Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.
This summary was generated by AI based on customer reviews.
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 85 Showing 1,681-1,700 of 1,841 reviews
Rated 5 out of 5 stars
New tv
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Nice tv. Fit perfectly in the space we had for it.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi CraiglA,
That's great! We're glad to hear that the TV fits well with your space. We appreciate the 5-star rating and thank you for choosing Sony!
-David
Rated 5 out of 5 stars
Sony tv
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
We love the Sony tv we recently purchased from the Columbia MO Best Buy.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi RobertT, we're glad you love our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Rated 5 out of 5 stars
Sony TV
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great visuals on the TV and the customer service was great as well.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Lety, We are glad to hear that. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. It's great to hear that you were assisted well by our local dealer. Thank you for your purchase. Enjoy! Vincent
Rated 5 out of 5 stars
Great Value
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great value and alternative for the higher cost TVs with OLED and such.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi JamesR, incredible! We're glad you like our newest TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Rated 5 out of 5 stars
I will buy Sony again
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Sony remains best product in the world. It surpasses all other brands.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi AnthonyA, we're glad you are enjoying your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Rated 5 out of 5 stars
GREAT TV
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great product! clear resolution, so happy I bougt it
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Shoe, we're glad you are happy with your new TV! With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! ~Earl
Rated 3 out of 5 stars
WiFi issues
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Posted . Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great TV except it can’t stay connected to the WiFi probably returning it
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
Thank you for your feedback, MichaelB.
We are so sorry to hear about the Wi-Fi connectivity issues you've been experiencing with your XR-65X90L TV. This is certainly not the reliable experience we aim to deliver, and we understand how frustrating it is when a great TV is hindered by this kind of problem.
We want to help you get this resolved before you consider returning it. Many Wi-Fi issues can often be fixed with a few simple troubleshooting steps. We highly recommend you try the following:
Power Reset: Unplug the TV and your Wi-Fi router from the power outlet for about 60 seconds, then plug them both back in. This often resolves temporary network glitches.
Check Placement: Ensure the TV is not too far from your router and that there are no major obstructions (like thick walls or large metal objects) in between.
Update Software: Make sure your TV's software is up to date, as updates often include bug fixes for connectivity. You can check for updates in the TV's settings menu.
Thank you again for your valuable feedback and for being a Sony customer.
Best regards, Gus, Sony Social Media Team
Rated 5 out of 5 stars
Great!
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great quality , excellent delivery and installation service
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi IRNas,
Perfect! We're glad that you enjoying this amazing TV. It's also great that you were assisted professionally. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!
-Ralph
Rated 5 out of 5 stars
65 Sony tv
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Am very satisfied with my purchase am getting another one
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi AbdinJ,
Fantastic! We are extremely pleased to hear your satisfaction with the amazing performance of your XR65X90L and that you'll getting another one. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality.
Thank you very much for the perfect star review and for choosing Sony!
- Romeo
Rated 3 out of 5 stars
Sony Bravia 65"
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Hi GaryG, Thank you for taking the time to provide us with your feedback. We're sorry to hear that the picture quality of your Sony X90L did not live up to your expectations. This is definitely not the news that we would like to hear. Please allow us to help you and turn this into a better experience. There are various settings that you can configure in [Picture] settings to increase the brightness, colors, and contrast level to improve the overall viewing experience on your Sony TV. You may refer to the link below for more information about the picture adjustment settings of the TV:
Should you need further assistance, may we contact you to help and get more information? If so, please email the below information to [email protected]. Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name: Username: Telephone Number: Sony Model Number: Additional Information regarding your experience with the XR65X90L:
Sincerely, Sam
Rated 5 out of 5 stars
MS
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Very Satisfied with this purchase, very helpful in the store.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Great! We're happy to hear that you're satisfied with your purchase, LynnS. Our amazing 4K Full Array LED TV powered by Cognitive Processor XR™ delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. With Acoustic Multi Audio, it feels as though the sound is coming from the right place in the scene, precisely matching the visuals. Thank you for choosing Sony. Erin
Rated 5 out of 5 stars
Sony tv 65
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great tv. Google tv software is awesome. Highly recommend this tv
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi RomeoE, we're glad you like the our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Rated 5 out of 5 stars
New TV
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great product, great value very satisfied with this purchase
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Chub, We are thrilled to hear that you are very satisfied with your Sony BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! Vincent
Rated 5 out of 5 stars
a
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Posted . Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
good condition, fast delivery, good job for my expedition
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
Hi MatthewH,
Fabulous! We are thrilled to know your satisfaction with the amazing performance of your new XR65X90L. We are also glad that you are satisfied with the fast delivery of Best Buy. With Sony X90L, you'll see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay.
