Customer Ratings & Reviews

Great TV! Initially purchased the 65" but my girlfriend accidentally challenged my manhood saying that it didn't look bigger than the last TV I had, so as any man would do, i returned this one and got the 75" to really show her. I am now blind due to the extreme brightness this TV puts out in my too small for a 75" room but man do I love it. Great picture and classic shows like Head of the Class and Mr. Belvedere never looked better. I would highly recommend this TV especially considering its price point compared to OLED tvs.

Very pleased thus far. My last was so old. Like playing with all aspects. So tired of having to pay more and more for the apps.setup was great fast and informative, that 7-7 possible wait is stupid.person doing work very goodddddddd . Hope yours is just as good. Got a Sony always use there products for all tech stuff.

My old TV finally gave out after almost 10 years. While this is not a top of the line TV it was a great option for me regarding price and specs. A definite upgrade in picture quality, i use a sound bar and bass so i cannot comment on the built in speak. Overall easy to use if you had a smart TV prior. I can tell what people mean with them being disappointed with the remote as it's basically a streaming/smart app remote with no actual buttons. I just use it for streaming so i had no problem with this.

This is by far the best tv I have EVER purchased! The color is amazing, the sound is amazing, everything about it is amazing. Highly recommend! Sticking with Sony for TVs forever now!

The instore Sony Representative that helped me with the purchase was excellent. The best help in all of the Best Buy stores stores. I have never been approached by store employees and asked if I could be helped. I walked in was not approached.

Our first 65" Sony TV is well worth the price. Picture quality is terrific; color is outstanding; user friendly input selection, etc. Happy with our purchase. The Best Buy installer was great.

We tried three tv's and this one is a night and day difference between the other budget brands we bought. The picture and sound are great and the settings features are vast. Great TV!

I recently had the pleasure of experiencing the Sony 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV, and it's safe to say that this television offers a truly impressive combination of cutting-edge technology and stunning visuals. First and foremost, the 65-inch display boasts 4K UHD resolution, delivering crystal-clear images with vibrant colors and exceptional clarity. The XR X90L features Sony's latest BRAVIA XR technology, which uses cognitive intelligence to enhance picture quality and create a more lifelike viewing experience. The result is a display that brings your favorite movies, TV shows, and games to life with incredible detail and realism. The inclusion of Google TV as the smart platform is a standout feature. The seamless integration of Google TV provides a user-friendly interface that makes navigation a breeze. The Google Assistant built into the TV allows for hands-free control, making it easy to search for content, control smart home devices, and even get answers to your questions with just your voice. The vast array of available apps and streaming services ensures that you'll never run out of entertainment options. One of the key highlights of the BRAVIA XR X90L is its audio performance. The TV incorporates Sony's Acoustic Multi-Audio technology, which places speakers strategically around the screen for a more immersive sound experience. The result is clear, dynamic audio that complements the stunning visuals, whether you're watching a thrilling action movie or a quiet drama. Design-wise, the slim and minimalist profile of the BRAVIA XR X90L adds a touch of elegance to any living space. The narrow bezels and premium build quality further enhance the overall aesthetic appeal of this television. The inclusion of HDMI 2.1 ports is a welcome addition for gamers, ensuring compatibility with the latest gaming consoles and supporting features like high refresh rates and variable refresh rate (VRR). This makes the BRAVIA XR X90L a fantastic choice for gaming enthusiasts who demand top-notch performance. In conclusion, the Sony 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV delivers a truly immersive and feature-rich entertainment experience. With its stunning visuals, powerful audio, and smart features, this television sets a high standard for what modern TVs can achieve. Whether you're a cinephile, a gamer, or simply someone who appreciates a top-tier viewing experience, the BRAVIA XR X90L is sure to impress.

the picture, sound and brightness qualify is great . we love it and it was easy to install as well.

This TV blew me away even after the research I did the last 2 days. I watched a lot of YouTube video reviews, checked ratings and it was down to this or the A80L. I came from a 2017 55 in TCL. It began to dim and washed out, we had a good run. Since it is now Black Friday, time to check the sales. I went into the store and narrowed it between this and the A80L Mini Led. The A80L is gorgeous but even on sale would break my budget adding a protection plan. The XR90L Led hit all the marks for me. Gaming, good black with minimal blooming, 65 inch, looks amazing and most of all affordable with the protection plan. 1500 out the door with a 5 year protection plan. The box is huge so you need a truck or van, a 55 boxed would fit in my accord. This thing is heavy, so you best 2 man this. It took a while to tinker with the tv settings for color and brightness, hitting the right marks for TV watching vs gaming. I use a sound system but the audio is ok shouild you need it. The remote feels sleek and operating system is great, no issues, got my updates and it works smooth. I highly recommend this tv, even if you go 55 inch but I went 65 to view further from my couch, no need to bring up a chair on a 55 inch, plus its less eye strain for me laying down watching football. Gaming is BEAUTIFUL, and this is an LED! I didn’t break the bank and got 24-month financing on my BB card. I will eventually get an Mini LED or OLED down the road, maybe one for the bedroom next year, but for now this thing was a no brainer Don’t hesitate, if you are in the market, don’t think about it, run don’t walk and grab this thing. Pictures do not to this TV any justice, so I would not doubt this will be out of stock as the word gets out.

