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Customer Ratings & Reviews

  • SONY Full Array LED
  • Angle. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Left. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Back. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 1. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Remote Control. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 3. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 11. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 13. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 14. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 15. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 16. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 17. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 18. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 19. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 26. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • X90L 65" Class Full Array LED TV SONY 57" 2.75" TV Menu 34" 64.5" 32.75" + a I A + CH BRAVIA NETFLIX SORS Toufabee prome-video 47.625" 13.625" Music crenchymoe 2.8" SONY 47.625" Voice remote control
  • Picture and sound in harmony: Side tweeters elevate the sound and improve dialogue. Acoustic Multi-Audio 3D Surround Upscaling Dolby ATMOS.
  • Billions of accurate colors Natural and precise picture quality Conventional TV XR Triluminos Pro
  • Intelligent motion processing: See blur-free picture quality in fast-moving action, sports and games. Conventional TV vs XR Motion Clarity.
  • Alt View 31. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) - Black.
  • Our most powerful TV processor ever: Hundreds of thousands of details are enhanced every second for lifelike picture quality. SONY XR Cognitive Processor XR.
  • Enhanced contrast and brightness TV backlight is precisely controlled creating deep, detailed blacks with high peak brightness XR Full Array LED Contrast Booster 10.
  • Hands-free entertainment: Use Google Assistant to find movies, stream apps, play music, and control your TV and smart home. Hey Google.
  • Movies on us with the BRAVIA CORE app: * 5 credits to redeem on latest release movies * 12 months subscription on hundreds of classics BRAVIA CORE - COE SPIDER-MAN: Homecoming Featued CH&STBUSTERS RILE VENOM LET N U Ceees I AIS - Yo Lbory SPIDER-MAN MAN - EM - OESINENT FII JUMANJI THE NEXT LEVEL LLEIERS TPS ACCOs
  • Discover new ways to enjoy your TV with the optional BRAVIA CAM. With the BRAVIA CAM, you can have a video chat on the big screen, automatically adjust picture and sound to your room, and more.
  • Google TV For you Live Apps Library Google TV prime video The Lord of the Rings: The Rings of Power Set in Middle Earth's Second Age, a great evil returns to the land and the Rings of Power are forged. Top picks for you MEMARVEL Severance Disney+ - vtriamina BUY EVERY THING EVERYO VHERE ALL A ONCE LOVE. VICTOR Disney'+ - unsamina Your apps - YouTube prime video Disney+ tv ax YouTube Music Spotify
  • The image features a large flat screen TV with a PlayStation 5 logo on it, indicating that it is perfect for the PS5 gaming console. The TV is displayed in a blue background, and the image is described as having a "blood and gore" rating, suggesting that it may show violent or intense content.
  • Sony - XR Triluminos Pro Product Overview Video video 2 minutes 52 seconds
  • Sony - Cognitive Processor XR Product Overview Video video 1 minutes 22 seconds
  • Sony - X90L Product Overview Video video 0 minutes 52 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 29 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)

Model:
XR65X90L
SKU:
6544733
Highly rated by customers for:
$849.99
Save $350
The comparable value is $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1881 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 37 Showing 721-740 of 1,881 reviews
  • Pros mentioned:
    Picture quality

    Sony 65 inch tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv. Crystal Clear picture. Streaming works great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KR78!
      We are immensely pleased to hear that you're experiencing such a crystal-clear picture and seamless streaming with your X90L TV.
      It is specifically designed to bring your favorite content to life, showcasing vibrant colors and remarkable detail that elevate every viewing experience to an extraordinary level.

      Thank you for choosing Sony!
      Best regards,
      Estefany Sony_US

  • Pros mentioned:
    Picture quality

    Sony TV is a go- to solution

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent 65 inch Sony TV that provides everything needed for apps and regular TV watching. Clear and bold, the picture is just the right size for entertainment and sports presentations. I trust Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BrianS, we're glad you are enjoying your new TV! Thanks for trusting Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Bravia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent right out of box. Great picture with ample settings. Sound is average at best. Will definitely need to add a sound bar forviewing 4k movies

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AndrewP,
      Thank you for sharing your experience! We're delighted to hear that you're enjoying the stunning picture quality of your Sony BRAVIA XR X90L. For an enhanced sound experience, pairing it with a soundbar is a great idea, especially for 4K movies!
      Thank you for choosing Sony, ands enjoy your entertainment setup! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    You can find better LED than this anytime soon!

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Using for two years and, I can say simply its THE BEST LED TV is the market. Suggesting 99.9% PS5/XBOX really smooth and clear!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi 7urkm3n,

      Awesome! We're glad to hear that you like your Sony TV for your gaming experience. Thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Can’t go wrong with a Sony

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome purchase!! Can’t go wrong with a Sony!! Loved the 75 inch and bought an additional 65 inch for another area in the home

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AmyK, We appreciate the feedback! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Sony means high quality

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony’s Tvs never disappoint. Bought an A90J OLED few months back for watching movies and it was so good that I was sure my next tv will also be Sony. So far this is an amazing tv in terms of design, material, pictures quality and accuracy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Homan, great! We're glad you like your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality and easy set up. Very intuitive with controls.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello DaryldP,

      Thank you for choosing Sony!

