Customer Ratings & Reviews
- Model:
- XR65X90L
- |
- SKU:
- 10187866
Customer reviews
Rating 4.8 out of 5 stars with 1850 reviews
(1,850 customer reviews)Rating by feature
- Picture Quality4.9
Rating 4.9 out of 5 stars
- Sound Quality4.6
Rating 4.6 out of 5 stars
- Brightness4.9
Rating 4.9 out of 5 stars
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Superior TV
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I researched TVs for months, purchased and returned a Samsung Mini LED before landing on the Sony X90L. In this price range, you can’t beat this TV. Sony is far superior to Samsung. I used to buy only Samsung but they have clearly declined. I’m very happy with the quality of this Sony TV. Sports look great, regular TV looks good and movies are fantastic, especially with Dolby Vision, which Samsung doesn’t support.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SharpStew, You've made an excellent choice! We're glad to hear you're enjoying the overall quality, especially with sports, regular TV, and movies enhanced by Dolby Vision. Thanks for choosing Sony! -Sam
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sony Bravia "Bravo!!!"
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Incredible picture, easy setup, My football season has been escalated to a new level.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your fantastic review, BobRoz!
We are absolutely thrilled to hear that your XR65X90L television is delivering an incredible picture and that the easy setup allowed you to jump straight into enjoying your content!
It's particularly rewarding to know that the TV has "escalated your football season to a new level." The combination of our Cognitive Processor XR™ and a high-refresh panel is designed to make fast-paced sports look incredibly smooth, detailed, and immersive.
Thank you again for choosing Sony!
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
It’s great
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Looks great. Good picture and very reasonable for the price
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for the fantastic review, MeganC!
We are so pleased to hear that you love the look and feel of your XR-65X90L television! It’s incredibly rewarding to know that you find the picture quality great and that you feel it is very reasonable for the price. Delivering premium performance and excellent value is always a top priority for us.
Thank you again for choosing Sony!
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sony Television
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Picture is outstanding!!! Yes, I highly recommend.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for the review, JeanneB!
We’re thrilled to hear that the picture quality on your XR-65X90L is outstanding. Your high recommendation means a lot to us!
Best regards,
Gus, Sony Social Media Team
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Happy Camper
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I'm very happy with this television! The picture is fantastic without being Oled. I have a room where sunlight hits the wall where the tv is mounted. So, this was a big concern for me regarding burn-in screen degradation. The Geek Squad did a marvelous job of mounting and creating a an outlet in my wall to conceal tge wires and cables.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Striper, Thanks for the 5-star rating! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Highly recommend this Sony tv.
||Posted . Owned for 7 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.So far this has been a very good tv and it meets all of my expectations of picture quality as well as color accuracy. If you are on Comcast or similar signal try to get a 4k signal box. I previously had the 55” version of this tv. The sound on this tv is much improved over last years version. It may be due to the 10” difference allowing for better speakers. If you watch a lot of movies on Netflix etc. then you might want to purchase a soundbar but if you watch mostly regular tv shows then you won’t be disappointed in the tv speakers. Make sure you make sure the stand fits on your stand.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi David, Thanks for sharing your experience. We are thrilled to hear that you now have very good smart TV and it meets all of your expectations. We always strive to deliver the best picture and sound quality with our TVs. Thank you for choosing Sony! Enjoy! Vincent
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Recent Purchase
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I purchased this TV for my livingroom. I recently moved and needed a bigger TV for my livingroom room. I love the picture & quality. This is the 2nd Bravia TV that I have in my home
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DeashiaP,
We're excited to hear how much you love the picture and quality of your new BRAVIA X90L TV and that it fits great on your living room! It's especially rewarding to know that this is your second BRAVIA TV, as your continued trust in our brand means a great deal to us.
Thanks for choosing Sony!
Sincerely,
Jenn | Sony Social Media Team.
- Pros mentioned:Picture quality
Rated 4 out of 5 stars
Awesome TV
||Posted . Owned for 3 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I love this tv because the colors are incredible for my movies and video games. Even the upscale for dvds is impressive. My only complaint would be that the smart hub isnt the greatest. It freezes a lot and i have to restart the tv.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi there!
