Best Buy Tech Fest SaleEnds Sunday. Limited quantities. No rainchecks.Shop now

Skip to contentGo to Product Search
Main Content

Customer Ratings & Reviews

  • SONY Full Array LED
  • Angle. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Left. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Back. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 1. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Remote Control. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 3. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 11. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 13. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 14. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 15. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 16. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 17. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 18. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 19. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • Alt View 26. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV - Black.
  • X90L 65" Class Full Array LED TV SONY 57" 2.75" TV Menu 34" 64.5" 32.75" + a I A + CH BRAVIA NETFLIX SORS Toufabee prome-video 47.625" 13.625" Music crenchymoe 2.8" SONY 47.625" Voice remote control
  • Picture and sound in harmony Side tweeters elevate the sound and improve dialogue Acoustic Multi-Audio 3D Surround Upscaling Dolby ATMOS
  • Billions of accurate colors Natural and precise picture quality Conventional TV XRR Triluminos Pro
  • Intelligent motion processing See blur-free picture quality in fast-moving action, sports and games Conventional TV XRR Motion Clarity
  • Alt View 31. Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) - Black.
  • Our most powerful TV processor ever Hundreds of thousands of details are enhanced every second for lifelike picture quality SONY XR Cognitive Processor XR
  • Enhanced contrast and brightness TV backlight is precisely controlled creating deep, detailed blacks with high peak brightness Full Array LED XCR Contrast Booster 10
  • Hands-free entertainment Use Google Assistant to find movies, stream apps, play music, and control your TV and smart home Hey Google
  • Movies on us with the BRAVIA CORE app - 5 credits to redeem on latest release movies - 12 months subscription on hundreds of classics BRAVIA CORE SPIDER-MAN: No Way Home GHOSTBUSTERS: Afterlife VENOM: Let There Be Carnage JUMANJI: The Next Level
  • Discover new ways to enjoy your TV With the optional BRAVIA CAM, video chat on the big screen, automatically adjust picture and sound to your room, and more BRAVIA CAM zoom
  • Google TV For you Live Apps Library Google TV prime video The Lord of the Rings: The Rings of Power Set in Middle Earth's Second Age, a great evil returns to the land and the Rings of Power are forged. Top picks for you MEMARVEL Severance Disney+ - vtriamina BUY EVERY THING EVERYO VHERE ALL A ONCE LOVE. VICTOR Disney'+ - unsamina Your apps - YouTube prime video Disney+ tv ax YouTube Music Spotify
  • The image features a large flat screen TV with a PlayStation 5 logo on it, indicating that it is perfect for the PS5 gaming console. The TV is displayed in a blue background, and the image is described as having a "blood and gore" rating, suggesting that it may show violent or intense content.
  • Sony - XR Triluminos Pro Product Overview Video video 2 minutes 52 seconds
  • Sony - Cognitive Processor XR Product Overview Video video 1 minutes 22 seconds
  • Sony - X90L Product Overview Video video 0 minutes 52 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 29 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)

Model:
XR65X90L
SKU:
6544733
$849.99
Save $350
Comp. Value: $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1841 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 62 Showing 1,221-1,240 of 1,841 reviews

  • Sony

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product, the picture quality is great and my product comes with 5 movies credit.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi OluwaseyiA,

      Amazing! We're thrilled that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Great tv

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv works great. Beautiful picture nice sound . Fast loading apps.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DanielD, Perfect! We're so glad to hear that you new Sony X90L works great and you like the beautiful picture, nice sound, and snappy and quick loading of apps of this TV. Thanks for choosing Sony! -Sam Sony_US

  • 65" TV

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome picture, great value, Superb picture. Easy install. love it. very excited

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Barry,

      You made the right choice! We're glad that you like the picture quality and user-friendly functions of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony Full Array TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, well worth the money, excellent job by the installation team

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there,

      Awesome! We're glad that you are enjoying this amazing TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Awesome tv

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I really love the this tv! The picture and software is fantastic. I highly recommend it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Socaldude, Thank you for sharing your wonderful experience with your Sony X90L! We're glad to hear you love the fantastic picture and Google TV software of your new TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Your recommendation means a lot to us! Thanks for choosing Sony! -Sam Sony_US

  • New TV

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our new TV was everything we expcted. The color is very sharp and clear.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThomasW, We are glad that you now have the perfect TV and that you like its picture quality. We always strive to deliver the best picture and sound quality with our TVs. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Bravia TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent! Highly recommended.. Good thing we bought this..

