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Customer Ratings & Reviews

$849.99
Save $350
Comp. Value: $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1841 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

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Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers regard the 65" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023) highly for its excellent picture quality, realistic color, and ease of use. Many find the setup process straightforward and appreciate the overall TV quality, especially considering the reasonable price. Some customers have noted minor drawbacks such as the remote control lacking a number pad, minimal glare, and occasional slight blooming. A few have also mentioned concerns about contrast and occasional lag when opening apps.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 90 Showing 1,781-1,800 of 1,841 reviews
  • Rated 5 out of 5 stars

    Sony Bravia

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very great clarity and sound of the Sony Bravia. I bought one 18 yrs ago and it bit the dust. Good television but horrible sound unless you turned it up%. Big improvement for Sony I must say and it’s a smart tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Maxxi,

      That's great! We're glad to hear that you like the sound quality of the TV. Thank you again for choosing Sony and your continued support is greatly appreciated.

      -David Sony_US

  • Rated 4 out of 5 stars

    Save $$$

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Samsung same picture quality for less save money next time to lazy to send back.

    No, I would not recommend this to a friend
  • Rated 5 out of 5 stars

    Sony Bravia quality without the OLED expense.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv for a small family in a smaller living room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MaineGamemaker,

      Thanks for the 5-star rating! We're thrilled to hear you're enjoying the X90L TV! We hope you and your family have amazing movie nights ahead.
      Thanks for choosing Sony!
      -Aldair Sony_US

  • Rated 5 out of 5 stars

    Best television I’ve ever owned

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m over the moon with this Television. Beautiful picture with great color! Looking forward to watching it for a very long time.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user954619, Thank you for the awesome review! We're so pleased to hear you like beautiful picture quality and great colors of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia 65" TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my new Sony 65" Bravia TV. Provides excellent color contrast and the sound is excellent. I look forward to many years of outstanding viewing of the sports and shows that I love!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RonH, That's awesome! Thanks for sharing your experience. We are thrilled to hear that you love your new Sony BRAVIA 4K smart Google TV. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    Great tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Pretty good quality everything is just as expected it’s a seamless experience

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Alan, That's great to hear! We're delighted that you're satisfied with your new Sony BRAVIA XR X90L TV. It's also great to hear that you had a seamless experience. Thank you for choosing Sony! -Maria Sony_US

  • Rated 5 out of 5 stars

    Amazing for its cost

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The image quality is excellent, especially when playing HDR 4K content. Sound is much better than I was expecting. Overall it's a great TV at an amazing price for being a Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ArieK, We are glad that you like overall quality of your Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Good tv for movies and gaming

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv for movies and gaming, quality of picture is the best for this price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SerhiiC, Awesome! We're delighted to hear you find the picture quality to be the best at this price point. And we're thrilled that you're enjoying it for both movies and gaming. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Best Sound + Great Picture!!!!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Quality form the Box that they ship this in. To Best Sounding clear Audio Don't use our Bose sound Bar much @ all now. Picture Super Very nice all the way around.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WILL,

      Great! We're glad that you are enjoying the sound and picture quality of the X90L. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best of the best of the Sony Bravia have ever had in my life, good sound Clear pictures Quality products In fact the product Sony Bravia it's the best

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi OduntanO, Amazing! We're delighted to hear that you are enjoying your new TV. Our amazing 4K Full Array LED TV powered by Cognitive Processor XR™ delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. With Acoustic Multi Audio, it feels as though the sound is coming from the right place in the scene, precisely matching the visuals. Sony_US

  • Rated 5 out of 5 stars

    Very nice

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I upgraded from an older LG. I did a lot of research and glad i did. I ran this with a Sony reciever. The picture and sound are incredable. Best value in my opinion.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi shadow1, We are glad to hear that. You chose the best TV brand this time. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    "Love it"

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The associate had extensive knowledge on the TV's and was very helpful! Great color and sound, we love our new big screen TV!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ConnieR,

      Amazing! We're glad that you like the sound, picture quality, and size of the TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sony 65

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture, great quality. Fantastic buying experience Best Buy associate extremely knowledgable.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RichD, Thank you for the great review! We're so pleased to hear you like the excellent picture and overall quality of your Sony X90L. And good to know you had an amazing shopping experience. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Sony 65 " Bravia XR X90L.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony Does it Again. This was the Perfect Size for Our Living Room. Went from a 48" to 65" Great Tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DinoDeb,

      Great! We're thrilled that the size of the TV is perfect for your living room setup. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Amazing TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv, the tv brightness is amazing, the same can be said about the picture quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LazaroG,

      Awesome! We're glad that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sony TV Good Option

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect size and good picture. Price is really good for what you are getting.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohnE,

      Great! We're glad that you like the size and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Owner, President

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is perfect for our area. The picture quality is great as well as the sound. I highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RCornell,

      Amazing! We're thrilled that you are enjoying the sound and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    GNINJA

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Looked at many tvs and found that this tv by SONY is probably the best all around buy because of the way it upscales cable which is only broadcasting in 720 or 1080! I saw a much more expensive OLED tv at a friends house and regular cable viewing was awful! The SONY XR processor has to be the difference. I would highly recommend the SONY X90L over other much more expensive QLED or OLED televisions.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GNINJA, That's awesome! Thanks for sharing your experience. We always strive to deliver the best picture and sound quality with our TVs. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    TV purchase

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product at a good price. Would definitely recommend for anyone looking to buy one.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EricP,

      You made the right choice! We're glad that you are enjoying this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    5 stars

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    High quality product, easy set up, product is easy to use and navigate

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BertH, amazing! We're extremely pleased it suits your expectations. Thank you very much for sharing your excellent experience with your XR65X90L and for choosing Sony! - Romeo Sony_US

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