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  • Front. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Angle. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Left. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Back. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Remote Control. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 1. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 3. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 11. Sony - 75" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Alt View 12. Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV - Black.
  • Watch what you love - at the Best Buy Lab video 1 minutes 03 seconds
  • Experience lifelike entertainment - at the Best Buy Lab video 0 minutes 51 seconds
  • BBY Overview - Sony BRAVIA XR TVs for Gaming video 2 minutes 09 seconds
  • Sony X90K Product Video video 2 minutes 44 seconds
  • Sony BRAVIA CAM Video video 1 minutes 53 seconds
  • Sony BRAVIA CORE Video video 0 minutes 15 seconds
  • X90K Overview video 5 minutes 35 seconds
  • Sony - XR Triluminos Pro Product Overview Video video 2 minutes 52 seconds
  • Sony - Cognitive Processor XR Product Overview Video video 1 minutes 22 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Safely Unbox Your Sony TV video 2 minutes 29 seconds

Sony - 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV (2022)

Model:
XR55X90K
SKU:
6499804
Highly rated by customers for:
Your price for this item is $1,234.99
Clearance
The comparable value price is $1,299.99

Customer reviews

Rating 4.7 out of 5 stars with 635 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers recognize the 55" Class BRAVIA XR X90K LED 4K UHD Smart Google TV for its exceptional picture quality, vibrant colors, and user-friendly setup. They appreciate the immersive gaming experience and the overall excellent sound quality. However, some users have expressed concerns regarding the small and consolidated remote control, limited viewing angles, occasional connectivity issues, and warranty coverage.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 26 Showing 501-520 of 635 reviews
  • Pros mentioned:
    Picture quality

    Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture. Couldn't be more pleased. Geek squad did a great job hanging out in the wall.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bunker, We're very grateful for this positive feedback! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. Thank you for giving the product a perfect rating! Jay Sony_US

  • Great Tv for gaming!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent tv for a great price! Team made it easy to set up the purchase/install

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi OcielP, That's great! We're glad to hear that!
      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    awesome

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    very cool tv for the money and goes great with my PS5

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi great, We're very grateful for this positive feedback! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    jcm

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great price and great picture. Best Buy has great help when we purchased our T.V.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamesCM, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Ok I guess

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had to return. My TCL has a picture that blows this away. Unless you have the cash for OLED, Sony isn't quite on par with similar price points.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Donjuan,

      We are sorry to hear that you had to return the unit. The picture quality may also depend on the source. We always recommend playing high-quality content and adjusting the picture quality settings according to the user's preference. We take all user input seriously and will make sure your comments reach the appropriate person. We hope you will consider Sony again in your future purchase.

      Sincerely,
      Vincent Sony_US

  • Pros mentioned:
    Picture quality

    New TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the TV. It has an excellent picture. The tech installed it and did an excellent job.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Macj, Awesome! We're glad to hear that you love this TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Great Sony Product

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the picture on this tv and the sound is really good without a sound bar

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RonP1948, We're glad to hear that you love the picture of this TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. Thank you for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Wonderful TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is an amazing improvement over my previous set. Colors are vibrant and sharp.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AppleWatch, We're very grateful for this positive feedback! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. Thanks for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Sony 55

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture. Still learning new things everyday. Great sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Fantastic! Thank you for sharing your wonderful experience with your XR-55X90K, JamesD!

      We are so happy to hear your satisfaction with the amazing picture and sound quality of this TV.

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Like a movie theater.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It’s the best picture that we ever have seen on any of our previous televisions.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BigBoss81, Fantastic! We're very happy to hear you like the excellent picture quality of your new Sony X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Very happy

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to program, great picture quality, decent sound (with use of Apple AirPods.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Inzy, We're glad to hear that you are happy with this TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Picture and Sound! Love Best Buy & SONY customer service.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CBSJFL, That's great! We're glad to hear that! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The color is brilliant. Contrast is great. The picture is sharp.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarolS, we're glad you like the picture quality of our product! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Outstanding TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality for the price and also great for the new consoles.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Saboo, That's great! We're glad to hear that! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great color and picture. Lots of features, easy to use and navigate!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BrianH, we're glad you like the ease of setup and picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Sony never disappoints !

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV reflecting the quality expected from a brand like Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kjan, That's great! We're glad to hear that! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Color

    Sony TV is the best

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Color is so good, I cannot believe I am not in a theatre at times

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarieD, Thank you for this amazing feedback! We're truly happy to hear you're enjoying the impressive performance of the X90K, especially the incredible picture quality that you feel just like in a movie theater. At Sony we strive to put forward the best possible products for our customers. It sounds like we hit the mark with the X90K. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you so much for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Nice TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice TV clear and bright, thin and light...hey that rhymes!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DeJM, That's great! We're glad to hear that! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Tv

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality picture amazing works fantastic on ps5 and Xbox

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PlayStationgamer12, We're glad to hear that you appreciate the picture quality and function of this BRAVIA XR X90K Full Array LED TV. With this TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Nice

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works perfectly,, great picture working off satellite or internet

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bobby, That's great! We're glad to hear that! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. Thank you for giving the product a perfect rating! Jay Sony_US

Page 26, Showing 501-520 of 635 reviews
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