Refund Refresh 4-Day SaleEnds Monday. Limited quantities. No rainchecks.Shop now

Skip to contentGo to Product Search
Main Content

Customer Ratings & Reviews

  • SONY BRAVIA 9 Mini LED
  • Angle. Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV - Black.
  • Left. Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV - Black.
  • Back. Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV - Black.
  • The largest text on the remote control is "Netflix." The cleaned-up text based on the image would be: TV Menu + + CH + - SONY PICTURES CORE NETFLIX prime video Disney+ crunchyroll YouTube SONY
  • Alt View 1. Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV - Black.
  • The image features a black object with a white label on it. The label has a lot of text, but the most prominent text reads "120V AC 4120V AC 120V DC 4120V DC." The rest of the text appears to be a mix of numbers and letters, but it is not possible to decipher the meaning without more context.
  • The image prominently features a large advertisement for a Sony Bravia 9 Mini LED television. The television is displayed in a white background, with the screen showing a vibrant red and blue color scheme. The advertisement emphasizes the high-quality display and features of the television, making it an attractive option for potential buyers.
  • SONY BRAVIA 9 Mini LED
  • The image features a large screen television, specifically a BRAVIA 9 65" class TV. It is accompanied by a remote control, which is placed next to the TV. The TV is described as having a 56.9" screen size, and it is also referred to as a 1.9" + V 1 CH I ee - - PTURN - NETFLIX TV. The image also shows a comparison of the TV with other screen sizes, including a 32.9" and 64.5" screen size.
  • Alt View 12. Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV - Black.
  • Alt View 13. Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV - Black.
  • The image features a collage of various scenes, including a mountain, a forest, a lake, and a motorcycle. The largest text in the image reads "Every scene intelligently enhanced with powerful processing." The following text is cleaned up to read "SONY Enhanced Expanded brightness color Motion XR Refined processing clarity 250."
  • The image features a blue car driving down a street, with a building in the background. The car is prominently displayed in the scene, and the street appears to be busy with other vehicles. The image is described as having "billions of accurate QLED colors," which suggests that the colors in the image are vibrant and true to life. The image is also labeled as being taken with a "conventional TV" and "XR Triluminos Pro," which may indicate that the image was captured using a high-quality camera or display device.
  • The image showcases a beautiful picture from any angle, thanks to the X-Wide Angle and X-Anti Reflection features. The picture is displayed on a conventional TV, which provides a clear and crisp viewing experience. The X-Wide Angle feature ensures that the picture remains vibrant and sharp, even when viewed from different angles, while the X-Anti Reflection feature helps reduce glare and reflections, making the picture even more enjoyable to watch.
  • Our brightest 4K TV ever Conventional TV XR Backlight Master Drive High Peak Luminance
  • Google TV brings together movies, shows, live TV, and more from across your apps and subscriptions, and organizes them just for you. Hey Google, for you. Live, apps, library, and more. Your apps. YouTube. The Super Mario Bros. movie. Trending. Mario and Luigi venture to the Mushroom Kingdom to rescue Princess Peach from Bowser. Top picks for you - FAST. Jheze God? 33 See Mario. Disney+. Netflix. TV Max. Spotify. YouTube Music. Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube, and YouTube Music are trademarks of Google LLC.
  • Google TV Google TV brings together movies, shows, live TV and more from across your apps and subscriptions and organizes them just for you. For you Live Apps Library Google TV YouTube Oppenheimer Trending | Christopher Nolan's magnificent global phenomenon about the father of the atomic bomb Top picks for you ET XMEN Disney+ Your apps NETFLIX Free TV channels prime video Disney+ tv max hulu Google TV Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.
  • Voice Zoom 3: Always hear people's voices clearly, even in loud action scenes.
  • Picture as the creator intended.
  • "Truly cinematic movie experience at home with Dolby Vision Atmos IMAX Enhanced - dts."
  • BRAVIA CINEMA IS COMING HOME Recreate the excitement of the movies, right at home. BRAVIA will fill every corner of your space with a captivating cinema-like experience.
  • Movies Included: 10 movie credits to redeem on latest movie releases. 24 months unlimited streaming of up to 100 movies. Sony Pictures Core. Sony Pictures Core based on a true story. Featured: Denzel Washington, The Equalizer 3, Spider-Man: No Way Home, and more. Add to your library. Purchase an eligible TV and register for Sony Pictures Core by February 23, 2026 to be eligible for promotion offers. Available movies subject to change. Terms and conditions apply. For more details, see <https://www.sony.net/sony-pictures-core>. 2024 Layout and Design. Sony Pictures Home Entertainment Inc. All Rights Reserved.
  • Use the BRAVIA Connect app to easily control your BRAVIA TV from your smartphone and change volume, picture settings, and advanced settings.
  • Sony - Why upgrade to the BRAVIA9 video 1 minutes 24 seconds
  • BRAVIA 9 Mini LED Overview Video video 1 minutes 39 seconds
  • Sony BRAVIA 9 Unboxing Guide Video video 3 minutes 35 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024)

