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Customer reviews

Rating 4.8 out of 5 stars with 1847 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

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Cons mentioned filter

95%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 5 Showing 81-100 of 1,847 reviews
  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Great Buy

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was lucky enough to get this TV when it was on sale for $999. A great purchase and worth the price. I would say it’s the best tv in its price range. If you can spend a little bit more for TV this model is worth paying that bump up in price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ElioenriqueT, That's great! We're thrilled to hear that you feel the Sony X90L is the best TV in it’s price range. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great TV bad salsman

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Went into the local best buy to purchase this tv. The salesman was pushing another type of TV I didn't want and told me the only one they had in stock was sold. I went back home and ordered this one online. I was able to pick it up a hour later at the same store. The tv is great. I highly recommend Sony tvs. But, order online and pick up avoid the sale associates whenever possible.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeffreyH, You've made an excellent choice! We strive to provide a top-notch quality and are delighted to hear that you're satisfied with your new Sony X90L. We appreciate the recommendation and thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony bravia

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound! Tv of my dreams. Great price too.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WallyM, Thank you for the awesome 5 stars review! It is fantastic to know that you found the TV of your dreams. The BRAVIA XR X90L supports 4K Ultra HD resolution and High Dynamic Range (HDR), providing sharp images and vibrant, realistic picture quality and its powerful surround that will give you a good impression even on the lowest levels. Thank you for preferring Sony! Best regards, -Ismael Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is great, sound is good. Nice overall product

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for your feedback! We are honored to hear that you're enjoying the picture and sound quality of your XR65X90L. This model is designed with advanced picture modes, including Vivid, Standard, Cinema, and IMAX Enhanced, to provide clear and vibrant images for any type of content. You can further customize your viewing experience using features such as Auto Picture Mode and the Light Sensor, which optimize picture quality based on what you're watching and your room's lighting. For sound, our TVs aim to deliver immersive audio suited for everyday use. We appreciate your support and hope you continue to enjoy your Sony TV!

      Thank you again for your review and for being a part of the Sony community!

      Best regards,
      Gus
      Sony Social Media Team Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Bravia 65in

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beat tv on the market for the ps5 great picture fast refresh rate at 120hz

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dave,

      Thanks for the 5-star rating! We're so happy to hear you're loving the X90L TV! This advanced piece of tech is perfect for gaming. We hope your gaming's sessions are next level.
      Thanks for choosing Sony!
      -Aldair Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony led 65 in

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv graet price....great experience. Delivery was great and no problem rescheduling pick up

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PatriciaH, we're glad you like our product. Thanks for choosing our product. Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing TV!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I upgraded from the 55-inch Sony X900H. I love the smaller size controller, VRR which is extremely important to me for gaming on the PS5. Sony has not let me down with their products, I love this TV. Good speakers, clear and bright image. Lots of options to boot!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello SteM, We appreciate your feedback. We are glad that you love your new Sony BRAVIA smart TV. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. You chose the best TV for your PS5. Your continued support means so much to us. Thank you for trusting Sony! Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great 4K TV !

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is great especially if you happen to have anything available in actual 4K to watch. This is my first time with the Google tv setup and i find the menus not as easy to navigate as with my Roku menus and also Roku offers many more free options for streaming. So far I'm very pleased with my first time Sony tv purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DwightM,
      Thank you for your time writing this review. We're glad you are enjoying the amazing picture quality and 4K features of your X90L TV. However, we're sorry to hear your difficulties in navigating the menu and available streaming options of the TV.

      You may find these links below helpful:
      Featured functions for 2023 BRAVIA with Google TV:
      https://www.sony.com/electronics/support/articles/00256290?utm_source=glean

      Which apps can you install on your Google TV:
      https://www.sony.com/electronics/support/articles/00114472?utm_source=glean

      In case you need help, feel free to contact us by sending an email to socialsupport@am.sony.com with the following:
      Name:
      Best Buy Username:
      Telephone Number:
      Model Number:
      Issue:

      We appreciate your feedback as we always strive to provide our customers with the best experience possible. Thanks again for purchasing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    CrispY + PS5

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What I needed is in this TV - Thin 120Hz, 4 HDMI port (2X 2.1) and PS5 dedicated option. A huge upgrade from my 2016 Bravia. Plus better speaker and thin bezel.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CelerinoB, Fantastic! We're thrilled to hear that you're satisfied with the slim design, thin bezels, 120 Hz display, 2 HDMI ports with HDMI 2.1 features, and exclusive feature (Auto HDR Tone Mapping) for the PlayStation 5 console for and excellent gaming experience. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    New tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great service great product with easy pay and pick up! Even loaded it in the car!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LisaL, Congratulations on your new Sony TV! We're pleased to hear that you find your Sony BRAVIA XR X90L TV great. It's also wonderful to hear that you had a great experience purchasing it. Thank you for choosing Sony, enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great for ps5 but also for movies

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am extremely pleased with the tv. I bought it originally for ps5 and the 120 hz which is excellent.But it has beautiful color for movies and shows I give it a 10/10 buy it you won't be disappointed.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BradHam,

      Amazing! We're thrilled that you are enjoying the picture quality of the TV and how it works well with the PS5. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Valentine Days Gift

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Surprisingly my wife asked for a new Tv as her valentine day gift and I was more than happy to oblige. We went with the Sony after seeing the reviews and the picture quality does not disappoint. I like that Sony has Bravia, which provides another option to get additional channels with no extra charge. We are very happy with the purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Nate,

      You made the right choice with the Sony X90L! We're glad that you and your wife are enjoying the picture quality and software of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    SONY BRAVIA

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Unbelievable value for the quality of this product..sales associate took his time, listened to my needs and showed me the best product for my price range. Could not be happier

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PaulT, we're glad you like our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Happy

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my Beautiful 65inch TV, It was the best investment ever. I had a 43inch for 10 years

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JoanneP, Thank you for sharing your positive experience with the X90L! We're thrilled to hear that you love your beautiful 65-inch TV and consider it the best investment ever. It's wonderful to know that it has made such a significant upgrade from your previous 43-inch TV that you had for 10 years. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Looks amazing!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clear and crisp sound and picture. Easy to set up and use!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TamaraM, we're glad you like the ease of setup, picture and sound quality of our product. Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome TV!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is awesome. Picture quality is incredible and the different modes (like cinema mode) really take it up a notch! I purchased the tv with a sound bar so the sound quality is great too!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SherrieG,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV and how it works well with your soundbar. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing looking tv with 120hz for gaming !

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wonderful tv! Larger than expected and the auto lighting on it is really nice. I paired it with a Sonos and those sound great together. Lots of features. The smart tv stuff is meh though.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GregM,

      Amazing! We're glad that you like the size and picture quality of the X90L TV. It's also great that the TV works well with your home entertainment setup. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My dream tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    the best experience i ever had with a tv gaming watching , i love it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome, MounirF! We're glad you are enjoying your new TV. Thanks for choosing Sony. -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Vd

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good picture quality, sound and overall good purchase. I wanted a 65” tv and from all other brands less price but I chose this and best one. Price is just $200 less from regular.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Hvds,

      You made the right choice with the Sony X90L! We're glad that you are enjoying the sound and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My first expensive TV - and boy is it great! High definition content looks amazing on this TV. I am also a gamer so was looking for something that made sense for my PlayStation 5 and this is perfect!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi akshay247, You've made an excellent choice! We're thrilled to hear you're enjoying the amazing high definition picture clarity and excellent PS5 gaming experience with your new Sony X90L. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! -Sam Sony_US