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Customer Ratings & Reviews

  • SONY Full Array LED
  • Angle. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Left. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Back. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 1. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Remote Control. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 3. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 11. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 13. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 14. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 15. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 16. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 17. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 18. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 19. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 26. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • X90L 65" Class Full Array LED TV SONY 57" 2.75" TV Menu 34" 64.5" 32.75" + a I A + CH BRAVIA NETFLIX SORS Toufabee prome-video 47.625" 13.625" Music crenchymoe 2.8" SONY 47.625" Voice remote control
  • Picture and sound in harmony Side tweeters elevate the sound and improve dialogue Acoustic Multi-Audio 3D Surround Upscaling Dolby ATMOS
  • Billions of accurate colors Natural and precise picture quality Conventional TV XRR Triluminos Pro
  • Intelligent motion processing See blur-free picture quality in fast-moving action, sports and games Conventional TV XRR Motion Clarity
  • Alt View 31. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) - Black.
  • Our most powerful TV processor ever Hundreds of thousands of details are enhanced every second for lifelike picture quality SONY XR Cognitive Processor XR
  • Enhanced contrast and brightness TV backlight is precisely controlled creating deep, detailed blacks with high peak brightness Full Array LED XCR Contrast Booster 10
  • Hands-free entertainment Use Google Assistant to find movies, stream apps, play music, and control your TV and smart home Hey Google
  • Movies on us with the BRAVIA CORE app - 5 credits to redeem on latest release movies - 12 months subscription on hundreds of classics BRAVIA CORE SPIDER-MAN: No Way Home GHOSTBUSTERS: Afterlife VENOM: Let There Be Carnage JUMANJI: The Next Level
  • Discover new ways to enjoy your TV With the optional BRAVIA CAM, video chat on the big screen, automatically adjust picture and sound to your room, and more BRAVIA CAM zoom
  • Google TV For you Live Apps Library Google TV prime video The Lord of the Rings: The Rings of Power Set in Middle Earth's Second Age, a great evil returns to the land and the Rings of Power are forged. Top picks for you MEMARVEL Severance Disney+ - vtriamina BUY EVERY THING EVERYO VHERE ALL A ONCE LOVE. VICTOR Disney'+ - unsamina Your apps - YouTube prime video Disney+ tv ax YouTube Music Spotify
  • The image features a large flat screen TV with a PlayStation 5 logo on it, indicating that it is perfect for the PS5 gaming console. The TV is displayed in a blue background, and the image is described as having a "blood and gore" rating, suggesting that it may show violent or intense content.
  • Sony - XR Triluminos Pro Product Overview Video video 2 minutes 52 seconds
  • Sony - Cognitive Processor XR Product Overview Video video 1 minutes 22 seconds
  • Sony - X90L Product Overview Video video 0 minutes 52 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 29 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)

Model:
XR65X90L
SKU:
6544733
$849.99
Save $350
Comp. Value: $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1842 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 44 Showing 861-880 of 1,842 reviews

  • Great alternative to an OLED for less

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome picture! Very bright, clean, clear and crisp. Smart TV platform very easy to use. Love the Bluetooth remote. TV has a better picture than some OLED models.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StephenR, Great! We're delighted to hear you like the peak brightness level, clear and crisp display, intuitive Google TV experience, and Bluetooth capable remote of your Sony X90L. Thank for choosing Sony! -Sam Sony_US

  • Me

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very pleased ,salesman was very knowledgeable helped me better understand the product

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TAF2025,
      Thank you for the 5 stars! It’s great to hear that you're pleased with your Sony BRAVIA XR X90L. Enjoy the excellent picture quality and features it brings to your home!
      Thank you for choosing Sony! -Maria Sony_US

  • Best Screen

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV. Very clear comfortable display. Color and contrast very realistic

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MohammedC, Amazing! We're thrilled to hear you like the picture clarity, life-like colors, and excellent contrast level of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Great TV!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product with awesome picture quality of streaming, gaming and all. Would highly recommend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EugeneS, Thank you so much for the 5-star review! We're thrilled to hear that the awesome picture quality of your Sony BRAVIA XR X90L TV fits elevates your streaming and gaming experience. We appreciate you for the recommendation and for choosing Sony! Enjoy! -Maria Sony_US

  • Love Sony products.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I only purchase Sony TV’s and only from Best Buy. Their service and prices are great and they make the whole experience easy. I love the new Sony and it works great in our bedroom. Great picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello SoCalAl,
      Great! Thank you for trusting Sony when it comes to quality TVs and we're pleased to hear your satisfaction with the service you received and with the performance/quality of our XR65X90L. Thank you for choosing Sony! Enjoy!- Marco Sony_US