Model:
K65XR90
SKU:
6578568
$1,999.99
Save $800
Comp. Value: $2,799.99

Customer reviews

Rating 4.6 out of 5 stars with 156 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

90%would recommend to a friend

Customers are saying

Customers find value in the exceptional picture quality, with many noting its improvement. The TV's brightness is also a highlight for users. However, some customers have reported issues with connecting audio to the TV.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 4 Showing 61-80 of 156 reviews
  • Pros mentioned:
    Black levels, Brightness

    Best Mini LED

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best mini led hands down. Super bright for daytime viewing and great blacks for movie watching

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi jordan, Fabulous! We're truly delighted to hear that you're well-pleased with the amazing picture quality of your BRAVIA 9. Thank you so much for the perfect star review and for choosing the best brand, Sony! - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Sony Bravia TV BRAVO!Delivery and Install NOT!

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is outstanding, we would give it 5 stars. The picture is sharp and vivid. Best Buy sales team in Northville also 5 star. Overall rating for the delivery and install would be a 2 star. For a 65 inch TV one person was sent, the TV was going upstairs and his attempt to bring up the stairs was inadequate and clumsy, hit walls etc. I asked him to call for assistance or wait for my husband, I even offered to help to get up the stairs. At one point I had to stop him asking if Best Buy was going to repair my house, literally had to repair wall and spit clean carpet. I was also worried the TV would need repairs. He saw my concern and started to be more careful. My husband came home and was able to finish assisting with the install. I was very surprised at the delivery and installation of the TV. Best Buy needs to look into the company they are working with, it was truly my last impression.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Love my Sony!!

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Super nice television!! Easy to assemble and install. The picture is just what we wanted clear and crisp images. Can’t beat a Sony!! Changed out a 2012 Sony that was still good for an updated model. Try it!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Buzz3, congratulations on your upgrade! We feel privileged to know you're enjoying your new Sony - 65" Class BRAVIA 9. This model is the perfect choice for those who love unparalleled brightness, and incomparably beautiful colors. The unique local dimming algorithm, and XR Backlight Master Drive precisely controls thousands of Mini LEDs for truly authentic contrast. Thank you for choosing Sony and enjoy your new viewing experience! Regards, -Dominick Sony_US

  • Pros mentioned:
    Brightness, Picture quality

    Great TV

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Love the picture and brightness. Would recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Chip, Awesome! We are glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Brightness, Picture quality

    Very nice

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Vivid colors. Great quality. Best for watching live sports

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Steve, Thank you for your positive review of the Sony BRAVIA 9! We're thrilled to hear that you are enjoying the vivid colors and great quality of the TV. It's fantastic to know that it enhances your experience of watching live sports. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Awesome TV!

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is Awesome! Great picture, sound is awesome without a sound bar, easy to connect to apple air play, screen mirroring, You can easily connect to YouTube and free tv. It’s worth buying! Totally recommending this Sony TV. It’s the best tv out there.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Myredpny,

      Thank you for your outstanding review of the Sony K65XR90 TV! We're thrilled to hear that you are enjoying the great picture quality, impressive sound without a soundbar, and the ease of connecting to Apple AirPlay and screen mirroring. Your satisfaction with YouTube and free TV connectivity means a lot to us. We're glad to know that you find it worth buying and truly appreciate your recommendation. Thank you for considering it the best TV out there!

      Thank you for choosing Sony!
      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    First Micro LED purchase worth it

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve always been team OLED. I needed a TV ideal for a bright room with alot of windows. So I decided in the Bravia 9. The quality of the picture on the Bravia 9 is everything i need for this room. I like Sony TVs because of their processing chip. This was my first LED purchase and this doesn’t disappoint.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DeMatrix,

      Awesome! We're happy to hear that you like the picture quality of the TV. We appreciate the 5-star rating and thank you for supporting Sony!

      -David Sony_US

  • Pros mentioned:
    Brightness

    Best TV EVER!

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best TV ever! The picture is incredibly bright and vibrant. It’s truly stunning. It also synced perfectly with my PS5 and turned on VRR and just works perfectly! I always used to buy Samsungs but this tv has made me a Sony fan girls

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Unbearable

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is unbelievable it is like actual people are in the room with me even though I know they are ion the screen in front of me.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello AndyG,

      Thanks for these fantastic 5 stars!

      We're thrilled to hear that your BRAVIA 9 is delivering such an immersive and realistic picture—That incredible "like actual people are in the room with me" feeling is exactly what we strive for with our BRAVIA TVs, especially with the advanced technologies in the BRAVIA 9.

      Thanks for choosing Sony!

      Sincerely,
      Jenn. Sony_US

  • Pros mentioned:
    Picture quality

    Would buy again

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Incredible picture quality and fantastic sound. Highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Dbo2019,

      Thank you for choosing Sony!

