Customer Ratings & Reviews
- Model:
- XR65X90L
- |
- SKU:
- 12316902
Customer reviews
Rating 4.8 out of 5 stars with 1854 reviews
(1,854 customer reviews)Rating by feature
- Picture Quality4.9
Rating 4.9 out of 5 stars
- Sound Quality4.6
Rating 4.6 out of 5 stars
- Brightness4.9
Rating 4.9 out of 5 stars
Rated 4 out of 5 stars
LevS
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Remote is inadequate for the television of such standing.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi LevS,
Thanks for sharing your review and experience with the X90L. Your feedback is greatly appreciated. We would like to know more about your review and turn your experience around. Please email us at socialsupport@am.sony.com with the following details:
Name:
Username:
Model Number:
Issue:
Telephone Number:
Sincerely,
-Ralph
Rated 2 out of 5 stars
RSRUS
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.TV is defective, I usually buy protection but some how it slipped me, when you turn theTV off it doesn’t turn back on..have to plug and unplg several times to get it to work
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi SusanL,
We apologize for the power issue you are experiencing with your new X90L TV. This sounds like a software glitch preventing the TV from exiting standby cleanly. Please try a forced restart by pressing and holding the power button on your remote for about five seconds until the TV turns off and then restarts automatically. If the problem continues, perform a power reset by unplugging the TV for a full two minutes before plugging it back in. If this does not resolve the defect, please contact our support team immediately: https://us.esupport.sony.com/support/s/support-contact?language=en_US
Thanks for choosing Sony.
Best regards,
Eliab
Rated 4 out of 5 stars
My review
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Good value. The Installer, Vince, was excellent, very pleasant to work with.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Doug,
You made the right choice! We're glad that you were assisted professionally. We hope you also enjoy this amazing TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
Rated 4 out of 5 stars
65 Sony
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Sound is okay , not as good as I thought it would be . So overall I’m giving it 4 stars
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi CarmenG, thanks for choosing and purchasing our newest product! We understand your feedback regarding the sound quality of the X90L. You can configure various settings related to the TV’s sound such as sound quality and sound mode. Please check this link for more details:
https://helpguide.sony.net/tv/kusltn1/v1/en-003/01-03-09_02.html?hl=sound+quality
If you require any additional support in regards to this product, please email us at socialsupport@am.sony.com with the following details: Name: Username: Model Number: Issue: Telephone Number:
See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing SONY. ~Earl
Rated 4 out of 5 stars
Great TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV - a tad bit slow and lags at places but great overall
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DhanyaT,
Thanks for sharing your review and experience with the X90L. Your feedback is greatly appreciated. For optimum performance, make sure that the software version of the TV is up-to-date. Performing a power reset may also help resolve those issues. For more information, please refer to these links:
https://www.sony.com/electronics/support/articles/00028577
https://www.sony.com/electronics/support/articles/00159487
Hope this helps. In case you need further assistance, please email us at socialsupport@am.sony.com with the following details:
Name:
Username:
Model Number:
Issue:
Telephone Number:
Or contact our product support team via phone call or chat through this link:
https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv
Sincerely,
-Ralph
Rated 4 out of 5 stars
TV and Cables
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent Sercice,very puntual,clean work very professional technician
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi FreddyR,
Great! We're glad that you were assisted professionally. We hope you also enjoy this amazing TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
Rated 4 out of 5 stars
Sony 65" Bravia
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Nice screen. Bright and little reflections from light in the room.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi MichaelW, Fantastic! We're delighted to hear you appreciate the excellent brightness level of your Sony X90L. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony! -Sam
Rated 4 out of 5 stars
It’s decent…
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.It’s decent, looked much better in the store. Nice tv for the price.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendRated 4 out of 5 stars
Good stuff
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.System is quick to react, overall wonderful quality.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Valeriz,
You made the right choice! We're glad that you are enjoying the responsiveness of the TV. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Rated 1 out of 5 stars
So disappointed with our new set!
||Posted . Owned for 4 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Another Sony Bravia within a couple months that keeps freezing! We constantly need to unplug the TV to reset and restart. We want to like it, because the picture quality is excellent.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi TonyP, we're sorry to hear that you have an issue with your new TV. This is not the experience we want your to have. Please make sure your TV has the latest firmware installed:
https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-65x90l/downloads
Please reset your TV to factory default by following this link:
https://www.sony.com/electronics/support/articles/00159487?utm_source
May we contact you to help? If so, please email the below information to socialsupport@am.sony.com .
Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Sony TV Model Number:
Additional Information regarding your experience with the X90L
Sincerely,
~Earl
Rated 4 out of 5 stars
Mr
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Sound thru screen is not as good as I had thought.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RandallH,
Thank you for telling us about your experience with your BRAVIA XR X90L. Your feedback regarding the sound quality is extremely important to us and is very much appreciated. As a suggestion, you can configure various settings related to the TV’s sound such as sound quality and sound mode. Select the appropriate sound setting for your Google TV which best suits you.
The sound quality may improve if you change it in [Sound] under [Settings].
Press the (Quick Settings) button on the remote control, then select [Settings] — [Display & Sound] — [Sound] — and adjust [Sound mode] or [Sound customization].
For more information, please visit the link here: https://helpguide.sony.net/tv/kusltn1/v1/en-003/01-03-09_02.html
Despite your concerns, we're happy that you like most of the features of this TV. Thank you for sharing your feedback and for choosing Sony! -Jess
- Cons mentioned:Remote control
Rated 2 out of 5 stars
Poor quality - disappointing purchase
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.TV does not display non-HD in viewable format, way to blurry, no one tells you when purchasing a $1200. item- remote does not have numbers and the buttons are too small
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi DebbieM, Thanks for sharing your experience with us. We're sad to hear that you are not happy with the picture quality of the TV.
When watching a movie (720x480) or another video source with SD quality on an HDTV (1920x1080), upscaling the video to something resembling 1920x1080 can cause the quality to look poor. The same condition exists when watching HD or lower content on a 4K TV.
Kindly check the link below. There are information that can help better explain the situation you're having and steps you can take to improve your viewing experience.
https://www.sony.com/electronics/support/articles/00026355
We also apologize for the remote. We take this as feedback as it can help us in the future.
Hope this helps. If you need further assistance with your device, you may reach us at socialsupport@am.sony.com with the following details :
Full Name:
Best Buy Username:
Telephone Number:
Sony Model Number:
Additional Information regarding your experience with the unit:
We are sorry for the inconvenience and hope to speak to you to resolve this matter.
Sincerely,
-Craig
Rated 1 out of 5 stars
Keeps Freezing.
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Do not buy. It started freezing 2 weeks after I bought it. I have to unplug it and plug it back in every day or sometimes twice a day. Sony knew about this problem 2 years ago and still has not come up with a fix. It looks like they don't have a fix for it. You can use amzn fire stick as a work around but the picture quality will not be the same so why pay so much for a Sony that has a fire tv picture quality. Ridiculous
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Thank you for sharing your feedback, Unhappy.
We are truly sorry to hear about the freezing issues you are experiencing with your XR65X90L television so soon after purchase, and we sincerely apologize for the frustration this is causing. Having to unplug and replug your TV daily is certainly not the seamless experience we intend to deliver.
We understand your concern regarding known software behaviors. While occasional freezing can be related to a number of factors, including third-party app performance or temporary network issues, we are committed to providing reliable products and continually issue software updates to improve stability and performance.
We would like to help you resolve this so you can enjoy the premium picture quality you paid for. Please contact our support team directly at https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv so our specialists can guide you through specific troubleshooting steps, such as performing a factory reset or checking for the latest firmware update, which often resolves persistent freezing issues.
We take your satisfaction seriously and regret that we have not met your expectations in this instance. Thank you for bringing this to our attention.
Best regards, Gus, Sony Social Media Team
Rated 2 out of 5 stars
Nice TV, poor service from BestBuy
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The TV itself is great, but the service from BestBuy was terrible. I was sold things that I didn't need, and not sold things that I needed. The customer phone line and chat lines were worthless and provided contradictory information regarding sound bars, HDMI cables, stands, etc. It's extremely frustrating that you can't call in to the store where you made your purchase, you actually have to go to the store or else rely on the idiots in chat and customer "help" line. On top of it all, the first TV arrived with a huge crack on the screen, at least I got a new TV without too much hassle, although the reschedule took 2 weeks. And, don't believe the prices that BestBuy posts regarding savings, they are rather bogus.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendRated 3 out of 5 stars
Great TV installation did not go as planned
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The TV is great and installation on the wall went well. I expected more help installing to WiFi and spectrum. Perhaps a misunderstanding on my part but I would have thought that was part of the installation
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi MaryanneF, Thanks for sharing your experience with us. We're glad you like the TV. We're sorry to hear that you have some concerns during the installation. To connect your TV to your internet, kindly check the link below. https://helpguide.sony.net/tv/kusltn1/v1/en-003/10-01.html Make sure to follow the steps depending on your type of connection. As for Spectrum, unfortunately it is not available through the Google Play store however you can use Google Cast to display from a external device like a phone or tablet to your X90L Google TV. Hope this helps. Enjoy and thanks for choosing Sony. -Craig
Rated 4 out of 5 stars
Sony 72
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.TV is good. Delivery took a little longer than anticipated.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AlonzoM, great! We're glad you like our product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Rated 1 out of 5 stars
Sony is terrible
||Posted . Owned for 1 year when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV is terrible. It constantly loses connectivity to internet. It is the only device that has this issue in my house. I have more than adequate internet and still I have to turn off tv to reset. I should have stayed with Samsung
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi JonE,
Thank you for choosing and purchasing our BRAVIA XR X90L LED 4K UHD Smart Google TV. This is definitely not the news that we would like to hear. Please allow us to help you and turn this into a better experience.
