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Customer Ratings & Reviews

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Customer reviews

Rating 4.7 out of 5 stars with 957 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.4 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers are pleased with the picture quality, easy setup, gaming experience, color, price, sound, and Google TV integration of the 55" Class BRAVIA XR X90J Series LED 4K UHD Smart Google TV. They appreciate the vibrant picture, clear sound, and user-friendly interface. However, some customers have concerns about the remote control, glare, short lifespan, and speakers.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 43 Showing 841-860 of 957 reviews
  • Rated 5 out of 5 stars

    Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this Sony tv on sale during black Friday sale. Great tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Flex, We are happy you like your new Sony 4K TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Rated 4 out of 5 stars

    sony bravia xr x90j

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    the picture at the best buy store is entirely different from the picture at home, How do I get the store picture?

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi tvman, We are sorry you are having an issue with the picture quality of your Sony TV. The picture quality will also depend on its source. We highly recommend playing high-quality content for best viewing experience. You can also adjust the quality according to your preferece from the Picture settings of the TV. Refer to this link for more details: https://helpguide.sony.net/tv/iusltn1/v1/en-003/01-03-09_01.html.

      Should you need further assistance, you can email us at socialsupport@am.sony.com with the following details:

      Name:
      Best Buy Username:
      Model Number:
      Issue:
      Telephone Number:

      Sincerely,
      Vincent Sony_US

  • Rated 5 out of 5 stars

    Great product

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far I love it great graphics and it pairs really well with my ps5.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Alex, We are glad to hear that you love your new Sony Bravia on your PS5. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Only Sony

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So good so far. Since just sticking with Sony, Pictures haven’t failed.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Emmanuel, Fantastic! We really appreciate you being a loyal Sony customer and helping to share the word about us. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love our TV. Works great and love that we can stream.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Epson, We are happy to hear that you love your new Sony BRAVIA smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Enjoy your movie nights! Vincent Sony_US

  • Rated 5 out of 5 stars

    Excellent brand

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with this Sony tv and the 950h in my guest room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MD2022, We are thrilled to hear that you are very happy with your Sony Bravia TVs. We always strive to deliver the best picture and sound quality with our TVs. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    TV reduces glare

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV screen has great quality for a room with a lot of windows.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Familyroomviewing,

      Awesome! We're glad that you like the picture quality of the TV. With the BRAVIA XR X90J Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Amazing

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome screen feel like I am in the video game or movie

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Will, We are glad that you are having a great time playing video games and watching movies with your brand new Sony BRAVIA TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent service. Excellent products. Highly recommended.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Eduardo, We are glad that you now have an excellent Sony 4K smart TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Your continued support means so much to us. Thank you for choosing Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Next gen.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this tv. It works great for the x box series x/s and the ps 5.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CraigStahlinski, Thank you for giving the product a perfect rating! Great to hear it works perfectly with your next-gen consoles. With the BRAVIA XR X90J Full-Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Sony 4K TV for Sony fans

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great 4K TV. Sony again has hit the mark and then some.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Junie, Wow! Thank you so much for the fantastic review of your new Bravia TV. We're truly happy to hear that we hit the mark with the X90J and you're enjoying the amazing Smart TV features and overall picture quality. At Sony we strive to put forward the best possible products for our customers. With the BRAVIA XR X90J Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Jess Sony_US

  • Rated 5 out of 5 stars

    Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Cam L was very efficient and fast . Excellent service. Thank you!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Great service! You'll definitely love this TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv. It has apps. That is what I want to buy. Big tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dudedeafman, You've made an excellent choice! We're very happy to hear you appreciate the built-in apps and overall features of your new Sony TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent tv. ……………………………………………,.:::.::;;;;;;;;,,

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sherry, We are glad you like the quality of your Sony BRAVIA TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 2 out of 5 stars

    Good Picture but sound is bad.

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is good some blooming I didn't expect with this tv. With that being said the picture quality was ok. Now on to the bad the very bad the sound quality on this tv is beyond bad I have heard better sound quality from a phone.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Coiledvipers,
       
      Thank you for choosing and purchasing Sony X90J Bravia LED Ultra HD TV.
       
      We regret to hear you are having an audio issue with your new Sony Bravia TV. This is usually not the case with our TVs. You can always adjust the picture quality of your TV according to your preference: https://helpguide.sony.net/tv/iusltn1/v1/en-003/01-03-09_02.html.

      And also, please make sure your TV has the latest firmware by performing a software update. The updates may resolve any possible software-related issues and include key features, applications, bug fixes, and feature improvements. You can also set the "Automatically check for updates" feature to ON so that your TV will get the latest firmware automatically: https://www.sony.com/electronics/support/articles/00011053.

      Should you need further assistance, please email the below information to socialsupport@am.sony.com.

      Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
       
      Full Name:
      Best Buy Username:
      Telephone Number:
      Sony TV Model Number:
      Additional Information regarding your experience with the X90J: 
       
      We value you being a Sony customer. Sorry for the inconvenience and hope to speak directly to try to resolve this matter.
       
      Thank you for letting us help assist you.
       
      Sincerely,
      Vincent Sony_US

  • Rated 5 out of 5 stars

    Best

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's a great working TV .Everything the other brand wasn't.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JPB1,
      Thank you for such a great review! We're glad to hear that we were able to meet your expectation with your new Sony TV. We always strive to deliver the best quality with our products. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Good Geeks

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Geek Squad did an excellent job with delivery and set up.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GoodGeeks, It's nice to hear that you were assisted well by our local dealer. We hope that you also liked your new Sony Bravia TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for trusting Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Great TV!!!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am very pleased with this TV product for our family room!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello GreatTV, We are thrilled to hear that you are very pleased with your new Sony TV and it's perfect for your family room. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    COMPLICATED

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV and soundbar are terrific but too complicated for me to use!

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi COMPLICATED, thank you for purchasing the Sony X90J! For future reference, we can offer assistance on how to set up or operate the features and functions of your Sony TV and soundbar by visiting our Sony Support website(www.sony.com/esupport) to download the help guide and look for additional information about your product. Also, you can chat with one of our agents who would be glad to help.
      With the BRAVIA XR X90J Full-Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Good deal

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very satisfied. Good products and customer service.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Nicetv, We are thrilled to hear that you are very satisfied with your new Sony BRAVIA 4K TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent Sony_US