for your purchase and for giving the product a perfect rating! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    A great TV!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! Finally replaced a 14 year old flat screen and the improvements in quality are amazing!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi VenturaDan,

      That is fantastic news! We are thrilled to hear you're enjoying the significant upgrade in quality with your BRAVIA XR A90K OLED TV compared to your older set. Thanks for choosing Sony.

      Best regards, Eliab sony-global

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    reviewing my tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the best tv that I have ever bought in my life!! The picture is absolutely beautiful and now that I have it figured out and I have it connected to a really good channel provider it works great. But lastly, when I am playing games from my blue ray dvd player the picture is amazing!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Augster, Thanks for the 5-star rating! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig Sony_US

  • Pros mentioned:
    Picture quality, Remote control

    Rated 5 out of 5 stars

    DO IT.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is glorious. Speaker even sounds pretty darn good for a tv speaker. I appreciate the pedestal stand vs. a leg situation. The weight and design of the remote control is lovely.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi brookeb, Thank you for giving the product a perfect rating! We're glad you like excellent picture and sound quality, TV stand, lightweight and simple design of the supplied remote.
      The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love Sony

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture and quality. Easy to set up and use. We purchased this TV for our two teen boys bedroom and they are both happy with how their games look and the quality picture for streaming movies.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello YanaP, thank you so much for sharing this review! It is fantastic to know that your boys are now experiencing the exceptional gaming and streaming capabilities of the A90K, thanks to its outstanding picture quality and performance! Thank you for choosing Sony. Sincerely, -Jenn. Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    The best tv I ever bought.

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv has a great picture. It is crystal clear very crisp and the colors are approaching unreal. As far as the sound it is great on it own. I do have a sound bar and a sub woofer hooked up to the system, however most the time I do not use the sound bar. I’d I am watching a movie then I will use the sound bar. Yes I would buy this tv again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Boater,
      Thank you so much for your positive feedback! We're delighted to hear your enjoyable experience with the amazing picture, vibrant colors, sound, and overall performance of your A90K TV. We are looking forward to your next purchase. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Sony Bravia 48”

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Cannot beat Sony quality. Clarity, color ease of set up and easy to understand controls. Found that prior in use Sony tv remote is compatible, so we have have a spare remote control

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Yochan! Thank you so much for your thoughtful review! We are truly honored to hear your positive feedback about the XR-48A90K. It’s fantastic to know that you appreciate the clarity and vibrant colors of our TV, as well as the straightforward setup and user-friendly controls.
      We’re also glad that you discovered compatibility with your previous Sony remote, which adds convenience to your viewing experience.

      Thank you for choosing Sony!
      Best regards,
      Estefany Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Love my new Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Crisp color and great features on my Sony 48" Bravia TV. Just the right size for the space we have.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MicrophoneStand, we're glad you like the picture quality of our product! Thanks for choosing Sony. ~Earl Sony_US