Customer Ratings & Reviews
- Model:
- XR65X90L
- SKU:
- 6544733
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.9 out of 5 stars
Customers are saying
Customers love the excellent picture quality, realistic color, and ease of setup. Many also find it to be a good TV at a reasonable price. However, some customers have noted that the remote control lacks a number pad, and there are occasional mentions of slight blooming or contrast issues.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Picture quality
Picture quality is great.
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The quality on this TV is great. We have a smaller living room and one of the chairs sits a little closer to the tv and off to the side; we have had multiple guests comment on the fact that even at that angle there is no distortion and the picture is still great. We bought a sound bar so I have not listened to the tv speakers but we are thrilled with the Sony tv.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Barb, Thank you so much for the 5 stars! We're glad that you and your guests have enjoyed your Sony BRAVIA XR X90L TV and its awesome picture quality. It's also great to hear that you were able to add a soundbar that will enhance your experience. Thank you for choosing Sony! Enjoy! -Maria
- Pros mentioned:Color, Picture quality
Mrs S
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Wonderful color and sound on this TV. I also received excellent service from in store staff and the Geek Squad technicians
I would recommend this to a friendBrand response from SonyListens
Posted .Hi KarenS,
Awesome! We're glad that you are enjoying the sound and picture quality of the TV. It's also great that you were assisted professionally. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
My new favorite!!
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Sony is my new favorite!! Coming from Samsung and LG, this Sony TV is outstanding. Picture quality is fantastic, especially with 4k blue ray movies! A must buy!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ChrisR, thank you so much for taking the time to share this fantastic feedback about your new X90L! We are absolutely thrilled to hear that you are enjoying the picture quality so much, especially when watching your 4K Blu-ray collection. It sounds like a truly immersive experience! Thanks for choosing Sony! Best, Jenn.
- Pros mentioned:Color, Picture quality
Greatest color science.
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Absolutely delighted by the picture on this Sony TV. The price is not so much more than the competitors and yet delivers clean resolutions and colors.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Dsuthar, We are thrilled to hear that you are absolutely delighted by the picture quality of your Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! Vincent
- Pros mentioned:Picture quality
Great TV!
||Posted . Owned for 7 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.After having this TV for six months, we can say that is definitely a great TV. We enjoy the crisp images and quality. Highly recommend getting this TV.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi MakalahV,
We're so glad to hear that. Thank you for sharing your 5-star review and for recommending your Sony BRAVIA TV after six months of enjoyment. It sounds like the crisp images and outstanding quality have really made a lasting impression, and we're delighted that the experience continues to impress!
Thank you for choosing Sony—wishing you a rewarding day!
DiegoV.
- Pros mentioned:Picture quality
Great Sonny Tv
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I love the tv. The quality is very good for the price. I would recommend this to anyone looking for a tv. Also it's a smart tv so you do not need a fire stick
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your fantastic review, Rodney!
We are so pleased to hear how much you love your XR-65X90L television and that you feel it offers great quality for the price. It's truly rewarding to know that you would recommend it to others. We also appreciate you mentioning the built-in smart TV features, which we designed to provide a seamless and convenient entertainment experience right out of the box.
Thank you again for being a Sony customer and for sharing your experience.
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality
Sony Bravia
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very pleased with my new 65in. Sony TV. Great picture crystal clear and the sound quality is superb. Easy setup instructions for a cord cutter like myself. I highly recommend this one to anyone looking to upgrade their older unit.Since going to streaming now 3 years all the apps that I used were already installed on this unit which made it much easier to just login. Over all I would highly give this one a 5 star review.A highly quality set at a reasonable and affordable price.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Robotech79,
Perfect! We're glad that you like the sound, picture quality, supported apps, and user-friendly functions of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Watch this.
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.A beautiful picture. Stunning. Great clarity, contrast and color. Great buy. Not a fan of the Google feature but I worked around it easily enough.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for the wonderful review, PatrickE!
