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Customer Ratings & Reviews

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Customer reviews

Rating 4.7 out of 5 stars with 957 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.4 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers are pleased with the picture quality, easy setup, gaming experience, color, price, sound, and Google TV integration of the 55" Class BRAVIA XR X90J Series LED 4K UHD Smart Google TV. They appreciate the vibrant picture, clear sound, and user-friendly interface. However, some customers have concerns about the remote control, glare, short lifespan, and speakers.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 32 Showing 621-640 of 957 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Holland

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the deep colors amazing sounds perfect size for my bedroom

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Holland,

      Great! We're glad that you like the sound and picture quality of the TV. With the BRAVIA XR X90J Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony!

      -Ralph Sony_US

  • Cons mentioned:
    Internet connectivity

    Rated 4 out of 5 stars

    Sony tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv is best only thing is it keeps disconnecting from the internet. looks like all google tv has some issues

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Shashank, We are sorry you are having issues with your Sony BRAVIA. This definitely not the customer experience we want you to have. If this is a wireless internet connection issue, we can follow the suggestions from this link to isolate this issue: https://www.sony.com/electronics/support/articles/00184183. Make sure to update the fimrware of the TV and the Google apps to make sure your TV will run smoothly. To perform a firmware update, please refer to this link: https://www.sony.com/electronics/support/articles/00119543.

      Despite your concern, we are glad that you still like your new Sony BRAVIA TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Should you need further assistance, you can email us at socialsupport@am.sony.com with the following details:

      Name:
      Best Buy Username:
      Model Number:
      Issue:
      Telephone Number:

      Sincerely,
      Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good for the buck

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beatiful tv and picture was easy to set up will not be dissapointed with it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Debbie, We're glad to hear that you appreciate the beautiful picture of this TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very nice TV for my PS5

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Tv- Great Picture! Works flawlessly with my PS5

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Irishwiseguy2006, We are glad that you now have a smart Google TV with great picture quality and perfect for your PS5. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best tv ever bought

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice clean crisp image, best purchase ever, I recommend this tv

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PSFan, Thank you for your feedback. We are glad that you like the picture quality of your Sony 4K TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony Brava

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good picture quality. Switching between apps and cable tv is sometimes awkward. But overall, we are happy with the tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Michael, We are thrilled to know that you are very happy with your Sony TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Cons mentioned:
    Vrr

    Rated 4 out of 5 stars

    Good Christmas deal

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's a good led tv. Very fast and good colors but no VRR for gaming and not those deep blacks that you get on a Oled

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Headset, Thank you for your feedback. The VRR feature for our X90J will be available via a future firmware update. Despite your concern, we are happy to that you like the sound quality and performance of your new Sony Bravia 4K TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Debbie

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality and great features. Great sale price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Debbie, We are glad you like the picture quality and features of your brand new Sony Bravia TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Always like Sony, great quality, great picture, now need a sound bar

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Krock, We appreciate your feedback and we are glad you like the quality of your new Sony TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Outstanding

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Easy setup and great picture quality. Easy pick

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Blackmagik222, You've made an amazing choice! We're thrilled you like the ease of setup and picture quality of your Sony X90J. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good Streaming

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture. User friendly for streaming channels

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Oxford, That's great! Choosing this TV will definitely be worth it. We are happy that you give the product a perfect rating! It's really wonderful to hear you like the exceptional picture quality of this TV and you appreciate the user-friendly for streaming channels that make your life more fun and entertaining. With the BRAVIA XR X90J Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for sharing your awesome feedback and for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this tv. Works great with good soundbar. Picture is gorgeous.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kso77, We are glad that you love your new Sony TV. With the BRAVIA XR X90J Full-Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV!!! The picture quality is amazing. Highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jazadk, We are happy that you like the picture quality of your new Sony Bravia LED TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Upgrade

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    upgrade from my 40" and love it along with all the features

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Happy, You chose a great replacement TV! With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you so much for choosing Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great price and product Love my TV, perfectly fits in my master bedroom

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MesterTV, Awesome! We're glad that you love your new TV and the size fits perfectly your master's bedroom. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV, very crisp and clean picture. What we needed

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi adam, That's great! We are We are thrilled to hear that you like the picture and sound quality of your new Sony BRAVIA LED TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent Picture.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect Picture right out of the Box. Would recommend this Sony TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Hopon2it,

      We are glad you like the picture quality of the TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. We appreciate the recommendation and thank you for choosing Sony!

      Regards,
      David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    sony tv w/streaming

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    beautiful picture, easy to find favorite shows with google help

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello great, That's good to hear. We are happy you like the picture quality of your new Sony Bravia and having a great time with its Google features. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Dope

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It’s what I expected it to be. Nice picture & easy setup

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Customer, We are thrilled to hear that you are enjoying the great picture and easy setup for your new BRAVIA LED 4K TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great picture and good sound

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    as advertised, with good picture and sound quality. thanks for asking

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi gerry, You've made a great choice! We're glad you're enjoying the amazing picture and sound quality of your new Sony TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam Sony_US