Thanks for taking the time to share your review of the X90L!
It is great to hear that you're loving the picture quality, especially the vibrant colors for your movies and video games. We also appreciate you mentioning the impressive upscaling for DVDs.
We understand your frustration with the smart hub freezing. Dealing with glitches can definitely take away from the experience, and we want to help sort that out. Please contact our support team at your convenience. They can walk you through some troubleshooting steps or explore other options to get that freezing issue resolved.
You can locate their contact information here: https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv
Thanks for choosing Sony and for letting us know about this issue.
Best regards,
Estefany
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Great
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Brought the product and picked up at the store. The curb side pickup is seamless and associates did a great job. Coming to the TV it was amazing I was eyeing on this for couple of years and finally found great. I brought an open box with excellent condition and to my surprise it looks brand new when I opened the box came with all original packaging. I am very happy with purchase
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Prabhu, Thank you for sharing your experience! We're thrilled to hear that you had an excellent experience in purchasing your Sony BRAVIA XR X90L. It's fantastic that your Sony TV exceeded your expectations. It sounds like it was well worth the wait!
We’re delighted you’re happy with your new TV. Thank you for choosing Sony, and enjoy every moment of your stunning viewing experience! -Maria
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Bravia
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I had the unit delivered but opted to install it myself. It arrived in good condition but was kind of heavy for an old geezer like me but I managed. The picture quality is terrific. I also bought the Sony sound bar and it sounds great.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JonathanE, we're honored to hear that you're enjoying the wonderful picture quality with vibrant contrast and vivid colors of the Sony - XR65X90L! The addition of a Sony soundbar is such an excellent complement to create a truly cinematic experience at home! Thanks for trusting Sony. Best regards, -Dominick
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
GREAT TV!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.GREAT TV! VOICE ACTIVATED REMOTE CONTROL IF YOU CHOOSE WHICH I DO. GREAT HIGH QUALITY PICTURE AND SOUND! VERY EASY TO COMMAND AND NAVIGATE! I WOULD BUY AGAIN FOR A LOVED ONE!
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Laura,
Thanks for your fantastic review!
We truly heartened to hear how much you're enjoying your X90L television. It's wonderful to know that you find the picture and sound quality outstanding and that the voice-activated remote makes navigation easy and convenient for you—this is the seamless experience we aim for!
Thanks for choosing Sony.
Sincerely,
Jenn | Sony Social Media Team.
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Second monitor
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Using for a second monitor for my laptop. It works great
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Gr40john,
Thanks so much for sharing your feedback on the XR-65X90L.
We feel privileged to know that it works great for you as a second monitor for your laptop!
The X90L is perfect for this kind of use, as it includes HDMI 2.1 features like support for 4K/120fps input, ensuring smooth performance.
We're genuinely thankful you decided on Sony!
Best regards,
Estefany
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Best tv I’ve ever had
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Super clear high quality tv. It is the best the I’ve ever had.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Marcus,
We are immensely pleased to hear that you are enjoying the super clear, high-quality picture of the BRAVIA X90L! Knowing that it is the best TV you've ever had is fantastic praise. Thank you for your five-star review and for choosing Sony!
Regards,
Dominick
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Excellent image quality.
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent image quality. Mediocre audio. OS could use some refinement.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Scotto!
Thanks so much for sharing your feedback on the XR-65X90L. We're really happy to hear you're enjoying the image quality.
We appreciate you letting us know about the audio and the OS. Your comments are valuable, and we're always working to refine the user experience.
Regarding the audio, if you're looking for an immediate and significant upgrade to complement that great picture, we would definitely recommend checking out one of our Sony soundbars. Something like the HT-A3000 or the HT-A5000 is designed to integrate seamlessly with the X90L.
And for the OS, we take all feedback on board for future updates and development.
Thanks for being a Sony customer!
