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Customer Ratings & Reviews

Your price for this item is $321.99
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The comparable value price is $699.99

Customer reviews

Rating 4.6 out of 5 stars with 1467 reviews

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Rating by feature

  • Picture Quality

    Rating 3.8 out of 5 stars

  • Sound Quality

    Rating 4.0 out of 5 stars

  • Brightness

    Rating 4.0 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers praise the 50" Class - LED - X690E Series - 2160p - Smart - 4K UHD TV with HDR for its exceptional picture quality, reasonable price, and easy setup. Many users are particularly impressed with the TV's stunning picture and clarity, while others appreciate the brand reputation of Sony. However, some customers have expressed concerns about the limited app support, lack of HDR, and issues with the remote control, color, and refresh rate.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 72 Showing 1,421-1,440 of 1,467 reviews
  • Rated 5 out of 5 stars

    My Sony TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV, beautiful colors, it's on 24-7 & has been going strong for 6 yrs!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great video quality and vibrant colors

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV from Coralridge mall at Coralville. I thought I paid a bargain price for a 50" 4K Sony TV with HDR. The picture quality is great and the sound is satisfactory. However, the one that I got initially seemed to have some software issues. The TV would freeze several times in a day like I noticed in some previous reviews (although I made sure the software was up-to-date). So, I decided to return the TV at the store and try my luck with a second one of the same make and model. The current TV doesn't seem to have any issues as such. So, wanna mention that some issues could be unique to a particular product, however, not necessarily representative of the model per se.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome 4K tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Buy it now! I payed $499!!! Can’t go wrong, $449 I’m going to get another one!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great Smart TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing smart tv. Connected to my phone and was compatible with my ps4. So sad I lost it in a house fire. 10/10

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Exceeded Expectations!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After my 8yr old Toshiba 1080p TV gave out, I purchased this TV on sale and was torn between this one and 2 others. What set it apart was the sport motion as I watch alot of tennis and hockey. This TV surpassed my expectations for all viewing modes. Colors are true, set up was beyond easy, sound is fantastic! This TV is in a small well lit living room, in a cabinet so the darks look dramatic when watching movies as well. The only advice I would give anyone buying a 4k TV is make sure your satellite company is aware as your box will need to be upgraded. Unbelievable TV for the price, great deal!

    I would recommend this to a friend
  • Pros mentioned:
    4k, Picture quality

    Rated 5 out of 5 stars

    Awesome 4K HDR TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome 4K HDR TV! Easy setup, TV did all the setup work. Picture is unbelievable! Crisp, almost like being there, made no changes to settings!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful picture

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What a great buy. I was set on a Samsung, but I couldn't pass up this deal. I never thought I'd be able to afford a tv this big. I am a woman who lives alone and was able to lift this tv into place by myself. I only have Internet and was able to set it up quickly. I've been watching Netflix and Hulu. Netflix is preloaded on the remote. Hulu was easy to find in apps. The sound and picture are great and I'm loving the big screen. My sister went out today and bought the same tv on my recommendation.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent right out of the box!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I gotta say, I'm impressed with Sony. I knew I would be getting a quality product with the name alone...but they really out did themselves on this one. Especially considering the price. Packaging was extraordinary. Using wood blocks on the corners to prevent damaging was a nice touch. Picture quality is exactly what I hoped it would be. The only downside for me is the base doesn't swivel or tilt. Sound is decent but not exceptional. I will probably add a sound bar. Great job Sony!!

    I would recommend this to a friend
  • Pros mentioned:
    4k, Picture quality

    Rated 5 out of 5 stars

    Sony

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, love the 4K. Can’t go wrong with a Sony.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Beautiful picture at a great price

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this television a couple of weeks ago and really like the picture. Paid 449.00 for it an it is a great value. Highly recommend this television for a Gift.

    I would recommend this to a friend
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Spectacular color

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Replacing a 12 yr old Sony. Originally bought an LG, spent 12 days trying to adjust the color to no avail. This tv had perfect color right out of the box. I buy a tv for tv shows, sports and movies and so far it's spectacular. For the price, this is a phenomenal bargain. Best buy employees were very nice also with the return of the LG and replacement with the Sony.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Good TV for the Money

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this Sony to replace a 17 year old rear projection TV, which was always problematic, but we loved it nonetheless. This Sony has decent picture quality and was easy to set up. The stand feels cheap, but it does the job. Sound quality is average. It seems like this is intentional on many TV's today to entice the purchase of a sound bar. Overall would recommend. It does the job for us.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent TV for bedroom

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is by far a lot better than we expected given the sale price. Great picture quality, sound and overall functionality! Would recommend and continue to buy SONY for years to come!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Love the picture

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This television is very easy to use! It has features that I never knew existed on a tv. I can watch a pull up anything on my phone and share with the family using the tv.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Picture quality need to improve

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I do not feel very happy with this tv picture quality.

    No, I would not recommend this to a friend
  • Rated 5 out of 5 stars

    Excellent TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got it for really cheap, $429 (w/o tax). Great dislay, but does lag a bit every now and then while navigating through apps like YouTube and Netflix. Always plays smoothly once a program/video is started. Good range of apps included like YouTube, Netflix, AmazonPrime, Hulu, and some more. Only complaints are that I could not find a way to install new apps (Spotify, for instance) in the system and that the remote is big and old fashioned.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Atul, We appreciate your time sharing this feedback. In this case, you can always check the status of your internet. Once the software (v4.100) is updated, you can check the troubleshooting steps from this link to resolve this issue: https://us.en.kb.sony.com/app/answers/detail/a_id/75355
      Regards, -Jay sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    awesome tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this tv .its a sony and for the price you cant beat it highly recommend purchasing if looking to buy a top of the line tv on a budget.

    I would recommend this to a friend
  • Rated 2 out of 5 stars

    Poor Quality

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have had this TV for 5 years now, at first I thought it was a great TV, but not so much now. 4K HDR is useless. I do not get a 4K picture at all. The quality is awful, compared to others of same features. I think it is time to upgrade and maybe move out of the Sony line to get better quality and performance.

    No, I would not recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 3 out of 5 stars

    Will not connect headphones via Bluetooth

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great television with an absolutely amazing picture and the only reason I did not give a 5 star rating is due to the lack of Bluetooth compatibility. The T.V. will not connect to any headphones, including Sony brand. It will connect game controllers or keyboards but the inability to connect my headphones is a HUGE disappointment. Sony, you can, and should, do better.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Sooo easy to setup, looks and sounds awesome!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We chose this Sony tv for its value for money sale price and features. We went to the store to pick it up and transported it home ourselves with no problems. The stand was easy to put on, and the installation was super easy too! Best feature is the screen mirroring. LOVE it! I can stream movies and tv series from my phone, tablet and laptop and watch it on the tv! Sooo smart! Day 1, no hassle, no frustration, no buyer's remorse.

    I would recommend this to a friend