Customer Ratings & Reviews
- Model:
- XR65X90L
- |
- SKU:
- 6544733
Customer reviews
Rating 4.8 out of 5 stars with 1755 reviews
(1,755 customer reviews)Rating by feature
- Picture Quality4.9
Rating 4.9 out of 5 stars
- Sound Quality4.6
Rating 4.6 out of 5 stars
- Brightness4.9
Rating 4.9 out of 5 stars
Customers are saying
Customers have good things to say about the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV's picture quality, color accuracy, and ease of setup. Many appreciate the excellent value for the price and the impressive refresh rate, resulting in a positive overall experience. However, some users have noted issues with the remote control's design and occasional reliability concerns. A few also mentioned minor drawbacks such as glare and blooming in certain viewing conditions.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Excelent service
||Posted . Owned for 1 year when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The tv is 65 in sony bravia x90l. Its a great tv for the price, picture quality is soo hood and to talk about gaming performance it goes hand in hand with ps5 works as well.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Bhargav, we are so happy to hear that you are having a great experience with the Sony - 65" Class BRAVIA XR X90L! As you noted, the picture quality of this TV really stands out due to its Cognitive Processor XR, which will make you lose yourself in pictures full of amazing contrast, and real-life depth. It is also the perfect choice for gaming, with the 4K/120fps and the Auto Low Latency Mode (ALLM), you will experience a smoothness when playing games like never before! We really thank you for choosing Sony. Best regards, -Dominick
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
New Sony TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Old model but new to purchase. Picture is excellent
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BoaterBob,
It's awesome to hear you're enjoying the excellent picture quality of your new BRAVIA X90L TV. Even as a previous model, it continues to deliver a fantastic viewing experience.
Thanks for sharing your feedback and for choosing Sony!
Sincerely,
Jenn | Sony Social Media Team.
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Great Buy
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.We purchased an “open box-excellent condition” and it was well worth the buy. Very happy with this tv.
I would recommend this to a friend - Pros mentioned:Picture quality
Rated 5 out of 5 stars
Love this tv
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Didn’t I review this already? Anyways it’s really good
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JavierG,
Thank you for choosing Sony!
It makes us really happy to hear that you are enjoying your new XR65X90L TV. We appreciate you taking the time to share your positive experience!
Best regards,
-Fred
- Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
Sony 65" Bravia
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.TV is much brighter and clear compared to our TV we had before the replacement. The installers did a great job on the installation.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ErnieB,
You made the right choice upgrading to the Sony X90L! We're glad that you like the picture quality of the TV. It's also great that you were assisted professionally. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
Great picture quality
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent picture and great price on Black Friday. Love the picture quality of Sony vs Samsung and LG for a more realistic color pallet.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Army101,
You made the right choice with the Sony X90L! We're glad that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sorry, no title
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Nice 4K smart TV. It replaces an old Sharp 1080P TV. I also bought a Sony soundbar and subwoofer which ran the price more than I wanted.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello noname,
Thank you for sharing your thoughts! It’s wonderful to learn that you are enjoying the product. The 4K smart XR65X90L TV is indeed a fantastic upgrade from your old Sharp 1080P model. With its breathtaking picture quality and cutting-edge features, we are confident that you will relish a completely transformed viewing experience. Additionally, incorporating a Sony soundbar and subwoofer is an excellent decision; it will significantly elevate your audio experience and breathe life into your favorite movies and shows. Thank you for choosing Sony!
Best regards,
-Fred
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
The Best!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV has been amazing. The video quality is comparable to a higher end OLED but with a much more affordable price point. The black colors for darker scenes are actually black with very little light bloom. It also comes with a decent amount of preset options for picture quality that are actually worth tweaking depending on what you are watching. The specific performance options for PS5 compatibility are a definite plus as well.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Abraham,
Great! We're glad that you are enjoying the picture quality of the TV and how it works well with the PS5. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Great TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Went in while BestBuy was having a sale, I was looking to upgrade my TV. This has easily been one of the best TV’s I’ve owned! Image Quality is crisp and clean, the tv interface is simple and easy to use! So glad the employee helped point this TV out!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AlexE,
Thank you for sharing your fantastic review!
We’re delighted to hear that you’re enjoying your Sony BRAVIA XR X90L and that it’s been a perfect upgrade for you. Crisp image quality and an easy-to-use interface are what we strive to deliver, and we’re so glad it’s meeting your expectations.
Thank you for choosing Sony, and happy watching! -Maria
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Tv review
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV you can’t go wrong with this TV great color great sound great everything
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Richard,
Thanks for these fantastic five stars!
We feel honored to hear your X90L TV has made such a positive impression, and we truly appreciate you saying "you can't go wrong with this TV". It's rewarding to know you're enjoying its outstanding picture and sound quality!
Thanks for choosing Sony.
Sincerely,
Jenn.
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sony 65 tv
||Posted . Owned for 9 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I got a good tv from bestbuy good service was knowledgeable about the Sony products and overal i was very satisfied with my sony tv actually going to but another one but a 55 inch for the room same tv
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GAMINGMONITOR, we're glad you like our product! Thanks for choosing Sony. ~Earl
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
What a picture!
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent picture and graphics quality for my son’s gaming experience! Compatible with his PlayStation and he is very happy!
