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  • Front. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Angle. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Left. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Back. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Remote Control. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 1. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 3. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 11. Sony - 75" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 12. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Watch what you love - at the Best Buy Lab video 1 minutes 03 seconds
  • Experience lifelike entertainment - at the Best Buy Lab video 0 minutes 51 seconds
  • BBY Overview - Sony BRAVIA XR TVs for Gaming video 2 minutes 09 seconds
  • Sony X90K Product Video video 2 minutes 44 seconds
  • Sony BRAVIA CAM Video video 1 minutes 53 seconds
  • Sony BRAVIA CORE Video video 0 minutes 15 seconds
  • X90K Overview video 5 minutes 35 seconds
  • Sony - XR Triluminos Pro Product Overview Video video 2 minutes 52 seconds
  • Sony - Cognitive Processor XR Product Overview Video video 1 minutes 22 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Safely Unbox Your Sony TV video 2 minutes 29 seconds

Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV (2022)

Model:
XR55X90K
SKU:
6499804
Highly rated by customers for:
Your price for this item is $1,234.99
Clearance
The comparable value price is $1,299.99

Customer reviews

Rating 4.7 out of 5 stars with 635 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers recognize the 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV for its exceptional picture quality, vibrant colors, and user-friendly setup. They appreciate the immersive gaming experience and the overall excellent sound quality. However, some users have expressed concerns regarding the small and consolidated remote control, limited viewing angles, occasional connectivity issues, and warranty coverage.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 10 Showing 181-200 of 635 reviews
  • Pros mentioned:
    Picture quality

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got the tv as an open box deal. Great value for an excellent tv. Overall very satisfied.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Alex, awesome! We're glad you like your new TV! Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Big Sony fan - great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and features. Sale price was terrific. Last Sony Bravia lasted over 18 years and still working. Hope this one lasts half as long.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi footballfinn, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    NICE BRAND!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The sony TV has a very nice & clear Picture i am very happy with the tv so far. I buy The SONY Brand most of the time.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Pat345, Thanks for your feedback. We are thrilled to hear that you are very happy with your Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Your continued support means so much to us. Thank you for choosing Sony! Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Sony 55" Bravia X90K

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    One of the best tvs I ever had in years. Sony still making good TVs

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Fabulous! You've certainly made a great choice, MichaelD! We are truly happy to hear that you're satisfied with the amazing performance of your XR55X90K. Thank you very much for the perfect star review and for commending Sony! - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Worth

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing tv, the colors look really good, it works really well with xbox, and the ps5. Good operating system, smooth.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Evan, We are glad that you now have an amazing smart TV and that it works well with your gaming consoles. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Your continued support means so much to us. Thank you for choosing Sony! Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Gaming Experience

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good quality and screen showing. They really did a great job on performing the graphic for games.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Thomas,

      Fantastic, we are very happy to hear your satisfaction with the amazing performance of your XR55X90K, especially when gaming. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you so much for the perfect star review and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    So far so good

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far so good, my first Sony TV. Still learning all this TV has to offer. Great picture! Purchased partly based on reviews found on the web.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi 65mick,

      Very nice! We're glad to hear that you like the picture quality of the television. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony and enjoy your TV!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Upgrade complete!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my new Sony Bravia Full Array!!!! It was a replacement for a smaller Sony Bravia. Such a great picture!!! Fantastic purchase!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Corgilady, We are glad that you love your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Your continued support means so much to us. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Great, quality TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This television is well built and the picture quality is great. The initial set up takes a while, but this is my first smart TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChristopherS, Awesome! We are so glad to hear that you are happy with your new TV! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™️. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Happy first time Sony tv buyer.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice tv. Great picture. Would recommend. Also choosing the right size tv for room used in helps with picture and effects.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello nothankyou, We are glad that you like the picture quality of your Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    I recommend

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I believed I would get the true lord experience but I didn’t and that is the only reason I gave 4 stars. The tv is fantastic just not a oled

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jimbo7186, Thanks for the review and we're glad that you'd recommend this TV to others. Make sure to keep your device's firmware up to date to enjoy all its features. Thanks for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Great price for a great TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV you can get at this price. Excellent picture quality with nice built in speakers. I would highly recommend this to my families and friends.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Chancellor, We are thrilled to hear that you like the picture and sound quality of your new Sony BRAVIA smart Google TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Not for side viewing

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent Picture quality . Perfect of PS5 and series X as well as movies. Image does fade when viewing from the sides that's my only complaint .

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Amik, We are glad that you now have a perfect smart Google TV for your PS5 and Series X. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    TV review

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, similar to our previous Bravia. Delivery was fantastic as well as staff at best buy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MaryH, we're glad you like our product! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Excellent value for the money!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this tv after doing some research. This was a great value for the money and the picture quality is great!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NewTVOwner,

      You made the right choice! We're thrilled that you are enjoying the picture quality of the TV. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Great tv

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It is a great tv, vibrant colors and clear pictures. Looks great in my living room. I got it on sale and it was a great buy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Peter, We are glad that you now have a great smart Google TV in your living room. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Love it

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Everything we expected and more. I was nervous it would not be a clear picture compared to our old plasma but it is awesome

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DianaJ, We are glad that you love your new Sony BRAVIA TV and it exceeded your expectations. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Color

    Superlative!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this on a open box but it’s just fantastic. Upgraded from a five year old 4K (Non-HDR) TV and it’s night and day. Black blacks, white whites, everything just pops and looks great. PS5 looks absolutely stunning on it, runs at 120hz natively. Everything I was looking for and then some, my wife just said not a day goes by where I don’t talk about how good it looks.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Spencedizz, We're glad to hear that you are happy with your purchase. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Nice tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my 2nd sony tv. The first one lasted 8 years. This new bravia 55 xr is a very nice tv. Great picture. Sound needs an update. I ended up bying an open box sony sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertH, We are happy that you like the picture quality of your Sony BRAVIA 4K smart Google TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. We take all user input seriously and will make sure your comments reach the appropriate person. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Perfect for PS5

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing such a upgrade and perfect TV if you want to just plug in your PS5 and get the perfect images everytime!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Flock, We are thrilled that you now have a perfect smart TV for your PS5. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy your games! Vincent Sony_US

Page 10, Showing 181-200 of 635 reviews
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