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Customer Ratings & Reviews

Your price for this item is $1,399.99

Customer reviews

Rating 4.7 out of 5 stars with 590 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers love the 48" Class BRAVIA XR A90K OLED 4K UHD Smart Google TV's picture quality, citing its clarity, vibrant colors, and excellent performance. Many appreciate the ease of use and the stylish stand, while some find the remote control could be improved. Although a bit pricey, the exceptional OLED display and gaming features are frequently praised.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 19 Showing 361-380 of 590 reviews
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Mason PM

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    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clear, crisp color. No problems and last forever ♾️

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohnJ, we're glad you like your new TV! Thanks for choosing Sony! Enjoy! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv with quality color . Perfect for the bedroom. I wish Sony will continue making this size

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Wakabs,

      Awesome! We are extremely pleased to know your satisfaction with the size and amazing picture quality of the XR48A90K. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress.

      Thank you very much for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Rated 5 out of 5 stars

    Peak Sony

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have had this tv now since June and it pairs phenomenal with the ps5. Colors are sharp and in my use the tv Is bright enough. I was between this and the C3

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RickyGreen33, we're glad you like our product. Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV for the main bedroom

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV that far exceeded my expectations. Would highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KennethC,

      You made the right choice with the Sony A90K! The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Alamo park 21

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV for my bedroom and it does not disappoint. Excellent clear picture, excellent sound. It’s good enough without a sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      That's perfect, alamo169! We're glad that you are enjoying the 48 inch A90K OLED 4K TV. With the A90K, you will experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode. It also has an intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality. Thank you for your purchase. Enjoy! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture! Best Buy did a great job delivering and installing!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ErrolB,
      Awesome! Good to hear that you got your new Sony TV on time. We're glad that you like your new TV for having such a wonderful picture quality. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you so much for trusting Sony! - Marco Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    4k television is amazing

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome tv’ picture is so realistic definitely is worth the money

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohnnyBravo,
      It's lovely to hear your positive feedback! Glad to know you are enjoying the amazing picture quality of your new Sony TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV. Picture and sound quality are great. Internet apps work great and are easy to use and set up.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thanks for the 5-star rating, BradleyK! We're happy to hear that you like the picture and sound quality quality of the TV. With A90K, you will experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode. It also has an intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality. Sorry to hear about your concern. Thank you for trusting Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    This TV is awesome!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very happy with the TV. The picture quality is really good!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NancyE, we're glad you like your new TV! The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony. -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony 48”

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent but not the best Sony. Picture is relief fantastic but not as good as most advanced Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JonathanS,

      Congratulations on getting your new TV. We are glad that you like the smart Google TV features and overall picture quality. Your feedback is extremely important to us and is very much appreciated. Picture mode settings provide preset adjustments for the type of picture you are viewing. Picture settings also allow a wide array of changes to color, contrast, clarity, and brightness that can improve the viewed content on your Google TV. For more information, please visit this link.

      https://www.sony.com/electronics/support/televisions-projectors-oled-tvs-android-/xr-48a90k/articles/00190409

      Thank you for choosing Sony!
      -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Wow, beautiful picture!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this for my elderly father and he is really enjoying the amazing picture and all of the different features.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LCWarlington,

      Thank you for the 5-star rating and we're glad to hear that your father likes the picture quality and smart features of the TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony!

      -David Sony_US

  • Rated 5 out of 5 stars

    Best Installation We Have Ever Had

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our tv was delivered on time. The installations was complicated but was handled with the utmost care and efficiency. Our "Geek" was so prepared and was careful to ask questions and make sure that we were comfortable with the way the installation would work. We can't say enough good things!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertpG, thanks for commenting! We are happy to learn about your satisfaction with the superb installation service of Best Buy. Thank you so much for the perfect star review and for choosing Sony! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Sony. Bravia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful TV could not be happier. with the overall performance

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BigDaddy, Thank you for sharing your wonderful experience with your Sony A90K! We're so pleased to hear you like the overall performance of your new Sony TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Bobolator

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    love our new Sony XR90 Bravia 4K tv & installation from Best Buy. Follow up service great & all sales people were helpful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BobSue, we're glad you love your new TV! Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was stuck between the A90k and LG2 for I was going to use it for movies and for my PS5. Eventually choose the A90k because the build in speaker because it was front that vibrates the screen is pretty cool, But I was a bit disappointed with the sound when I got home sound I felt flat to me. Also I was having trouble putting the stand on to the tv. Other than those issue the tv is great. The black is black and it’s very sharp and it works great for my PS5.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Crazyloon,

      Amazing! Thank you for taking the time to write such a wonderful review of your experience with your new BRAVIA XR A90K TV! We are extremely pleased to hear you're having an enjoyable watching and gaming experience and you like overall picture quality of the TV. We're sorry you've been running into difficulty. You can configure various settings related to the TV’s sound such as sound quality and sound mode. Select the appropriate sound setting for your Google TV which best suits you. The sound quality may improve if you change it in [Sound] under [Settings].
      Press the (Quick Settings) button on the remote control, then select [Settings] — [Display & Sound] — [Sound] — [Sound mode], and adjust [Sound mode] or [Sound customization].

      For detailed instructions on how to attach the tabletop stand, refer to the Setup Guide included with your TV. You may also check out this link as a reference:
      https://www.sony.com/electronics/support/res/manuals/5037/967be23b4ac3a7221d668862f041c610/50373321M.pdf

      The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for your purchase and for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Crystsl clear picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this television. It has the clearest picture i have ever seen. Assembly was easy. Couldn't ask for more.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome! We're glad that you are impressed with your new Sony TV, Chris. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony. -Craig Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv. Fits well in our bedroom. We needed the type of stand that it has.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JerroldA, That's awesome! The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    upgrade

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture and works so well with my ps5. last tv 15 years old needed this upgrade

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StephenB, Thank you for upgrading to your new Sony A90K! We're so glad to hear you like the amazing picture quality and it works perfectly with your PS5.
      The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best tv ever

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv ever. Colors are nice. I love Sony. Best Buy is best place to buy electronics.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Korcaonline, Thanks for the 5-star rating! We're glad that you are impressed with the picture quality of the TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! -Craig Sony_US

  • Rated 4 out of 5 stars

    late night vewing

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very nice TV, this is in the bedroom. has more storage and a faster processor then my sony 950, i like oled better than lcd

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi zippy, thanks for sharing your thoughts! It is most rewarding to hear that you're enjoying your XR48A90K in the bedroom. We're glad you're finding the extra storage and quicker processing a plus compared to your 950. And we definitely agree, OLED offers a fantastic viewing experience!

      Thanks for being a Sony customer!
      Best regards,
      Stephanie Sony_US