  • Sony Forever

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV can watch with the curtains open. Picture is incredible.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RiceB, we're glad you like the picture quality of our product. Thanks for choosing Sony. ~Earl Sony_US

  • Awesome TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect size TV, colors is great and super clear. Originally I ordered the Samsung but after some research found this has alot more to offer so I didn't mind spending extra for quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CopperL,

      You made the right choice with the Sony X90L! We're glad that you like the size and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • AL Kash

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchase 2 of this TV for myself and my sister a month ago excellent bright picture with vibrant colors.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AliK, Thank you for your 5-star review! We're glad that the bright picture and vibrant colors of your Sony BRAVIA XR X90L TVs meet your expectations. Thank you for choosing Sony, and congratulations on your new TVs! Enjoy! -Maria Sony_US

  • My new sony tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love mine new tv ..and also great service at best buy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RaulF,

      We are thrilled to hear that you love your new TV and that you had a great experience at Best Buy. We designed the BRAVIA XR X90L with the Cognitive Processor XR to deliver lifelike contrast and colors, and we’re so glad it’s living up to your expectations.

      Thanks for choosing Sony.

      Best regards, Eliab Sony_US

  • Love this TV

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    Posted . Owned for 7 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was a gift for my husband. I love sony products and this TV delivered. The color is fantastic and it is a pleasure to watch movies and play video games.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BriBrifun Great! We're thrilled to hear that you like the picture quality of your new TV. We appreciate your feedback and thank you for choosing Sony. Erin Sony_US

  • Attorney at Law

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV - great picture clear with bright, rich colors

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AlbertF, we're glad you like the picture quality of our product. Thanks for choosing Sony. ~Earl Sony_US

  • Great tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect 65 inch tv for gaming and streaming definitely worth it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NizarM, we're glad you like our product. Thanks for choosing Sony. ~Earl Sony_US

  • Great picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv! No issues so far. Go big if you can because it shows a wonderful picture

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ShaneH,

      Thank you for your review! We're thrilled to hear you're enjoying the wonderful picture quality of your Sony BRAVIA XR X90L. Going big definitely makes a difference! Thank you for choosing Sony, and enjoy your BRAVIA experience! -Maria Sony_US

  • Exactly what we were looking for

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our old tv went out on us unexpectedly and I found that this one was well tested in the areas that matter to me. Has been a beautiful upgrade from our last tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BrandiB,

      You made the right choice upgrading to the Sony X90L! We're glad that you like this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this tv for my son's PS5 so he would move out of my theater room. He loves the new tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SowenG, Excellent! We're glad to hear that you son loves his new Sony X90L TV. Thanks for choosing Sony! -Sam Sony_US

  • tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    picture is beautiful. this tv size is perfect for my space. hard to beat sony quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeffreyF,
      Thank you for sharing your experience! We're thrilled to hear you're enjoying the beautiful picture quality of your BRAVIA XR X90L and that its size fits perfectly in your space. Sony quality truly speaks for itself, and we're so glad it's meeting your expectations.
      Enjoy your new TV, and thank you for choosing Sony! -Maria Sony_US

  • Love it!

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Compared side by side with my old Vizio 4k and the difference was night and day! Great picture and the interface is extremely easy to navigate. Also very fast response.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Evan, We are happy that you like the performance of your Sony BRAVIA and that you love it. Thank you for your purchase. Enjoy! Vincent Sony_US

  • SonyTV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for the cost. Good picture and connectivity.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Avidwatcher,

      We're so glad to hear you're happy with your BRAVIA X90L TV. It's wonderful to know you're enjoying the good picture quality and connectivity, and that you appreciate it's great value!

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony Social Media Team. Sony_US

  • Sony 65 inch TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, and easy to set up. the free delivery was a great help

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LouisV, We're thrilled to hear you're enjoying the picture quality and found the setup straightforward. Glad to know the delivery went smoothly and it made your experience even better! Thank you for your purchase and for choosing Sony. -Jess Sony_US

  • Sony Bravia XR90L

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love Sony TV's. Once I bought my 1st Bravia TV 5 years ago decided I couldn't buy any other TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kris, Amazing! We're very pleased to hear you love your new Sony X90L. We really appreciate you being a loyal Sony customer and helping to share the word about us. Thanks for choosing Sony! -Sam Sony_US

Page 44, Showing 861-880 of 1,842 reviews
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