If multiple wireless devices or electric equipment, such as microwave ovens, are used at home, it may affect the Wi-Fi performance of your TV. Power off these devices when not in use, or keep them away from your TV. Electromagnetic interference may also occur depending on the location of the TV. If possible, change its location and check if the performance improves. Please check this article on how to resolve your issue.
https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-65x90l/articles/00184183
We also recommend updating the software of your TV. A firmware update improves the functionality and features of your device. It can provide fixes to any performance issues that may occur.
For further assistance, please email the below information to socialsupport@am.sony.com. Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Sony TV Model Number:
Additional Information regarding your experience with the XR65X90L
We are sorry for the inconvenience and hope to speak to you to resolve this matter.
Regards,
David
- Pros mentioned:Picture quality
Rated 2 out of 5 stars
Eh
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Picture is good, but it freezes often and has to br unplugged to reset. I barely had it a month and would return it but the stores return period is really short.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi KeithW, We regret to hear about the freezing issue that you're experiencing with your Sony X90L. This is definitely not the news that we would like to hear. Let's try to isolate and resolve your concern by following the troubleshooting steps on this link:
https://www.sony.com/electronics/support/articles/00167132
https://www.sony.com/electronics/support/articles/00141896
If you are unable to resolve your concern, please email us at socialsupport@am.sony.com with the following details:
Name:
Username:
Model Number:
Issue:
Telephone Number:
Sincerely,
Sam
Rated 1 out of 5 stars
Do not buy Sony Bravia 65 inch TV
||Posted . Owned for 7 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.We had the 45in ? Bravia Sony for years with no problem. We purchased the 65 in Sony Bravia and it's been replaced twice already Within a couple of months. Sony came out but could not replace the motherboard. We had to get another 65 inch. There was so much difficulty in communication that we have had to make numerous Communications with Sony. We did not purchase Best Buy insurance. I personally do not recommend Best Buy insurance. The 3rd TV that Sony brought to us has had to be rebooted about five times! I would definitely not recommend this product. Not a fault of Best Buy. They're great.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hello SusieQ,
Thanks for bringing this out to our attention.
We're truly sorry to hear about the ongoing issues you've experienced with your 65-inch X90L. It's definitely not the experience we want for our customers–especially after having such a positive history with your previous Sony TV!
We understand how frustrating it must be to have multiple replacements and encounter persistent problems like the need to constantly reboot. This is certainly not typical performance for our products.
To prevent your TV from randomly rebooting, ensure that it has the latest software update downloaded and installed correctly. Additionally, disconnect any external devices, such as cable boxes, gaming consoles, or streaming devices like Fire Stick or Roku. After doing this, test your TV to see if the rebooting issue persists without any external connections.
If you're still facing any issues, please reach out to us at socialsupport@am.sony.com for personalized assistance. Kindly include you name, Best Buy username, TV’s model number, issue and telephone number. We’re here to help!
Thanks for giving Sony the opportunity to change your experience.
Sincerely,
Jenn.
Rated 3 out of 5 stars
customer
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.it doesn't have the features that my old Sony TV has. for example, my old TV Sony TV has picture and picture when I go to my internet browser that Sony internet browser.
This review is from Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi MichaelL,
We regret to hear that you are not satisfied with the TV. Unfortunately, the X90L does not have Picture-in-Picture (PIP), Picture & Picture (P&P), or Twin Picture (split screen) capability. These features aren't included with this TV model as well as 2021 or later Google TV/Android TV models, and X75H series. However, similar functionality may be available through a third-party service or channel for sports, videos, etc. Check with your cable or satellite TV provider for options.
You will still enjoy the new features of this amazing TV. For more information, please refer to this link:
https://www.sony.com/electronics/support/articles/00256290
Hope this helps. In case you need further assistance, please email us at socialsupport@am.sony.com with the following details:
Name:
Username:
Model Number:
Issue:
Telephone Number:
Or contact our product support team via phone call or chat through this link:
https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv
Sincerely,
-Ralph




































