Customer Ratings & Reviews

I was on the fence about this tv with the price being more than my last two tvs combined… but boy am I glad I went with this one. The reviews are right on this tv. This is my first Sony and I don’t think I can go back now. The Mini LED is incredible, we’ve watched a few movies and the brightness and blacks are ridiculous. I haven’t used the built in speakers because I have it hooked up to my Denon by eARC which works great. If you’re on the fence like I was… don’t be!

My bedroom TV (Samsung Q90R 65-inch) recently became defective so I was in the market for a new bedroom TV. The 65-inch TVs being considered were the Bravia 7, C4, G4, Q90D/Q95D, and QM8. I was heavily leaning towards the G4 (on sale for $1699.99 at the time) but I saw an open-box (excellent condition) Bravia 9 65-inch. I immediately went to the local Best Buy that had it and purchased it. Upon inspecting the box, there were both "good" and "excellent" open-box stickers so I was skeptical of its condition. Got it home, unboxed, and for the most part, mostly everything was there - the screws for the stand were missing and the back panel for the inputs is the incorrect size (I'm assuming the previous owner returned this to upsize to the larger Bravia 9). I reset the TV and setup everything and WOW, the picture is just amazing as I expected. This was my first open-box purchase at Best Buy and I'm okay with it though I'll be more careful next time (i.e. just because they say it's excellent condition doesn't necessarily mean that's the case). Anyways, I'm happy with my purchase and the open-box price was slightly above $1400+ for what was as $2699.99 ($300 off sale at the time) TV brand new. I highly recommend this.

This tv is fantastic! Great contrast, amazing color, super bright! I think the reason sometimes you see people returning them is they don’t realize the settings need tweaking out of the box. You cannot just plug it in and it’s ready. If you go on RTINGS.com, they give you some great starting settings. This thing is a beast!

I liked this TV very much, but I returned it. The picture was great, I was very happy with that aspect. The menus made sense and were easy to navigate. Reasons why I returned it: 1. The main reason is that the glair is terrible. It isn't just that you can see a reflection, but ambient light will rainbow across the screen. We have one light in a different room that is usually on. The TV catches it and creates a rainbow across the entire screen. That is just one light. It picks up every light, window around the room and causes a rainbow across the screen. There is no way we could control it. We have had 5 other large screen TVs in the same exact location without a problem. With the Sony, it became unwatchable due to the rainbows it would cause. 2. The second reason was an annoying feature with the audio. Sometimes we will watch using the TV sound, such as night when others are sleeping. When watching movies or streaming, we watch using the optical audio out from the TV into a Denon 5.1 surround system. That all works, but the problem is for the TV to output 5.1 sound from the optical out, you must go through the menus and select it, which also turns off the TV speakers. Then when you want to use the TV sound, you have to do a bunch of clicks and searching to re-enable the TV sound, turning off the 5.1 sound. With my LG and Samsung TVs, that is not a problem. Those TVs allowed me to independently configure the optical out from the TV out. If you want to use external audio, just press the volume down on the TV and you are done. When you want to use TV sound, you would just turn up the volume. It is not that simple on the Sony. During the day, we had to go through the menus to use external audio, then at night go through all the menus again to use the TV audio. It is kind of a shame because when I returned this I bought a comparable MiniLED TV from another brand and I liked the sony picture better. The TV I purchased instead does have the two problems I listed.

Awesome product. Perfect picture quality, amazing viewing angle, and great in a very bright room

Having been a Bravia user since 2009, the desire to upgrade to 4K was something I wanted for a while. However, the TV was still fully functional without complaints, save for being a 1080p Bravia from 2009... This was the flagship from 2009. This morning on April 1st, 2025...Another flagship comes to retire a still fully functional Sony Bravia. Specifically, the 65" variant of the Sony Bravia 9. Feels like 2009 all over again. Needless to say, I hope it will last another 16 years or more like the older one. The image in the showroom was enough to convince me of three things: 1. The Mini LED Technology is even better than my Samsung Odyssey monitor I use with my computer. It's a 4K 28" mini LED. 2. The colors are so close to OLED that a casual user won't notice, but for blacks upon blacks within shadows of the highest color graded 4K UHD movies in cinema or professional modes against a $5,000.00 or more OLED panel. 3. It's been long enough to feel this upgrade is a quanrum leap forward instead of an incremental one, especially as I was waiting for a Sony Bravia to go fully capable 4K with ATSC 3.0 that finally has all the bugs sorted. This is an upgrade which hopefully will outlive me. If you can't see the world, bring it to you.