      It brings us great joy to hear that your K65XR90 TV is delivering incredible picture quality and fantastic sound. We appreciate you taking the time to share your high recommendation.

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Brightness, Picture quality

    Best Ever!

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clarity is second to none. Love the mini LCD Brightness

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AnthonyA, Awesome! We're thrilled to hear you love the picture clarity and brightness level of your Bravia 9. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    TV Review

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Happy with the new TV - working great!! Would certainly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BruceP,

      Thanks for the positive feedback! It's great to hear you're enjoying your new BRAVIA 9 TV. We designed it to be our brightest 4K TV ever with incredible contrast, and we're happy to hear that it's performing so well for you.

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony North America. Sony_US

  • Pros mentioned:
    Picture quality

    Amazing picture quality

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Big step up watching movies. Has so much more depth than my previous led. Set up wasn't as smooth since google home didn't recognize the TV. So went through it manually which took a little more time

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BBYregular,

      Very nice! We're glad to hear that you like the picture quality of your new Sony TV. Thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    New TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the color and clarity. Best TV we have had in a long time.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HM2025,

      That's fantastic to hear! We're so happy that you're loving the color and clarity of your new BRAVIA 9 Mini LED TV. It means a lot to us to know that it's the best TV you've had in a long time.

      Thanks for choosing Sony.

      Best regards,
      Eliab sony-global

  • LoLo's BLM 9 matters ! ( Bravia Led Mini )

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony Bravia 9 Mini Led was a great choice ! Instillation and set up by the Geek Squad went smoothly!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarlosT, Awesome! We are glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Great customer service with quality products.

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony B9 is the best TV for me. The Harbison store in Columbia, SC was a great help.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CharlesD,

      We are excited to hear that the BRAVIA 9 has earned the title of the best TV for your home. As our premier flagship model, we poured our most advanced engineering into this display to ensure it delivers a truly unparalleled viewing experience.

      By utilizing our sophisticated Mini LED backlighting system controlled by the Processor XR, the BRAVIA 9 achieves breathtaking brightness and contrast levels that were once thought impossible. It’s designed to bring the cinematic theater experience directly into your living room with precision, depth, and colors that pop. Seeing our top-tier technology resonate so strongly with you is exactly why we do what we do.

      Thank you for making Sony the centerpiece of your home entertainment.

      Regards,
      Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Great TV!

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great display. Works really well in high ambient lighting coditions.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      HI ChristopherSdisplay,

      That's wonderful to hear! We're thrilled that you're so happy with the display of your new BRAVIA 9 and that it performs so well in your brightly lit room.

      Thanks for choosing Sony.

      Best regards,
      Eliab sony-global

  • Pros mentioned:
    Brightness

    King of mini led tv

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    this really is king of mini led tv the best mini led tv of this year! hopefully next year it be bravia 10 mini led with even more higher brightness that take the brightness throne from tcl qm8! also a auto hdr remaster feature like samsung has would be nice is the auto hdr on b9 similar to it?

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BigK, Thank you for the wonderful feedback! We're glad you're impressed with the overall features and performance of your Sony Bravia 9. We'll certainly consider your suggestion for future models, as enhancing the user experience is our top priority. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Black levels

    Great tv

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely fabulous! Excellent for both day and night. The black levels are as close to an Oled as you can get. I'm very happy with my purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Tammers, we are so happy to hear about the great experience you've had with our Sony - 65" Class BRAVIA 9. This model is the perfect choice for those who love unparalleled brightness, and incomparably beautiful colors. The unique local dimming algorithm, and XR Backlight Master Drive precisely controls thousands of Mini LEDs for truly authentic contrast! Thank you for choosing Sony. Regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Best Picture I’ve Ever Had!

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Sony Bravia 9 is a “must have” for any sports, movies, or general TV watching. The upconvert has the best picture that I have ever seen. The 1st time set up was easy and the menu is easy to navigate. Great purchase on my part!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Worm, We're delighted to hear that you are enjoying your TV. We appreciate your feedback and thank you for choosing Sony. Erin Sony_US

Page 4, Showing 61-80 of 156 reviews
Sponsored

People also viewed

  • Sony - 65" Class BRAVIA 8 II OLED 4K UHD Smart Google TV (2025)
    $2,699.99
    $3,299.99
  • Sony - 65" class BRAVIA 7 Mini LED QLED 4K UHD Smart Google TV (2024)
    $1,199.99
    $1,699.99
  • TCL - 65" Class QM8K Series 4K UHD QD-Mini LED Smart TV with Google TV (2025)
    $1,299.99
    $2,499.99
  • Sony - 75" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024)
    $2,599.99
    $3,499.99
  • Sony - 77" class BRAVIA XR A95L OLED 4K UHD Smart Google TV (2023)
    $4,499.99
    $4,999.99