Warm regards,
Estefany
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Great TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV, easy set up, no complaints! Picture is great, bought a sound bar and sub-woofer to complement the sound.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GabrielaT,
You made the right choice! We're glad that you like the picture quality and user-friendly functions of the TV. Thank you for choosing Sony!
-Ralph
Rated 5 out of 5 stars
Checked all the boxes for me
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent TV for the price. After looking a many brands for a while I decided on this based on it having every feature I wanted. Other brands like Vizio and Samsung would be either missing a key feature or be priced too high. Try for yourself. This checks the box for these feathers I had to have: 120hz for PS5, local dimming to give blacks especially on top and bottom for letterbox movies, ATSC 3.0 for High def OTA channels, finally a price below $1000 (OK I cheated and bought an open box one in excellent condition)
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Techsuperstar,
That's great! We're glad to hear that you like the price point and smart features of the TV. We appreciate the 5-star rating and thank you for choosing Sony!
-David
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Just what I wanted.
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.While I've only had it for a few weeks, I am pleased with the quality of the picture and the sound.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SusanH,
That's wonderful to hear! We're beyond pleased to hear you're already enjoying the Sony BRAVIA X90L. We take pride in delivering exceptional visual and audio experiences, so we're thrilled that the picture quality and sound have impressed you right out of the box.
Thank you for choosing Sony!
Regards,
Dominick
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Great tv
||Posted . Owned for 6 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Love the quality of image! Use for movies as well as gaming and I can adjust picture modes with so much ease only down side is that speakers are on bottom so I paired mine with a sound system. Without the sound system the sound was still good just quieter
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi, YarixaM,
Thanks for the great review ad the 5-stars rating! We are glad to hear that you love your BRAVIA X90L. It's Cognitive Processor XR™ delivers a picture with wide dynamic contrast and natural colors, replicating how we see the real world.
We really appreciate the preference, thank you for choosing Sony, have an amazing day!
-DiegoV
- Pros mentioned:Picture quality
Rated 4 out of 5 stars
Excellent picture. Ads in home screen suck.
||Posted . Owned for 4 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent picture on this Bravia TV. Very bright, I actually turn down brightness to 35 (max of 50) in a room that gets sunlight. Nice colors. Feet can raise TV if you have a thin soundbar, but it isn't enough for a real center channel speaker as part of a full surround system. The built-in speakers are better than expected (of course can't compare to a real surround system). I have to knock off a star for two reasons: the home screen has ads you CANNOT remove. Inexcusable on a $1,500 TV. And the HDMI control misbehaves badly: for several minutes after the TV is TURNED OFF, it randomly turns my Onkyo receiver on and off, and mutes it. When I turn the TV off, it will also turn off the receiver and my blu-ray player. These cannot be disabled in the TV settings! I have to disable HDMI control in my AVR itself to block it.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Marc, Thank you for the feedback on your experience with your Sony X90L. While we're glad you like the peak brightness, vibrant colors, excellent built-in speaker sound of this TV, we regret to hear about the Home screen ads and HDMI control issue you're experiencing.
For advertisement/ads, there are certain applications like YouTube and others that will run ads depending on your viewing habits. This is not a feature you can turn off when it comes to those applications. During the initial setup process of the tv, you can opt-out of certain features and that is up to the user to decide what is best for their experience.
At Sony, we are always looking to improve our product quality and features. We have noted your input about the advertisement/ads and will be sure to forward this feedback to the appropriate department.
For "Bravia Sync/Control for HDMI" issues, please make sure to update the firmware version of the TV. If you are unable to resolve your concern, please email us at socialsupport@am.sony.com with the following details:
Name:
Username:
Model Number:
Issue:
Telephone Number:
Hope this helps and thanks for choosing Sony! -Sam
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Sony 65" Bravia XR X90L
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent purchase. Ease of use - seamless via the controller that came with the TV. Picture itself is good and you are also able to adjust the height of the the TV which we did
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ginapeters, We are glad that you like the picture quality and performance of your Sony BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy! Vincent




































