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Customer Ratings & Reviews

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Customer reviews

Rating 4.7 out of 5 stars with 957 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.4 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers are pleased with the picture quality, easy setup, gaming experience, color, price, sound, and Google TV integration of the 55" Class BRAVIA XR X90J Series LED 4K UHD Smart Google TV. They appreciate the vibrant picture, clear sound, and user-friendly interface. However, some customers have concerns about the remote control, glare, short lifespan, and speakers.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 29 Showing 561-580 of 957 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony x90j

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV i have ever owned! Love playing my ps5 on this TV!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Biigmike, That's awesome! We are glad that your new Sony BRAVIA 4K smart Google TV is the best TV you have ever owned. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love this tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is amazing for the price. Easy to set up and user friendly apps.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sarah,
      Thank you for such a great review! We're happy to hear you love your new TV. Nice to know you are enjoying the amazing picture quality, easy setup and smart features with your new TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony x90j

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound for the price. Its a big upgrade from my previous tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Giovani, That's good to hear. We always strive to deliver the best picture and sound quality with our TVs. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Rated 4 out of 5 stars

    Great hardware; so-so software

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We would be totally happy with this TV if access to smart features and streaming were more transparent. There’s no documentation to help.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CandS, Thanks for your feedback. We are sorry to hear about your experience. You can use the Help Guide (On screen Manual) feature of your TV by pressing the HELP button on the supplied remote control to know more about your TV, settings, features, Internet connection, troubleshooting, etc. You can also visit the our support website for the online manual and help guide from this link: https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-55x90j/manuals. Despite your concern, it's nice that you still like your Sony TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Worth the price.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are so pleased with the quality of the picture. Worth the price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello SRPT, Thanks for sharing your experience. We are glad that you are so pleased with the picture quality and price of your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great television and I got a great deal on it. Picture looks awesome and the apps run well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi reefwater, We're very grateful for this positive feedback! With the BRAVIA XR X90J Full-Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice TV. Picture and colors just right. Looks good on the stand.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NiceTV, We are glad that you like the picture quality of your new Sony BRAVIA LED TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    BRVIA XR X90J Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony is always our favorite brand. The picture and sound quality are excellent.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Belinda, We are thrilled to hear that you like the picture and sound quality of your new Sony Bravia OLED TV. We always strive to deliver the best picture and sound quality with our TVs. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best television I've bought in year's

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Pictures show excellent was well worth the price I paid for the television

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Taylay1100, Wow, that's good to hear! We are happy your new Sony BRAVIA is the best TV you have bought in years. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV and a great price

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV for the price and the picture and features make it worth every penny

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Giancarlo, We are glad that you like the picture quality and features, as well as the price of your brand new Sony Bravia TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Buy this!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture! Totally impressed and highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ScottM, We are glad that you are totally impressed with your new Sony BRAVIA 4K smart Google TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 55" Class BRAVIA XR X90J

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the first BIG screen tv we have owned. Great picture and sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello roku, We are thrilled to hear that you like the picture and sound quality of your new Sony BRAVIA LED TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    Great Product

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Product for use with your gaming system. Must have

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Artie, we're glad you like our product. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    First smart TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good picture, this is our third Sony TV in 45 + years. Quality craftsmanship.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SmartTV, Sony products are built to last! We are glad you like the picture and quality of your new Sony Bravia 4K TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best gaming experience

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing quality highly recommend. Goes great with any gaming system

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Alex, That's awesome! We are glad that your new BRAVIA 4K TV goes great with your gaming system. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Picture Quality, great upscaling

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    When it comes to tvs Sony is always a step Ahead. You get what you pay for

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Oscar, We are glad that you like the picture quality of your new Sony Bravia LED TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Your continued support means so much to us. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Can't go wrong with Sony!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with this TV and glad I bought it- size and picture are perfect!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Lisa,

      Thanks for commenting!

      It is really lovely to hear that you are very happy with your purchase and with the exceptional picture quality & size of your new 55" X90J.

      With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you so much for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After 5 years with an LG i decided to try Sony and i couldn't more pleased!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Justin, We are happy to know that you are pleased with your new Sony 4K TV. You chose the best brand this time. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    My new TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    BAM!, This fit perfectly where I needed it, great tv = quality, size and ease of use

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AaaaaaandImDone, Awesome! We're very happy to hear you appreciate the quality, size, and ease of use of your new Sony TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the TV! Excellent picture and able to drive a separate sound bar!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi wmo777, Awesome! We're glad that you are loving the picture quality of your new TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! Erin Sony_US