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Customer Ratings & Reviews

$849.99
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Customer reviews

Rating 4.8 out of 5 stars with 1881 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 51 Showing 1,001-1,020 of 1,881 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 65 inch Bravia

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good TV - superior picture quality. They matched sale price within two weeks with no hassle at all. The salesperson was very courteous and knowledgeable.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SGPhilly1, That's awesome! We are glad that you like the picture quality of your new Sony BRAVIA 4K smart Google TV. It's also great to hear that you were assisted well by our local dealer. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Great Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I would buy again!! I recommend this TV it's on the expensive side but worth every dollar!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Romaine,

      You made the right choice! We're thrilled that you are enjoying this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Husband loves it. Great installers picture and sound set up remarkable couldn’t be more pleased and working with this particular group individuals.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KGSA,

      Awesome! We're thrilled that you and your husband are enjoying the sound and picture quality of the TV. It's also great that you were assisted professionally. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My tv

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My tv is amazing for over one year still feels like it’s brand new.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RakanR, That's fantastic to hear! We're glad your Sony BRAVIA XR X90LTV continues to deliver an excellent experience even after a year. It's always great when a product maintains its quality over time. Thank you for choosing Sony! Enjoy your like-new experience! -Maria Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Awesome TV,

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV, great colors, sounds, size and the price is right for a full array LED

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Vazperen,

      You made the right choice! We're thrilled that you like the sound, picture quality, and size of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Satisfied

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is great, the colors are bright and the sound is really good even without a sound bar. I recommend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HellenM,

      Great! We're thrilled that you are enjoying the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony knows how to make a tv :)

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great tv so far! The image is clear and crisp. And I absolutely love the "hey google" function. Sony makes a pretty solid tv!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kristina,

      Great! We're thrilled that you like the picture quality and Google voice function of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great product!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product!!! We are happy to finally get our brand new Sony Bravia Google smart TV delivered! It has the most amazing picture and great sound!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StellaK,

      Perfect! We're glad that you like the sound, picture quality, and Google software of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 3 out of 5 stars

    Sony tv review

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was a bit disappointed at this tv. The picture blur is very noticeable. The actual picture is very nice and sound quality is poor.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Samiem,

      We are sorry to hear that you are experiencing noticeable picture blur and are disappointed with the sound quality of your BRAVIA XR X90L. To help reduce the blur, we recommend adjusting the Motionflow settings by going to Settings > Display & Sound > Picture > Motion and experimenting with the "Smoothness" and "Clearness" levels, or ensuring CineMotion is set to "High" for film content. For the audio, you can try the Acoustic Auto Calibration in the sound settings to tune the speakers to your room's layout, though many users find that adding a Sony soundbar significantly enhances the experience by utilizing the TV's Acoustic Center Sync feature.

      Thanks for choosing Sony.

      Best regards, Eliab Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Sony Bravia kicks the other brands to the curve.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv for the price. The family is enjoying their favorite programming and movie channel.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HecTorOz, we're glad you like our product. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV is a great product and has a very good picture quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AngieE, Fantastic! We're delighted to hear you appreciate the great picture quality of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Fantastic TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My wife and I are thoroughly enjoying this TV. Great picture and ties right in with our Sony home theatre system.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MBTV,

      You made the right choice! We're glad that you and your wife are enjoying the picture quality of the TV and how it works well with your home entertainment setup. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Bigger picture

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice bright picture with great sound. (Works great with a sound bar attached.) Don't have to squint to watch movies and sports.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RichardwO,

      Awesome! We're thrilled that you like the sound and picture quality of the TV. It's also great that the TV works well with your home entertainment setup. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Good tv

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv we enjoy it very much good price and value

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AngelaK, we're glad you are enjoying your new TV! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Glad this is the tv I purchased

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv has great picture and clarity and sound is great even without a sound bar and has many great features.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MelissaP,

      Great! We're thrilled that you are enjoying the sound, picture quality, and amazing features of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    New Bravia 65 inch is perfect color and detail

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    love my new bravia 65 inch tv. the details and colors are amazing, i can see new things in movies ive watched many times. id highly recommend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SkyR,

      Perfect! We're thrilled that you like the size and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Highly Recommended

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, Highly Recommended, very satisfied with this Purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jake, Thank you for the fantastic 5-star review! We're thrilled to hear that you're enjoying your new Sony BRAVIA XR X90L. Your satisfaction means the world to us. Thank you for recommending and choosing Sony, and happy viewing! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love Sony Televisions

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Price was right and the picture is great. Sound is fine. Hoping it outlasts our prior purchase which didn't even make it a year.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Shmoothunicorn, We are thrilled to hear that you love Sony televisions. You chose the best brand. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the picture. Only have it a few weeks (was a replacement for TV purchased 2/2020 that motherboard went bad under Geek Squad warranty). Solid TV

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Flyerguy88,

      We regret to hear about what happened to your previous TV. You are in good hands with the Sony X90L! We're glad that you like the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv is perfect the picture is very clear and fluid colors are vivid and vibrate

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HectorO, Great! We're glad that you're enjoying the picture quality of your TV. Your feedback is greatly appreciated! Thank you for choosing Sony. Erin Sony_US