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Customer Ratings & Reviews

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Customer reviews

Rating 4.8 out of 5 stars with 1884 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 62 Showing 1,221-1,240 of 1,884 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV!! Picture quality is amazing!!! Would recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BrandiB,

      Great! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Super Sony tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have always had Sony tvs. I love everything about them. Quite simply, they are the SUPERBEST!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SuperSonySue,
      Great! That's nice to hear that you love our Sony TV's and how you appreciate the quality of our TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for always choosing Sony! Enjoy! - Marco Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great purchase

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clear, sharp, crisp picture. Easy to use and setup.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarkC, Perfect! We're delighted to hear you like the clear, sharp, and crisp picture quality, ease of use and setup of your new Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony best TV!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony TV’S have always been the best! I would recommend this TV hands down!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarkH,

      You made the right choice! We're glad that you are enjoying this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    bravia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture, sound and colors are excellent! The BRAVIA has a good clear screen.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BeatriceM,

      Great! We're thrilled that you are enjoying the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Color is amazing. The apps are great quality seems great. Better than LG and Samsung

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SeanF,

      Perfect! We're thrilled that you like the picture quality and supported apps of the X90L TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Tv ever

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is SOOO cool its the best tv I have ever bought!! This tv is soo cheap for its size.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi armond50,

      You made the right choice with the Sony X90L! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Crossing fingers on second one

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV looks amazing. The Google system used is super quick and works well. The first TV died on me within the first week. I have now had the second for more than a week. It still amazes me every time I use it!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DannyH, Thanks for the wonderful feedback! We're sorry to hear about your first TV, but we're happy to hear that you are enjoying your new set. See a vivid, crisp picture while you watch and game, all powered by the intelligent Cognitive Processor XR™. Full Array LED and XR Contrast Booster precisely controls zones of LEDs expanding the contrast range for deep, detailed blacks and increased peak brightness. HDMI 2.1 VRR, 4K120, and ALLM support lets you unlock the full potential of your favorite games for smooth and clear gameplay. Thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    The best smart tv

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv. Everything we need. Best image sound. Very good price from best buy. We love best buy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EduardoS,

      Perfect! We're glad that you like the sound and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Open Box

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Be sure to check out that the open box "excellent" actually is. Got TV home and screen was cracked. Luckily local store had another. Got second TV home and picture is very nice. Sound is ok at best.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EricB, Sorry to hear that. We highly suggest contacting the seller directly for any concerns with open-box units. It's good to hear that you had another BRAVIA and that you like its picture and sound quality. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is worth every penny. It brings out the best on my PS5!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Preme,

      Great! We're glad that you like how the TV works well with your PS5. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia 65 inch tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this tv. The picture is amazing and I appreciate the staff that helped me choose this model

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Blaze,

      You made the right choice! We're glad that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Happy customer

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV and great price. Open box description was accurate

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeffreyF,

      You made the right choice with the Sony X90L! We're glad that you are enjoying this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Satisfaction

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very satisfied with our new Sony TV. So far, there have been no concerns.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RonaldlC,

      Perfect! We're thrilled that you are enjoying this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely the best picture we have had in years. We are very pleased with this TV and with Geek Squad

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DianaM, We are thrilled to hear that you are very pleased with your Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. It's great to hear that you were assisted well by our local dealer. Thank you for choosing Sony! Enjoy! Vincent Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    You gotta get it

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing, bright nice veiw perfect for playing your play station

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarlosB,

      Great! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great tv

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    excelent for just watching TV ,playing PS5 have features especially made for the video game

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JoseF, Fantastic! We're very pleased to hear you're enjoying your new Sony X90L especially when watching TV and playing PS5. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Can't go wrong with a Bravia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound. Google TV functionality is not as easy as I feel it should be. The remote feels flimsy but so far has worked well even with a few drops. Overall, you can't go wrong with a Bravia.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TimB, We appreciate your feedback and we are happy that you like the picture and sound quality of your new Sony BRAVIA 4K smart Google TV. With our BRAVIA X90L, you will enjoy a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. We take all user input seriously and will make sure your comments reach the appropriate person. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing picture

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this for my parents, they love it so far. Watched Saving Private Ryan like never before

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Justin,

      That's great! We're glad to hear that your parents love the television. See a vivid, crisp picture while you watch and game, all powered by the intelligent Cognitive Processor XR™. Full Array LED and XR Contrast Booster precisely controls zones of LEDs expanding the contrast range for deep, detailed blacks and increased peak brightness. HDMI 2.1 VRR, 4K120, and ALLM support lets you unlock the full potential of your favorite games for smooth and clear gameplay. Thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    James Weaver

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good quality sound easy setup we really injoy this product

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamesWeaver, Amazing! We're glad you like the overall quality, great sound, and ease of setup of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US