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Customer Ratings & Reviews

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$977.99
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Comp. Value: $1,149.99

Customer reviews

Rating 4.7 out of 5 stars with 515 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers frequently mention the amazing picture quality of the 55" Class BRAVIA XR X90L, along with its accurate color and fast refresh rate, making it great for gaming. Many customers also appreciate its ease of use. The only concern mentioned by customers is the design of the remote control.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 26 Showing 501-515 of 515 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very satisfied

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Delivery was on time and very professional. The Sony has been excellent picture and easy setup.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user101577, we're glad you like the ease of setup and picture quality of the X90L. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Mrs. Evans

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very nice picture and color on tv. Has great sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SamanthaE, wonderful! We're glad you like the picture and sound quality of our product! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    As expected

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Last 3 tvs that I have purchased have been Sony Bravia. Very happy with them all.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jnfs, we're glad you are happy with your purchase! Enjoy you new TV! Thank for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    It’s amazing

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv has amazing color and picture! They hey google Feature helps my laziness lol.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BlayneS, we're glad you like the picture quality of our product. Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Mr. Gary J. Hensley

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Everything went well on my purchase of my new Sony TV. My Dish Tech. made a call on Sunday and determined my existing Sony TV had gone bad and Dish service was not the problem. We went on line to Best Buy in FT. Wayne (45 miles away) and they had it ready for pick up in less than 2 hrs. The Tech picked it up and I was watching TV by 5:00PM. Thanks for the great service and price! wasa

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi gary,
      Great! We're very happy that you are pleased with your new TV and satisfied with the service you received. The X90L has an amazing contrast and vivid colors! Our amazing 4K Full Array LED TV powered by Cognitive Processor XR delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. Thank you for choosing Sony! Enjoy! - Marco Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony for the win

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome tv, spend the extra money this things the real deal

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Samsun, we're glad you like your new TV! Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 55 inch tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv at a great price. Picture quality is great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Motsnrub, That's really cool! Thank you so much for sharing your experience with your Sony X90L Full Array LED 4K HDR Google TV! We are delighted to hear it matches your expectations and how much you love the incredible picture quality, and overall performance of this TV. Good to know your investment is worth it. We always strive to deliver the best picture and sound quality with our TVs. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony bravia

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Exelent image from any angle,the tv is precise and the quantity super

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Marquinho1918,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sony 55" Smart Google TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This make and model TV was recommended to me by my tech support person. I am very happy with the TV itself and the purchase and delivery process.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome, user768389! We’re so glad to hear you’re happy with it! It’s fantastic that your tech support person pointed you in the right direction, and we’re thrilled the purchase and delivery process went smoothly for you. Thank you sharing such an excellent shopping experience and for choosing Sony! -Jess Sony_US

  • Rated 5 out of 5 stars

    SONY Bravia X90L 55"

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the perfect TV for a very reasonable price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi VikrantV, We're very happy to hear this feedback! With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Great TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good TV for the dollar nice value. A little confused in trying to get it to work properly with my cable box

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user113528, Awesome! We are so glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Rated 5 out of 5 stars

    Very satisfied

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    AWESOME! Very satisfied with my purchase, I would recommend this television, and Best Buy too other customers, very friendly and helpful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidC, Perfect! We're so thrilled to hear that you're satisfied with your purchase. Your recommendation means a lot to us! Thank you for choosing Sony! -Sam Sony_US

  • Rated 4 out of 5 stars

    No keyboard to search for new apps

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was flawless other than the keyboard not automatically coming up when trying to search for apps. Had to buy a Roku to get the apps I needed.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user256683, thanks for choosing and purchasing our product. We understand your feedback regarding the on-screen keyboard not appearing on your Sony unit. Please follow this link to isolate the issue:

      https://www.sony.com/electronics/support/articles/00229037?utm_source=glean

      If you require any additional support with regard to this product, please email us at socialsupport@am.sony.com with the following details: Name: Username: Model Number: Issue: Telephone Number:

      See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl Sony_US

  • Rated 4 out of 5 stars

    sony

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    truly like my sony bravia - great. everything is great about it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DonnaC, we're glad you are enjoying our product! Thanks for choosing Sony! ~Earl Sony_US

  • Rated 1 out of 5 stars

    Paid promotion reviews

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Are there any reviews from people not paid to review products?

    No, I would not recommend this to a friend