We're so glad to hear you are enjoying the beautiful picture on your XR65X90L TV, and that you find the clarity, contrast, and color to be stunning. We put a lot of work into the XR Processor to deliver lifelike visuals, so your feedback is very rewarding.
We also appreciate your honest comment about the Google feature. It's great to hear that you were able to easily work around it to enjoy your new TV.
Thank you again for choosing Sony!
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality
TV great- Install ?
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The TV works great. The installation by members of the Geek Squad was troubling to say the least. I had two teams of the Geek Squad who participated in the installation. Both teams tried to install the Power Strip with a gummy tape to the back of the TV. In both cases the gummy tape released from the TV. I reinstalled the Power Strip to the wall mounting bracket using Zip ties The team that installed the Apple TV to the TV did not attach the Apple TV mounting bracket to the TV. I used Zip-ties again to attach the mounting bracket to the TV. I am disappointed with Best Buy that I had to follow behind the Geek Squad installers to secure the Power Strip and the Apple TV to the wall mounting bracket and the TV.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ThomasM, We truly appreciate you taking the time to share this feedback. While we're glad that your new Sony X90L worked as advertised, providing you with performance and quality you expected, we regret to hear that you had some issues with the installation. Thank you so much for choosing the Sony! -Sam
- Pros mentioned:Picture quality
Why I’m Loving My New Sony TV?
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.“I recently bought a Sony TV, and I’m really impressed! The picture quality is stunning, with vibrant colors and sharp details. The sound is immersive, and the interface is user-friendly. It’s also perfect for gaming, with smooth performance and low input lag. Overall, a fantastic TV for entertainment and gaming!”
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Rohan,
Thank you for the positive feedback! We're glad to hear that you like the picture, sound quality and user interface of the TV. Thank you for choosing Sony!
-David
- Pros mentioned:Ease of use, Picture quality
I Love It!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is an awesome TV. Incredible clarity, easy to operate and the sound is really great!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi WayneP,
Great! We're glad that you like the sound, picture quality, and user-friendly functions of the TV. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Sony tv
||Posted . Owned for 1.5 years when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Tv is awesome had it for two years it’s great for ps5 and blu ray movies streaming is great we use Hulu and Disney plus and YouTube great picture on it
I would recommend this to a friendBrand response from SonyListens
Posted .Hi CraigR,
Thank you for your amazing review! We're very glad to hear you're loving your Sony - X90L TV and that it's been an awesome part of your home entertainment for the past two years.
It's great to know that you're getting a great picture for both your PS5 and Blu-ray movies, as well as your favorite streaming apps like Hulu and Disney+. We designed the X90L to deliver incredible picture quality across all types of content, and it's wonderful to hear that it's living up to the task.
Enjoy your movies, games, and shows, and thanks again for choosing Sony!
Best regards,
Dominick
- Pros mentioned:Picture quality
Sony TV
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV is fantastic. Great picture and sound. Easy to stream.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JTaylo,
Thanks for sharing your thoughts with us! We are really happy to hear that your new XR-65X90L TV is working out so well for you. It’s great to know that you are finding it easy to jump into your favorite shows with such a clear picture and sound.
Thank you for selecting Sony!
Best regards,
Estefany
- Pros mentioned:Picture quality
Great Home TV
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Love this tv. Great size and clear picture. It’s also compatible with my PS5.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi WilliamOcasio,
We're so pleased to hear you love your BRAVIA XR X90L! It’s great that you're enjoying the excellent picture quality and size, and we're especially glad it's providing a seamless, compatible experience with your PS5.
Thanks for choosing Sony.
