Customer Ratings & Reviews

Name: Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)
Brand: Sony
SKU: 6544733
Price: 849.99 USD
Availability: InStock
Rating: 4.8 (1834 reviews)

Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023)

Model:: XR65X90L; |
SKU:: 6544733

User rating, 4.8 out of 5 stars with 1834 reviews.

Highly rated by customers for:

$849.99

Save $350

Comp. Value: $1,199.99

Customer reviews

Picture Quality
Rating 4.9 out of 5 stars
Sound Quality
Rating 4.6 out of 5 stars
Brightness
Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

Show only Verified Purchases

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.

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Page 8 Showing 141-160 of 1,834 reviews

Pros mentioned:
Color
Rated 5 out of 5 stars
Can’t say enough!
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love my new TV . The colors are so beautiful. No wires showing since I had Best Buy put it on my wall.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Ariel, we're glad you love the picture quality of our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing SONY. ~Earl
Pros mentioned:
Picture quality
Rated 4 out of 5 stars
My Sony
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Posted 2 years ago.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Quality tv , great picture . Only downside in my situation is reflection from outside the room . But that would depend on placement which I don’t have other options .
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi JergenHill, we're glad you like the picture quality of our product. We understand your feedback regarding the screen of your Sony unit. The X90L has no anti-reflective screen. However, it has XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks in glare and deeper blacks in shadow. Peak brightness is higher than ever for sublime depth and detail.
  
  See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Worth the money!
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great TV. No issues and a fantastic upgrade from what I owned the last 5 years.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi PhilipA, Awesome! We're thrilled to hear that you are enjoying your newly purchased TV. Our Pure Black OLED TV powered by Cognitive Processor XR™ delivers remarkable contrast and every single detail, even in dazzling light or deep shadow. Sound comes directly from the screen, ingeniously immersive. Thank you for choosing Sony! -Craig
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony bravía 65 inch
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Posted 2 years ago. Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
It looks very good, my dad and I did not leave the quality Sony is unique.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi RicardoS, We are happy to hear that. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
TV is very nice, very good quality had one for 15 years going strong
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Frankmasong,
  This is definitely a great choice for a TV upgrade! We always strive to deliver the best quality with our products. Nice to hear you like your new X90L TV. Thanks for trusting Sony! - Kris
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Super clear tv. Worth the xtra money to get a much better product
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Bowflex,
  
  You made the right choice with the X90L! We're glad that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
BRAVIA IS BOSS
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love it! I have the same TV in my basement so yes buy it! Amazing !
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi DebbieR,
  
  You made the right choice with the Sony X90L! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Very good investment…
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Excellent image and sound, a very complete television in all aspects.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi OscarM,
  
  Perfect! We're thrilled that you are enjoying the sound and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
The new tv
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
We are very happy with this television. The sound is extremely nice.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi DonnaC,
  
  Great! We're glad that you are enjoying the sound quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Love the TV
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This is an Amazing tv. Good price and great customer service
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi JustinT,
  
  Perfect! We're thrilled that you are enjoying this amazing TV. It's also great that you were assisted professionally. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Awesome TV!
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love this TV! Awesome blacks and very high picture quality!
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi ShaneV,
  Perfect! We are very happy as well knowing that you are pleased with the picture quality of our Sony TV. See a vivid, crisp picture while you watch and game, all powered by the intelligent Cognitive Processor XR™. Full Array LED and XR Contrast Booster precisely controls zones of LEDs expanding the contrast range for deep, detailed blacks and increased peak brightness. HDMI 2.1 VRR, 4K120, and ALLM support lets you unlock the full potential of your favorite games for smooth and clear gameplay. Thank you for choosing Sony! - Marco
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great TV for the price.
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Posted 2 years ago. Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Very impressed with this TV. Pairs great with the PS5.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi LesterK,
  
  Great! We're glad that you like how the TV works well with the PS5. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
  
  -Ralph
Rated 5 out of 5 stars
100% worth the money
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Posted 1 year ago. Owned for 4 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This tv was my first big purchase in my apartment and I absolutely love it the sleek design and display is just perfect! Would 100% recommend it to anyone who’s planning on getting a television.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 1 year ago.
  Hi KhajaghousemohiuddinM, Thank you for the amazing review! You've made an excellent choice. It's great to hear that you love the sleek design and display of your new Sony X90L. We appreciate the recommendation and thanks for choosing Sony! -Sam
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Amazing
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This TV is great, great sound. Definitely recommend it
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Sammy, We're thrilled to hear that you like the sound quality. Our amazing 4K Full Array LED TV powered by Cognitive Processor XR™ delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. With Acoustic Multi Audio, it feels as though the sound is coming from the right place in the scene, precisely matching the visuals. Thank you for choosing Sony. Erin
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Much needed Upgrade
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Posted 2 years ago. Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Best Sony tv I’ve purchased! Picture quality is a game changer
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Happylistener, we're glad you are enjoying the picture quality of our product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing SONY. ~Earl
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony Bravia X90L TV
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Superb! Quality and design at its best! Sony did it again!
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hello iMCCJr, Thanks for your feedback. We are glad that you like the quality and design of your new BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for trusting Sony! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Sharp clear picture brilliant color good volume ❤️❤️
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi LuannD, We are happy that you like your new Sony BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony TV
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
excellent viewing experience. superb picture quality
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  We're delighted to hear that you like the picture quality of your TV, LissetteD. Our amazing 4K Full Array LED TV powered by Cognitive Processor XR™ delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. With Acoustic Multi Audio, it feels as though the sound is coming from the right place in the scene, precisely matching the visuals.
Rated 5 out of 5 stars
Worth the premium over other models in the series
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Pretty much as good as you can get from an LED before the jump to OLED. UI is very responsive. Clarity, motion, contrast and backlighting all worth the cost over the lower series. Games and movies that seemed dimly lit in dark scenes before now show great details and color depth even in the shadows.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi NeilB,
  
  You made the right choice upgrading to the Sony X90L! We're glad that you like the responsiveness and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Rated 4 out of 5 stars
65 inch
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
It was avery nice tv. I was very surprised on the quality of it and the picture is awesome
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Robbass,
  
  You made the right choice! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!
  
  -Ralph