I was in the market for an OLED TV and had my eye on LG's G4 and C4 for a long time. I read tons of articles and watched tons of videos about these two TVs and was ready to make a purchase probably on the C4. When I went to Bestbuy to look at their OLEDs, they had the Bravia 9 on display close by. I spent over an hour going back and forth trying to decide which picture I liked better. In the end, I thought the Bravia 9 had the right balance between being OLED-like with 4K content and having a very natural looking image with excellent detail handling. The only hesitation was the price, but Bestbuy had an open box 65" Bravia 9 in excellent condition with a price that I just couldn't pass up. No regrets at all about my purchase!

Fantastic TV, improved on my x900e in pretty much every way. Google TV is snappy, picture quality is fantastic. Handles a bright room well and the blacks are pitch black. Gaming features work well too. Definitely pricey but I wanted the PQ of OLED without the burn in risk and this pretty much delivered.

So we've had our new Bravia 9 for about a month now and absolutely love it. We replaced an older Sony Bravia and really loved the picture quality so we decided to stay with Sony. The picture is bright and clear regardless of your viewing angle. We added a Sony sound bar to it as well because like all flat panel televisions the rear speakers aren't great. I highly recommend the Bravia 9 it is spectacular.

The Bravia 9 is the best TV I have ever had. The Sony rep who was in the store the day I was buying a new TV guided me to this model based on my telling her it would be I'm my sun room. She recommended this model for its brightness. Even during the popular poorly lit night scenes of recent movies the TV presents a beautiful picture. I am also surprised that the sound is good.

The Bravia 9 is a fantastic tv. I have the 65”. Geek Squad delivered and set everything up quickly. The picture quality is out of this world after you make a few adjustments in the picture settings. I found the Standard picture mode to be the sharpest and most natural. Also, turn off digital noise reduction and set reality creation to 80 for additional sharpening of the picture. My cable tv picture quality is very good (as good as cable can be on certain channels). Internal streaming apps also look magnificent and gaming picture quality is great. I actually had to turn the brightness down due to my sensitive eyes. Can’t go wrong with this tv.

The Bravia 9 65 inch is really nice set it’s extremely bright and clear, it handles Standard def very well without focus distortion or blurring. HD and 4 K content are exceptional . There are several settings to accommodate a variety of viewing preferences and integrated easily into my Denon 970H receiver which I had previously purchased a couple of weeks earlier on sale from Buy Buy at a very good sale price.

I think the picture quality is exceptional. Easy to navigate through all the picture and sound functions but the TV is almost ready to go out of the box. Setup for me was easy by accessing my cable box, signing into my wireless wifi for streaming using google tv via the simple to use remote.

This TV is fantastic. I really enjoy the colors and clarity. The speakers are the best I have ever heard from inside a modern tv. Highly recommend if you need a bright tv.

Seems to be a good, solid TV with really good picture, clarity, and contrast. Only had it less than a month, so time will tell on longevity. Had a Samsung before this that lasted a few days less than two years. Hopefully, this lasts longer. I do wish customization was a little easier. User Interface is a little difficult. Too expensive unless on sale. Overall, I like it so far, though.

The 2024 sony bravia 9 is a good tv in terms of picture quality, details, performance, gaming, movies, has decent contrast and decent color gamut, but the brightness is very good(4,000 nits peak brightness), i only had it for a week and realized i prefer the best possible color and contrast with good enough brightness so i returned the bravia 9 and exchanged it for the amazing 2023 sony A95L, so now im the happy owner of the 2022 Sony A95K and the 2023 Sony A95L.

This is a step up from my Samsung Q9FN from 2018. That TV holds up surprisingly well, but the clarity, color, and black level on this is next-level. I've watched a few movies on it, and whether it's SDR, HDR, or Dolby Vision, everything looks very crisp and natural. I'm still getting used to Sony's motion handling, which every reviewer raves about but looks a little strange to me coming from the Samsung and LG. Still playing with those settings, but overall, great TV and very happy I finally upgraded. More like a 4.5 star review instead of 5 due to only 2 HDMI 2.1 inputs and the afformentioned motion handling. But the picture itself is gorgeous.

WOW! best of class! clarity is amazing, processor speed eliminates need for Apple TV, remote easy to user

We needed a slightly larger TV for our very bright room, as well as one with better sound and this was it. This TV is crisp and clear and has great sound with the help of a sound bar and sub woofer. The Geek squad did an awesome job installing and helping us set it up.

Picture is great! Sound is fantastic. Sony TV ‘s are my best favorite. 65” tv is perfect for my house. Easy to use and understand how it works!