      It's truly wonderful to know that your XR65X90L delivers great picture quality and was simple to set up! We're happy you're finding its controls so intuitive to use. We trust that you will enjoy your new XR65X90L TV for many years to come!

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    nice quality t.v.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    good price, beautiful picture. My first Sony lasted over 13 years, never a problem.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    The perfect entertainment addition

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love this TV, a major upgrade. Highly recommend! Image clarity is unbeatable, our movie/show viewing experience is 1000 times better. Sound quality is amazing, and we have yet to purchase a sound system. Staff at the store listened to our wants and needs and led us to the perfect TV for us.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ClaireC, That's awesome! Thanks for sharing your great experience with your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and great color! This is the second Sony Bravia in our house. Would buy again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PatJ,

      Thanks for the 5-star rating! We're thrilled to hear you're loving the great picture and color of the X90L TV! Enjoy every moment with your new TV.
      Thanks for choosing Sony.
      -Aldair Sony_US

  • Pros mentioned:
    Picture quality

    Easy and just right

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clear and color is right on. Easy set up and easy to work

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Jens,

      Thanks for the amazing five stars! We're happy to hear you're enjoying the clear picture, accurate colors, and the easy setup and use of your X90L.

      Thanks for choosing Sony!

      Sincerely,
      Jenn. Sony_US

  • Pros mentioned:
    Picture quality

    Recommend!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Super TV, Love it! Replaced a Samsung 55". Hands down the picture quality on my new Sony beats out the Samsung I had...

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KarenM, we're glad you love our product! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Mike tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv light weight great picture the staff was very heapful and knew what they were talking about

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MichaelG,

      Thank you for sharing your positive experience with the XR65X90L TV! We're thrilled to hear that you are enjoying the lightweight design and great picture quality. It's also wonderful to know that the Best Buy staff was helpful and knowledgeable during your purchase. Thank you for choosing Sony!

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    This is amazing.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I tryed a LG OLED because it was supposed to be so great. Well, I’m back to SONY. What a difference. I should have switched 10 years ago. This TV is LED and it is so much better than than OLED, and no more burn in.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamesH, You've made an excellent choice! We're very happy to hear that you're satisfied with your purchase and you appreciate the excellent LED display of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Works well

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall it works well and easy to use for a smart TV. I like I can set different brightness with ease.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kiki!
      It is fantastic to know that you're finding the XR-65X90L easy to use and that the overall smart TV experience is working well for you!

      It's great that you've noticed the brightness control. This TV also uses our XR Contrast Booster technology to automatically adjust bright and dark areas, making the picture look incredibly detailed and lifelike.

      We appreciate you choosing Sony!
      Best regards,
      Estefany Sony_US

  • Pros mentioned:
    Picture quality

    Nice TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is clear and bright. Can view from the side and picture does not break down.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello RobertS, thank you for the 5 stars! It is fantastic to know you're enjoying the X90L's high definition and vibrant colors! Thank you for choosing Sony! Sincerely, -Jenn. Sony_US

  • Pros mentioned:
    Picture quality

    Love being able to add google photos

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    good crip picture, Love that I can add photos to the screen that are shown when the TV is off . Pleasing addition to the TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TomM, we're glad you like our product! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Good TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good picture and audio. Like the voice activated remote and speed of changing apps. Always been a fan of BRAVIA and this is the best one I've had so far.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for your wonderful review, ILIKETV! We're thrilled to hear you're enjoying the picture and audio quality of your XR65X90L. The voice-activated remote and the quick app transitions are great features that we believe enhance your viewing experience. It's fantastic to see a long-time BRAVIA fan enjoying our latest technology. If you have any questions or need assistance, feel free to ask!

      Thanks again for sharing your experience and for choosing Sony!

      Best regards,
      Gus
      Sony Social Media Team Sony_US

  • Pros mentioned:
    Picture quality

    Sharp and clear picture.

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this TV. Can’t believe how much clearer the picture on this TV is from my older TV. Being a Google TV it is easy to download the various apps I use. It was very easy to connect my sound bar to it. The 65” size is perfect for my living room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AnnetteG,

      Perfect! We're thrilled that you like the picture quality, Google software, size, and user-friendly functions of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Cons mentioned:
    Glare

    Amazing tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Even if its not an oled, this tv might as well perform as one! Brightness can be a bit heavy if your used to dark screens. That would be my only complaint if it was a real complaint to have. Lots of features, works anazingly with ps5.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      H DavinC, We are thrilled to hear that you like the features of your new BRAVIA TV. You chose the best TV for your PS5. Thank you for choosing Sony! Vincent Sony_US

Page 37, Showing 721-740 of 1,881 reviews
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