Best regards, Eliab
- Pros mentioned:Picture quality
Outstanding Product
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The product was packaged securely. The directions were quick and operation is intuitive. The picture is not as good as OLED but for the pricing it is outstanding. The picture for sports and gaming are crisp with minimal tearing. I also purchased the extended warranty because Best Buy has the best warranty in the business. They are fast to send out a service representative and replacement if required is fast and seamless.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AverageJoe,
Thank you for the 5-star rating and we're glad to hear that you like the price point of the TV. Your feedback regarding the picture of the TV is greatly appreciated. See a vivid, crisp picture while you watch and game, all powered by the intelligent Cognitive Processor XR™. Full Array LED and XR Contrast Booster precisely controls zones of LEDs expanding the contrast range for deep, detailed blacks and increased peak brightness. HDMI 2.1 VRR, 4K120, and ALLM support lets you unlock the full potential of your favorite games for smooth and clear gameplay. Thank you for choosing Sony!
-David
- Pros mentioned:Picture quality
Perfect Addition
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is our second Sony Bravia tv that we have purchased through Best Buy and we couldn't be more pleased. This one is going into our basement renovation for our second living area/bar. The picture quality and sound are perfect for all aspects of entertainment. The app features make watching tv/movies or listening to music easy and with the added sound bar it is a perfect combination for our needs in this new space.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi NicholasK,
You made the right choice! We're glad that you like the sound, picture quality, and supported apps of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Good TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I was debating between 65 and 75, but 65 is a decent size for apartment. The lighting and colors are good, but the remote control experience/connectivity was not as seamless as I imagined.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RJRon,
We're glad to hear that you found the 65-inch BRAVIA X90L to be a decent fit for your space—it's always a tough call between size and comfort for apartment living, and it sounds like you made the right choice.
We are also thrilled that you are enjoying the lighting and colors, as the Full Array LED panel powered by our Cognitive Processor XR™ is designed to deliver that vibrant contrast and picture clarity.
We sincerely apologize that the remote control experience and connectivity were not as seamless as expected. We strive for a smooth and intuitive user experience across all our products. There are a few quick steps (like a simple power reset by taking the batteries out and pressing every button twice or re-pairing the Bluetooth remote by navigating to Settings > Remotes and accessories > Remote control ) that often resolve these minor connection hiccups.
If you are still experiencing those issues, please do not hesitate to reach out to our support team. We'd be happy to walk you through troubleshooting to ensure your entire experience is 5-star worthy!
Contact support: https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv
Thank you for choosing Sony!
Best regards,
Dominick
- Pros mentioned:Color
Sony favorite
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Colors displayed perfectly. Love watching shows than our previous LG HD tv. LG started showing blue hue that made me feel sick, thought something’s wrong with my eyes but it’s the tv short time. Sony had great reputation of lasting longer.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Splittzfam, Thank you for sharing your wonderful experience! We are thrilled to hear that you had such an enjoyable time watching content on your Sony BRAVIA XR X90L TV, especially with its stunning picture quality. Thank you for choosing Sony, and enjoy more viewing experiences with your BRAVIA! -Maria
- Pros mentioned:Picture quality
Nice picture and adequate sound for a good price
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.So far so good. Beautiful tv on sale . Great picture and decent sound quality although I will add a sound bar and subwoofer
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for sharing your positive feedback on the XR-65X90L, RobertM! We are very glad to hear that it's "so far so good" and that you found it on sale.
It's wonderful to know that you are enjoying the beautiful picture quality. We designed this TV with our Cognitive Processor XR to deliver a stunning and lifelike image, and we are pleased that you are appreciating the result. We also appreciate your comment on the decent sound quality and your plan to add a soundbar and subwoofer. This is a great way to elevate your audio experience to match the incredible picture.
Thank you for choosing Sony! We hope you continue to enjoy your new TV.
Best regards,
Gus
Sony Social Media Team
- Pros mentioned:Picture quality
TV, surround sound and TV stand
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I was very happy with the three products I purchased. A 65 inch Sony LED, beautiful picture and color and a great sound in the Sonos surround sound system. Also, a beautiful TV stand I got for a great price. Dan, my salesman was very helpful and explained everything to me in full detail. My delivery men came promptly on the day scheduled.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SuzetteC, we're glad you like the picture and sound quality of your new TV! Thanks for choosing Sony! ~Earl