This is my first Sony tv I have owned. My last tv, a nice Vizio started to fail, and initially wanted an OLED but couldn't justify the extra cost. In the store, the X90L looked great, but at home in a proper room, the picture is consistently awesome. The blacks are very good. I would say close to what I see on a family member's OLED. The colors are punchy and realistic and the brightness is enough for me. I rarely take it out of cinema mode. The X90 competes very well with other TV's that are sold as higher end models. Very happy with this purchase.

The **Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV** is an outstanding television that offers a premium viewing experience. The 4K UHD resolution, combined with BRAVIA XR technology, delivers incredibly sharp and vibrant visuals. The colors are rich, and the contrast is impressive, making both movies and regular TV shows look phenomenal. The integration of Google TV is seamless, providing easy access to a wide array of apps and streaming services. The user interface is intuitive, and the voice search feature is a convenient addition. The smart home integration with Google Assistant enhances the overall user experience, allowing for easy control of other smart devices in your home. Additionally, the LED display offers bright and dynamic visuals, which are especially noticeable in brightly lit rooms. The sound quality is also quite good, with clear audio and good bass response. Overall, the Sony BRAVIA XR X90L is a top-tier television that combines excellent picture quality, smart features, and user-friendly design. It's a great choice for anyone looking to upgrade their home entertainment setup.

I love this TV. Its an amazing product! Appart from watching movies, my gaming experience became absolutely amazing. Graphics are a whole lot better from the previous 6 year old Bravía TV model I own. Excellent purchase!

The Sony 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV has redefined my home entertainment experience. From its sleek design to its cutting-edge technology, every aspect of this TV has left me thoroughly impressed. The 4K UHD display is nothing short of breathtaking. The XR Cognitive Processor provides an unrivaled level of detail, and the colors are vivid and true to life. Whether I'm watching movies, gaming, or streaming my favorite shows, the clarity and depth of the visuals are consistently outstanding. The integration of Google TV elevates the smart features to a whole new level. The interface is intuitive, and the vast array of apps and streaming services at my fingertips ensures that I never run out of content to enjoy. The Google Assistant functionality adds a layer of convenience, allowing me to control the TV with simple voice commands. The audio quality is equally impressive, thanks to the Acoustic Multi-Audio technology. The sound is immersive, clear, and well-balanced, enhancing the overall viewing experience. Whether it's a quiet dialogue or an action-packed scene, the audio reproduction is top-notch. The build quality of the Sony Bravia XR X90L is exceptional. The slim bezels and premium materials not only contribute to its aesthetic appeal but also showcase Sony's commitment to quality craftsmanship. The TV feels sturdy and durable, reflecting the brand's reputation for reliability. Connectivity options are abundant, accommodating all my devices seamlessly. The inclusion of HDMI ports, USB slots, and Bluetooth capabilities ensures that I can effortlessly connect and enjoy content from various sources. In summary, the Sony 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV is a masterpiece of television technology. Its combination of stunning visuals, user-friendly interface, immersive audio, and robust build quality make it a standout choice for those seeking a premium home entertainment solution. Sony has once again set the bar high, delivering a TV that exceeds expectations on every front.

Amazing tv. Everything looks great on it. I play COD, Fortnite, and Madden on PS5. It all works great. Very minimal input lag. I cannot even notice it. The sound is great too. I airplay music from my iPhone.

One of the best tv so far that I’ve owned! Recently moved into an apartment and needed a new tv. Wanted a good Sony TV and decided to get the Sony Bravia XR X90L. So far I am loving it! For the price it is super crisp! It is also my first Sony Tv reason for getting a Sony Tv is so I can have a good quality while gaming on my Ps5. Def made the right purchase! Also the Tv does come with Sony Bravia basically you can purchase movies on their and it will give you crystal clear 4K LED while watching the movies! And not to mention they will also give you 10 free movies if you sign up! Amazing! I even pair the TV with a song Sound bar from Best Buy it is amazing! Also I want to give the Best Buy team a shout out for mounting my tv to the wall professionally! They made sure the tv is leveled as well! They even showed me how to navigate my tv and walked me through something! Overall though 10/10 for the Sony Bravia XR X90L def recommended for the price of the TV! I promise you will have no regrets!

This tv is awesome!! I bought it originally for the picture quality, but I’ve been loving the sound quality!! It’s very clear dialogue and volumes are great. The picture quality is crisp and bright, does pretty well in a bright room with minimal glare. Dark room the color really stands out. Great tv!! Look forward to buying more Sony products to build on my setup.

Great products for the price. The set up was so easy.

Works Perfectly! The sound quality, the brightness, the picture quality all works very great. I’ve had this for six months now, and I have not had any problems. It connects with all of my applications that I use regularly.

Picture is fantastic but speakers suck. Definitely need to purchase a soundbar or external speakers. This replaced my 17 year-old Sony Bravia flat screen which works still and ended up gifting to a friend. Hoping this model will last just as long.