Thank you very much for the perfect star review and for choosing Sony!
- Romeo
Rated 2 out of 5 stars
Disappointed
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Two stars only for the design and image quality in hd content. The tv has bad air channel reception the UI is laggy and freeze even in streaming apps. In a week I had to restart it 3 times. Motion is good only if you like soap opera effect if you dont like it expect attifacts and flickering. I returned it and bought a samsung q80c with less hype but much better in every aspect.
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
Hi ODG9,
We regret to hear that you were not completely satisfied with the TV. Your feedback is extremely important to us and is very much appreciated. For optimum performance, it is recommended to keep the software version of the TV up-to-date. When using an antenna, it must be connected properly. The type of reception that you'll receive will depend on the antenna type that you're using and how far a particular station is. The TV has a [Motion] setting to help you adjust the picture quality to your needs. Resetting the TV to factory settings may also help resolve those issues.
Thanks again for sharing your review and we hope you will consider Sony for your future purchases.
-Ralph
Rated 3 out of 5 stars
Failure
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
We just got this tv and at first everything was great but we are returning it due to google tv failures, the operating system is bugged, google home does not show the camera, the assistant freezes and so does our shows. I had to hard reboot the tv 6 times and we are even hardwired to ethernet.
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
We're sorry to hear about the Google TV issues you're experiencing with your Sony X90L and it had to be returned. This is definitely not the news that we would like to hear. Google TV-related issues can be resolved by updating the TV's firmware to its latest version. But if you still have the unit and need further assistance, feel free to contact our product support team through this link: https://us.esupport.sony.com/support/s/service?language=en_US. Or email us at [email protected] with the following details:
Name: Username: Model Number: Issue: Telephone Number:
We are sorry for the inconvenience and hope to speak to you to resolve this matter.
Regards, Sam
Rated 5 out of 5 stars
Sony Bliss
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Worth every Penny! Great installation by the geek squad!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi LudlamR, we're glad you like your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Rated 1 out of 5 stars
Horrible customer service
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Horrible customer service and nobody cares attitude by Kirk the manager and the 7 other employees that I spoke to. Told by 2 different people that a rep would come to help with tv settings at no cost and an appointment was made for a "rapid response" service call. Brandon Silva called us the day we were waiting for the tech and said that it would not be free. It would be $149. Said if we wern't happy, return the tv. This IS the second tv. We already retured the same model a few days before. We sought assistance and went back into the store twice for help with the settings. We called the store for guidance. I am 73 yrs old and not tech savvy. The tv is not broken. It is very high tech and needs the correct settings to be up to standards. Help
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
Hi BillByrnes,
We're truly sorry to hear about your frustrating experience with the attempt to setup your Sony - X90L television, especially since this is your second unit. We want want to assure you that we also provide extensive technical support for TV settings and setup. Our dedicated technical support team can help walk you through the settings over the phone or online to optimize your picture and sound to meet your standards.
Please use the link below to connect directly with our technical experts who are ready to assist with those complex settings:
They can provide immediate guidance to help you get the most out of your television
Thank you again for taking the time to share your experience and for considering Sony products!
Regards, Dominick
Rated 5 out of 5 stars
the best Full Array TV
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
the best Full Array TV, no blooming. I love it so much
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi MichaelL, awesome! We're glad you love our newest TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl
Rated 4 out of 5 stars
A little expensive for a good TV.
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Good TV. UI isn't intuitive when switching streaming apps that aren't already on the remote.
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
Hi DBLC,
Thank you for the review and we're glad to hear that you like the TV. Your feedback is greatly appreciated. See a vivid, crisp picture while you watch and game, all powered by the intelligent Cognitive Processor XR™. Full Array LED and XR Contrast Booster precisely controls zones of LEDs expanding the contrast range for deep, detailed blacks and increased peak brightness. HDMI 2.1 VRR, 4K120, and ALLM support lets you unlock the full potential of your favorite games for smooth and clear gameplay. Thank you for choosing Sony!