Customer Ratings & Reviews
- Model:
- XR65X90L
- SKU:
- 6544733
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.9 out of 5 stars
Customers are saying
Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.
This summary was generated by AI based on customer reviews.
New Sony same model
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very nice TV I really like Sony TV'S this is the second one of this model I bought one 2.5 years ago and damaged the screen.. really liked it so when I went to Best buy they still had the same model and it was 400 less so bought it again! 5
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GaryS!
Thanks so much for taking the time to share your feedback about the XR-65X90L television.
It is great to hear that you were so pleased with your original TV that you decided to get the same model again, especially since you found such a great deal!
We appreciate your continued loyalty to Sony TVs!
Best regards,
Estefany
- Pros mentioned:Color, Picture quality
the beauty of a great picture
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.great color and picture quality so much clearer and better resonance. We really enjoy the TV.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Cable, We are thrilled to hear that you really enjoy your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for trusting Sony! Vincent
- Pros mentioned:Picture quality
Simply Amazing
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Amazing. I went from an older Samsung Crystal LCD and it's not even comparable. If you can spring it and care for a little bit more light/dark display, I'd say go with the OLED but otherwise this is still an amazing TV. I broke it in with Dune and paired it with a Hisense 5.1.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Mike, we're glad you are enjoying our product. Thanks for choosing Sony. ~Earl
- Pros mentioned:Picture quality, Price
Owner
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV set is one of the best I’ve ever had in terms of quality as well as price point.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AthanasiosK,
You made the right choice with the Sony X90L! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Movie Theater at Home
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Worth it! This TV has an amazing picture quality, as well as many features to customize it to your liking. The features provided will help you get the best out of it, and with a good sound system by its side, you will feel as if you were in a movie theater. It also does amazing when playing console games on it. Do recommend!
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Carolyn, Thanks for sharing your awesome experience. We are glad that you now have an amazing smart TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy your movie nights! Vincent
- Pros mentioned:Picture quality
Great tv
||Posted . Owned for 8 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The TV is perfect size. The picture is absolutely stunning. I thoroughly enjoy the fact that when I plugged in my PS five TV informed me which HDMI poor would be optimal for performance would recommend.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi KathrynG,
Thank you for sharing your experience! It’s great to hear that your Sony BRAVIA XR X90L is delivering a stunning picture and fits perfectly in your space and gaming setup. Thank you for choosing Sony! Enjoy! -Maria
- Pros mentioned:Picture quality
Awesome!
||Posted . Owned for 1 year when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Love the quality and picture is amazing. Would definitely recommend.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Cdebaca3107,
Thank you for the wonderful 5-star review of your BRAVIA X90L! We are so glad to hear that you love the quality and think the picture is amazing. We truly appreciate your recommendation.
The XR65X90L features our Cognitive Processor XR, which uses a full-array LED panel with XR Contrast Booster to precisely control zones of LEDs. This creates deep, detailed blacks and enhanced peak brightness, all of which contribute to the amazing picture quality you're enjoying.
Thanks for choosing Sony, have a great day!
DiegoV
- Pros mentioned:Ease of use, Picture quality
Great Functional TV
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great picture. Good app application. Depth in material. Easy to operate.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Lee2000,
Perfect! We're glad that you like the picture quality, supported apps, design, and user-friendly functions of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
My Sony
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.What I expect from a Sony tv! Great picture and good features.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DavidP,
Thank you for choosing Sony!
We're truly heartened to learn that your XR65X90L TV delivers the great picture quality and features you expect from Sony. Thank you for sharing your experience—it means a lot to us.
Best regards,
-Fred
- Pros mentioned:Picture quality
Sony tv
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.It has an amazing picture and other features we were unaware of. Love it.
I would recommend this to a friendBrand response from SonyListens
Posted .HI AdrienneG,
Thanks for the fantastic feedback! We're so glad to hear you're loving the amazing picture quality and all the other great features of your new BRAVIA XR X90L TV. It's always a pleasure when our customers discover the extra details and thoughtful design that we put into our products. We hope you continue to enjoy a spectacular viewing experience. Thanks for choosing Sony. -Eliab
- Pros mentioned:Picture quality
Great TV
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great Picture for a great price. East to install and setup
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Hoaprez,
Thank you for choosing Sony!
We're pleased to learn that your XR65X90L TV has impressed you with its great picture quality and value. It’s wonderful to hear that installation and setup were quick and easy, allowing you to start enjoying your new TV right away.
Best regards,
-Fred
- Pros mentioned:Picture quality
Nice TV for the price!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very nice picture, easy to unpack, set-up, connect, and start watching!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi StevenB,
Thanks for your fantastic review!