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AbiNico, You've made an excellent choice! We're glad you're satisfied with your new purchase. Thank you so much for choosing the Sony X90L and for taking the time to share your positive feedback! -Sam Sony_US

  • Can't go wrong with a Bravia

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound. Google TV functionality is not as easy as I feel it should be. The remote feels flimsy but so far has worked well even with a few drops. Overall, you can't go wrong with a Bravia.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TimB, We appreciate your feedback and we are happy that you like the picture and sound quality of your new Sony BRAVIA 4K smart Google TV. With our BRAVIA X90L, you will enjoy a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. We take all user input seriously and will make sure your comments reach the appropriate person. Thank you for choosing Sony! Vincent Sony_US

  • Beautiful

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture for the price. I am extremely happy with my purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JonathanW,

      You made the right choice! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Great picture.

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very impressed with the picture quality, and the above average sound quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Galen, We are glad to hear that you are very impressed with the picture and sound quality of your new Sony BRAVIA X90L 4K smart Google TV. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Great TV!

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This sony bravia is perfect for a small living room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AjD1,

      You made the right choice! We're thrilled that you are enjoying the size and performance of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Good price

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good TV for the price the picture is good quality and not to heavy for some one to left.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GlenP,

      Great! We're glad that you like the picture quality and weight of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Wonderful

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic TV, great color and solid sound. Could not be happier.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NealC, Thank you for the excellent review! We're so happy to hear that you like the exceptional color and solid sound quality of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • New Sony

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This an awesome tv with super quality color! Delivery was sooner than promised!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mark,

      Awesome! We're thrilled that you like the picture quality of the TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice clear picture and quality nice sound and Best Buy had great customer service

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JasonC, We are glad to hear that. We always strive to deliver the best picture and sound quality with our TVs. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Good for ps5

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV I’ve had so far really good for playing PS 5

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidS, Perfect! We're very happy to hear the Sony X90L works great with your PS5. Thanks for choosing Sony! -Sam Sony_US

  • Great tv

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv auper high quality love it so far nothing to complain about

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SammyK,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's a Sony so you know you are getting a quality TV. Very happy with this purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RIcky,

      You made the right choice with the Sony X90L! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Great buy!!!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought it for my PS5. Best decision ever. If you’re thinking about it, do it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Aluis22,

      You made the right choice! We're thrilled that the TV works well with your PS5. Thank you for choosing Sony!

      -Ralph Sony_US

  • Exactly What I Was Looking For

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You will not be disappointed. The perfect balance between price and features.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CWesson1309,

      You made the right choice! We're thrilled that you like the picture quality and amazing features of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

Page 62, Showing 1,221-1,240 of 1,841 reviews
Sponsored

People also viewed

  • Sony - 65" Class BRAVIA XR8B OLED 4K Google TV
    Tech Fest Deal
    $1,199.99
  • Sony - 65" Class BRAVIA 3 LED 4K UHD Smart Google TV (2024)
    $649.99
    $799.99
  • Samsung - 65" Class S84F OLED 4K UHD Vision AI Smart Tizen TV (2025)
    New Limited Time Deal
    $849.99
  • Sony - 65" Class BRAVIA 5 Mini LED 4K UHD Smart Google TV (2025)
    $1,099.99
    $1,499.99
  • Sony - 65" Class BRAVIA 2 II LED 4K UHD Smart Google TV (2025)
    $669.99
    $699.99