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Customer Ratings & Reviews

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Customer reviews

Rating 4.8 out of 5 stars with 1884 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 64 Showing 1,261-1,280 of 1,884 reviews
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Excellent picture quality

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is excellent. The only thing that I have found a problem with the is the tv speaker is fairly quiet. The tv is not flushly mounted to the wall so the sounds does not travel well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Odoyle,

      Thanks for sharing your review and experience with the X90L. We're glad that you like the picture quality of the TV. Your feedback about the sound quality is greatly appreciated. For optimum performance, make sure that the software version of the TV is up-to-date. Sound quality may vary depending on the source content. You do have the option to adjust the sound settings of the TV depending on your needs. For more information, please refer to these links:

      https://www.sony.com/electronics/support/articles/00028577

      https://helpguide.sony.net/tv/kusltn1/v1/en-003/01-03-09_02.html

      Hope this helps. In case you need further assistance, please email the below information to socialsupport@am.sony.com.

      Name:
      Username:
      Model Number:
      Issue:
      Telephone Number:

      Or contact our product support team via phone call or chat through this link:
      https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv

      Sincerely,
      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Clear picture, sad Super Bowl outcome

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, superb sound. I purchased a sound bar, but didn’t need it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PeterR, Awesome! Choosing this TV will definitely be worth it! Thank you for taking the time to write such a fantastic review of your experience with your X90L Full Array LED 4K Ultra HD Smart Google TV! We are extremely pleased to hear you are appreciate the features, especially the incredible picture, amazing sound quality, and overall performance of this TV. It's good to know you're having an enjoyable watching experience with this great TV. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    SATISFIED

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Need not say more as its so clear and for me SONY is still the BEST

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MariaPIZ,

      Perfect! We're glad that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    New TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our new TV was everything we expcted. The color is very sharp and clear.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThomasW, We are glad that you now have the perfect TV and that you like its picture quality. We always strive to deliver the best picture and sound quality with our TVs. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    Great deal for a great tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After doing a lot of research on which tvs would be the best fit for my room, I went to Best Buy because the will meet any price. I found an open-box tv which was one of my top picks and saved $400! Ordered online and the pick up was easy. The gentleman loaded it into my suv. Love the tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidA,

      You made the right choice! We're thrilled that you are enjoying this amazing TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great picture.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very impressed with the picture quality, and the above average sound quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Galen, We are glad to hear that you are very impressed with the picture and sound quality of your new Sony BRAVIA X90L 4K smart Google TV. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Full Array TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, well worth the money, excellent job by the installation team

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there,

      Awesome! We're glad that you are enjoying this amazing TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv works great. Beautiful picture nice sound . Fast loading apps.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DanielD, Perfect! We're so glad to hear that you new Sony X90L works great and you like the beautiful picture, nice sound, and snappy and quick loading of apps of this TV. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice clear picture and quality nice sound and Best Buy had great customer service

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JasonC, We are glad to hear that. We always strive to deliver the best picture and sound quality with our TVs. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    New Sony

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This an awesome tv with super quality color! Delivery was sooner than promised!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mark,

      Awesome! We're thrilled that you like the picture quality of the TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good buy

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality at a decent price. It’s not my first Sony purchase and probably not my last

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Steve, We are glad that you like the picture quality of your Sony BRAVIA 4K smart Google TV. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Your continued support means so much to us. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture for the price. I am extremely happy with my purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JonathanW,

      You made the right choice! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's a Sony so you know you are getting a quality TV. Very happy with this purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RIcky,

      You made the right choice with the Sony X90L! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great tv for price

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Black is vibrant. Picture is excellent. Great tv for a good price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Duece49,

      Thank you for your feedback on the XR65X90L! We're thrilled to hear that you find the black levels vibrant and the picture quality excellent. We're glad you are enjoying your viewing experience. Thank you for choosing Sony!

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Mr

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv great image and color looks good in my living room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HubertR, Thank you for the 5-star rating! Good to hear you like the great picture quality and vibrant colors of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV and Great, Knowledgeable Sales Person

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with our purchase - great picture quality and our sales person was very helpful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ElaineM,

      You made the right choice! We're glad that you are enjoying the picture quality of the TV. It's also great that you were assisted professionally. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Buying Sony products the right move

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is so vivid. Colors are just right. Everything was perfectly. A fan of Sony products.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Alan, We are thrilled to hear that you like the picture quality of your new Sony BRAVIA smart Google TV. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Your continued support means so much to us. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Bravia TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent! Highly recommended.. Good thing we bought this..

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AbiNico, You've made an excellent choice! We're glad you're satisfied with your new purchase. Thank you so much for choosing the Sony X90L and for taking the time to share your positive feedback! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the large picture quality and the sound quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PhilipS,

      Great! We're thrilled that you like the size, sound, and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv auper high quality love it so far nothing to complain about

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SammyK,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US