We're delighted to hear you're enjoying the great picture quality of your X90L television and that the process went smoothly from the unboxing, set up, and start watching.
Thanks for choosing Sony!
Sincerely,
Jenn | Sony Social Media Team.
- Pros mentioned:Picture quality
Sony 65”
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.We love the larger screen. Picture quality is great.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi MyPetCam,
It's wonderful to hear from you, and thanks for that fantastic 5-star review! We're so glad that you and your family are enjoying the larger screen and great picture quality of the XR65X90L. The Full Array LED feature is what gives the TV such a dynamic and high-contrast picture, and we're thrilled you are seeing the results of that technology.
Thanks for choosing Sony, and have a beautiful day!
DiegoV
- Pros mentioned:Picture quality, Setup
Great vivid colors
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.You expect great clear colorful pictures with a Sony Bravia, and you get it. Super easy setup
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Mark, nice! We're glad you like the great picture quality of our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl
- Pros mentioned:Picture quality
Tv review
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV you can’t go wrong with this TV great color great sound great everything
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Richard,
Thanks for these fantastic five stars!
We feel honored to hear your X90L TV has made such a positive impression, and we truly appreciate you saying "you can't go wrong with this TV". It's rewarding to know you're enjoying its outstanding picture and sound quality!
Thanks for choosing Sony.
Sincerely,
Jenn.
- Pros mentioned:Picture quality
great tv
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.So far the X90L has lived up to my expectations and has been great for movies, tv, along with gaming. I highly recommend it for the price.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Rapid66, we're thrilled to hear that the Sony - 65" Class BRAVIA XR X90L has made a great impression on you! This TV is widely regarded due to its Full Array LED technology, providing deep blacks, high contrast, and superior brightness. With 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, this model gives you smooth and clear movement for responsive gameplay. Thank you for choosing Sony. Best regards, - Dominick
- Pros mentioned:Picture quality
A fantastic 120hz tv for everyday use
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Upgraded from an older Vizio 4K. This tv blows it out of the water. I am a little nuts when it comes to research before purchase and everything pointed to this tv. The image quality and motion is amazing. The only downside will be that I can’t ever buy anything lesser quality than this tv!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ThomasC,
You made the right choice upgrading to the Sony X90L! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Money well spent
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.For the past 2 months, I've had a blast of this TV. PS5 with VVR is great, the Google TV software is a great addition, and I also love the picture! If you want something close to an OLED without the price, I would recommend researching this TV. Absolutely in love.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi WCB357,
Amazing! We're glad that you like the Google software, picture quality, and PS5 compatibility of the TV. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Satisfied customer
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great image. Great service. Would highly recommend.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello there, PaulM
Thank you for your fantastic review! We are so glad to hear you are loving the great image on your new Sony BRAVIA XR X90L TV and that you had such a great experience with our service.
The XR Picture Processor is the brain behind the stunning visuals you're seeing. This processor intelligently analyzes thousands of on-screen elements to enhance color, contrast, and clarity, ensuring every scene is displayed with lifelike detail.
Thanks for choosing Sony, and have a beautiful day!
DiegoV
Subpar Television
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Display isn't as good as the television it replaced. Height of the legs definitely not good. The Sound Bar blocks the remote reception. Have to stand up to turn the unit on and off. Totally disappointed in this unit. But after the previous tv died after just a little over two year of use. The protection plan was very disappointing. The replacement was a couple hundred less than the original one. They could've replaced with a unit that was a couple hundred over. But am concerned with the quality of Sony products now. I bought the previous television because I had a Sony 50 inch that had lasted for over 22 years. In fact it is still in use in the master bedroom.
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi DavidM, Thank you for the feedback on your experience with your Sony X90L. We take the quality of our products seriously and are sorry to hear that this TV didn't live up to your expectations. At Sony, customer satisfaction is our priority. We take all feedback seriously and use it to continuously improve our products. Please note: The stand can be adjusted into two different positions (Standard and Soundbar position). The height of the Stand increases at approximately 70 mm/ 2.7 inches when the TV is in the Soundbar position so we highly recommend switching to soundbar position if your soundbar is blocking the remote sensor.
Also. there are various settings that you can configure in [Picture] settings to increase the brightness, colors, and contrast level to improve the overall viewing experience on your Sony TV. You may refer to the link below for more information about the picture adjustment settings of the TV:
https://helpguide.sony.net/tv/iusltn1/v1/en-003/01-03-09_01.html
Hope this helps!
And should you need further assistance, please email us at socialsupport@am.sony.com with the following details:
Name:
Username:
Model Number:
Issue:
Telephone Number:
Regards,
Sam