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Customer Ratings & Reviews

Your price for this item is $426.99
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The comparable value price is $949.99

Customer reviews

Rating 4.7 out of 5 stars with 1050 reviews

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Rating by feature

  • Value

    Rating 4.4 out of 5 stars

  • Quality

    Rating 4.7 out of 5 stars

  • Ease of Use

    Rating 4.6 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers often highlight the exceptional picture quality, describing it as amazing and great for gaming. The TV's user-friendly setup is also widely appreciated. While many find the price reasonable, some consider it expensive. The remote control receives some criticism, but the overall sentiment is positive.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 10 Showing 181-200 of 1,050 reviews
  • Pros mentioned:
    Color, Ease of use, Picture quality

    Rated 5 out of 5 stars

    I love my new Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is clear the colors are great easy to use

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    You get what you pay for.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This television has surpassed prior televisions that I have owned. It looks great and I really like the Smart TV aspect.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful Picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had to google how to enhance the HDMI port for true 4K but once I did, it was unbelievable how good this picture is!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the new TV & picture quality! Everything looks great! We purchased the 4K DVD player & the movies look awesome

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great Picture and Features

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great television! The picture is great, especially with HDR. The 4K resolution is very good; definitely will want to get a sound bar or other speaker system...the sound is on the weak side but expected for a flat-panel TV. Apps, using Android TV, are easy to use in a convenient layout. You will pay a little more for Sony, but I have never been disappointed with the reliability and quality.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Awesome Picture!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love the television. 4K viewing with this television, is amazing! I do however have a few complaints! The television remote is very clunky! You have to push really hard to get the voice activation feature, to enact, and to change modes on the television. Also, the built in speakers are not so good, and I have the same complaint as another person, where the speakers make a crackling noise, when fast forwarding a program, or switching from Netflix, to cable television. I plan to eventually get a sound bar. Be aware, you only get a 4K feed from the #2, and #3 HDMI ports. I would recommend this television.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the Sony 49” XBR 900E, which replaces my 14 year old Sony 43” XBR, which was still performing excellently

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    It s great for gaming. I love it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I n really happy with the quality of this TV for gaming purposes. Would highly recommend it to fellow gamers!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Stunning Graphics

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The sheer contrast of this TV is absolutely captivating; from watching my Kansas City Chiefs kicking tail; to frying these noobs in online gaming! Such an amazing picture and the connection time between console to TV is perfect you see a difference immediately from any other TV to this one. A real BEST BUY!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Awesome smart TV if you’re looking for an upgrade

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I had a 32” Samsung 720p tv for 10 years until I decided it was time for an upgrade, and I’m happy with my decision. The smart tv interface and apps have made it so my Apple TV is no longer needed. I just wish you could completely customize the home screen to have your most used apps front and center (you can customize some things, but just not enough in my opinion). If you want an upgrade, but don’t want to break the bank, this is a good model to look at.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture. Just a little slow with the android system. Really like this set. Super bright and clear.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Pricy but worth it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the fourth sony tv I've owned but the first 4K UHD . The picture quality is superb. Straight out the box excellent picture with cable, dvd. bluray disks and netflix. Easy setup nice remote and menus for fine tuning are simple to follow. Connects to Netflix quickly. Using a sony avr receiver for sound and communication between receiver and tv is flawless.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Worth it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was looking to upgrade my tv to a 4khdr and with so many tvs on the market the sony xbr 900e had the best picture and the way I see it the eyes don't lie. very easy to use I had no problem setting up the tv. I got the 49 inch yeah 1100 is the most I ever spent for a bedroom tv but its worth it

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    This Is The Best 49” TV In The Market

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV Is The Best Thing I’ve Purchased In A While. The Picture Is Beyond Competion With Any Other TV

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv for movies and games

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent tv for the price. Whether watching tv, movies, or playing games, the picture is incredible

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Best 4K LED TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best 4k LED picture I have ever seen, thanks to the back-lighting features of this Sony TV!! Replaced a Plasma TV, and this TV is an equal, or better than the Plasma it replaced. Great definition of blacks that don't get mudded together.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    A Fine Sony Mid-Range Entry

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Looking over the specs, this 4k HDR TV met all of my criteria, but I am continually wowed by the beautiful picture quality. Deep blacks, a wide color gamut, solid construction, and good speakers (they're located underneath and sound carries well when wall mounted). If you don't have the funds to go full OLED, this is a practical choice you won't regret.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    wonderful picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    upgraded from 6 year old toshiba, amazing differnce in picture quality, easy to use connectivity

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This set replaced a Samsung and I could not be happier. The Sony TV has one of the best pictures.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great quality tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality tv and we got it at a great price too. We use primarily for gaming and it's great

    I would recommend this to a friend