I would recommend this to a friend - Pros mentioned:Picture quality
Rated 5 out of 5 stars
Works for us
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Good picture, fairly easy menu for us older folks to follow.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JamesR,
Thank you for the wonderful 5-star review! We're so glad to hear you're enjoying the good picture quality and find the menu on your XR-65X90L easy to navigate. We work hard to create an intuitive user experience for everyone, and your feedback is a great confirmation of that effort.
Thanks for choosing Sony, have a great day!
DiegoV
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Sony tv
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Really good quality pictures and easy to download all apps
I would recommend this to a friendBrand response from SonyListens
Posted .Hi LuisA,
Great! We're glad that you like the picture quality and supported apps of the TV. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Rated 3 out of 5 stars
Great Panel. Great Video Processing. Audio????
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.One of those purchases you want to love so much. It is a great panel and really shows all sources better than any TV I have ever owned. Truly capable of handling all sources, including 120hz over HDMI from a PC with great handling of HDR. I like the menus and control it gives you over the way the TV handles inputs. For example, my prior Hiscense 4k TV would always set the PC input to game mode, when it's primary use is a HTPC which truly hurt the experience. This TV really allows the configuration I want for video. It has to be one of the best TVs on the market because it really helps the picture by the way it processes. For example, it really does an excellent job with YouTube which is highly compressed. The picture looks great. And while it is not Mini-LCD, it really looks like it is. The picture is amazing. CONS: I really want to give this 5 stars, but to be honest, I am sitting here on day 3 with the TV debating returning it. The problem is the audio handling. I got the Sony SRS-NS7 neckband speaker and was excited for the enhanced capabilities the Bravio provides. I am also using the Sony MX1000M3 Bluetooth headphones because I live in an apartment with a neighbor who complains if I drop a pen. LOL I have a Polk soundbar as well. The Bravio will be playing through the headphones or neck speaker audio device and then go crazy when the soundbar shuts down from inactivity changing the HTPC display setup and leaving me without sound. I have to reselect the audio source on the TV settings. Then, after a few minutes it turns on the soundbar and freaks out again. I have the config to prioritize Sony audio sources but still the audio output changes randomly. On occasion I am sitting there with headphones on with music playing and a moment later my soundbar is screaming at high volumes. I try to handle my rude neighbors complaints and Sony wants me evicted. In addition, the 3d sound on the neckband will not work if the soundbar is at all connected.. even when the soundbar is not powered on. To get the full capability of the SRS-NS7 the HDMI *CANNOT* be connected to the soundbar. I guess I will have to buy an expensive Sony soundbar to try to solve the problem. For now, I just have to disconnect my soundbar and everything is fine. It is just painful as no TV speakers sound good to me. Sony should not force you to have all Sony devices use the TV but that seems to be the case. I am sure some of this has to do with the fact I do not use the TV in smart mode, but I have never had a TV that 6 times an hour loses its mind and changes everything while you are trying to watch a movie or listen to music. I guess I have to invest more in Sony or return the TV. That is very frustrating. I really wanted to love this TV.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SkyCross, We appreciate your time sharing your experience and thoughts on the Sony X90L 4K LED TV. While we're glad that you are impressed with the picture quality, we're sad to hear that you are experiencing some issues with the sound set up. We recommend reaching out to our support team so they can walk you through and assist you with your concern. On the other hand, we take this as feedback, as it can help us improve in the future. Lastly, please make sure your devices are up to date to avoid any performance issues. Thanks and regards, -Craig
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Great sound and color
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Really happy with then quality of the picture on this tv and out of the box how easy it is to setup smart options to work with google and apple. Colors and sound exceeded my expectations!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Opinionated, we're glad you are happy with the picture and sound quality of our product! Thanks for choosing Sony! ~Earl
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Awesome TV - Second one we purchased!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV with crisp picture, easy to set up! This is the 2nd one we have purchased. Can't go wrong with the Sony Full Array!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DawnF,
You made the right choice! We're thrilled that you like the picture quality and user-friendly functions of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Outstanding Value!
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I bought this tv and had Geek Squad to install it Saturday December 16. The did a great job and showed me everything that I needed to know. The colors of this TV pop! It was already adjusted by the factory and didn’t have to do nothing, but enjoy the fantastic vibrant colors. I’m glad that I picked this over the new Hiscense tv and the TCL tv. The Sony has a terrific processor vs. the other two TVs.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Nateboy,
Awesome! We're glad that you like the picture quality of the TV. It's also great that you were assisted professionally. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sony
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great television. The picture quality is excellent and the colors pop. Once you make a few adjustments to the settings, the television is perfect for the price.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Headset, We're thrilled to hear that the Sony - 65" Class BRAVIA XR X90L has made a great impression on you! This TV is widely regarded due to its Full Array LED technology, providing deep blacks, high contrast, and superior brightness. It also ensures that images are vibrant and lifelike, making the viewing experience highly immersive. Thank you for choosing Sony. Best regards, - Dominick
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sony 65" Bravia
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Amazing TV, the picture is absolutely beautiful. Good purchase!
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your fantastic feedback on the XR-65X90L, DavidD! We are truly heartened to learn that you find it to be an amazing TV with an absolutely beautiful picture.
We designed our BRAVIA TVs with technologies like Cognitive Processor XR to deliver stunning visuals with lifelike color and contrast, and your review confirms that we've succeeded in providing a top-tier viewing experience.
Thanks again for choosing Sony! We're so glad to hear you consider it a good purchase.
Best regards,
Gus
Sony Social Media Team




































