Skip to contentGo to Product Search
Gift Ideas
Main Content

Customer Ratings & Reviews

$1,763.38
Save $236.61
The comparable value is $1,999.99

Customer reviews

Rating 4.7 out of 5 stars with 279 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

94%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 14 Showing 261-279 of 279 reviews
  • Rated 5 out of 5 stars

    Best TV EVER!!!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Bravia 8B is an exceptional TV! Best OLED in terms of the quality at this price point. The XR processing on this TV makes you see every single detail that was missing before. I’m happy to have Dolby vision and paired with the Sony Bravia Theater Bars, I now have an IMAX level TV setup in my living room. It truly is a perfect TV and a game changer. My son does gaming and mentions how perfect the 120hz refresh rate is while he games. This TV is worth the investment for the whole family!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the exceptional review, AriB!

      We are absolutely thrilled to hear that the Bravia 8B has become a game changer for your home! It’s wonderful that you’re noticing the difference our XR processing makes—we aim to reveal those fine details that bring cinema right into the living room.

      Pairing it with our Bravia Theater Bar for that IMAX-level experience sounds like a dream setup! We’re also glad to hear your son is enjoying the smooth 120Hz refresh rate for his gaming sessions. It sounds like there truly is something for everyone in the family to love.

      Thank you for choosing Sony and for sharing your amazing experience!

      Best regards,

      Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    Thankful for BB Return Policy

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    in anticipation of the 2026 World Cup I wanted to upgrade my TV to a larger OLED. I was steered to buy a popular Samsung version but was completely dissatisfied with the "smart" features that conflicted with the free apps offered by Spectrum, my cable provider. Fortunately I was able to replace it at no charge. Very happy with the product and service.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Solid!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Just set it up as the first TV that’s above the basic brands for our household. In a room with little light, it’s absolutely perfect. Amazing colors and beautiful blacks.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Heyitsd,

      Thank you for your wonderful 5-star review of the Sony - BRAVIA XR8B! It brings us great satisfaction to hear that your first step into a premium TV has been such a rewarding experience. The BRAVIA XR8B is designed to shine with vivid colors and deep blacks powered by the Processor XR. We're so glad it's delivering the perfect viewing environment for your home, and we truly appreciate you sharing your experience.

      Thank you for choosing Sony!

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Great TV!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I think it’s still a great oled tv, even though I believe the brightness settings could be better. I have it set at the highest level and still the picture is a little too dark.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello AngelM,

      Thank you for choosing Sony!

      It's a true pleasure to hear that you appreciate the K65XR8B TV overall. We apologize for the brightness not being as high as you expected and understand how important a clear picture is for your enjoyment. Your feedback is invaluable as we strive to improve our products.

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    High quality

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I really enjoy this tv. High quality. The picture quality, in particular, stands out. I do not have a soundbar, and the audio is more than sufficient.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Scooter,

      It’s a true pleasure to hear how much you are enjoying the BRAVIA XR8B. We designed this model to be a powerhouse of visual excellence, so it is wonderful to know that the stunning picture quality is standing out during your viewing sessions.

      We are also particularly glad you mentioned the audio. Our engineers work tirelessly to ensure the screen itself provides a rich, immersive soundstage, and hearing that it provides a premium experience even without an external soundbar is a testament to that innovation. Whether you're watching a cinematic blockbuster or a fast-paced game, we're glad the XR8B is delivering the high-quality performance you deserve.

      Thank you for trusting Sony to be the centerpiece of your home cinema.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    SONY TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are enjoying our Sony Television. The picture is very sharp.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello PHILA!
      We are really happy to hear that your K-65XR8B is such a hit in your home! It’s wonderful to know that the sharpness of the picture is standing out and making your viewing experience better.

      Thanks for selecting Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    For my daughter’s new home

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV thank you guys. Eight fit in the wall perfectly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello JoseR,

      Thank you for choosing Sony!

      We're elated to hear that the K65XR8B TV fits perfectly in your wall and that you’re pleased with it. It’s wonderful to know our product complements your space so well, and we appreciate you sharing your positive experience with us.

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    Repeat Customer

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sales person sealed the deal, very professional and knowledgeable. Also your free delivery service is worth marketing. It could be a differentiator. I did not know that about Best Buy or forgot.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Forced to sign up for google account

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Really don’t like the fact that I had to get a google account and add the streaming “apps” to the tv when they were all on the tv with my previous Sony Bravia

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohnG,

      It’s a true pleasure to hear that you have returned to Sony for your latest television. While the setup process for the Google TV interface may feel different, it is designed to act as a powerful hub for the BRAVIA XR8B's advanced features, such as the XR Processor which optimizes color and contrast in real-time. We are confident that once your favorites are loaded, you will be blown away by the incredible depth and lifelike detail this screen provides.

      Thank you for continuing to make Sony the heart of your home entertainment.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Great TV for the price

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Looks great, is great. Super easy to unpack and setup, fantastic display when playing a PS5.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohnS,

      We are ecstatic to learn that your new display is providing such a premium visual experience for your gaming sessions!

      It is wonderful to hear that the setup and unpacking process was a breeze, getting you into the action faster. We specifically engineered our XR series to unlock the full potential of the PS5, and we are glad that you are enjoying the fantastic results of that synergy.

      Thank you for making Sony the center of your gaming world!

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Fantastic TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture quality. Easy to customize the settings. 120hz is one the best features cuz I'm playing on my PS5.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RonnyB,

      We are ecstatic to learn that you are enjoying the stunning visuals and user-friendly settings of your BRAVIA XR8B. It is particularly exciting to hear that you are taking full advantage of the 120Hz refresh rate; we designed that feature specifically to provide the fluid, responsive gameplay that truly brings PS5 titles to life.

      Thank you for choosing Sony to power your ultimate gaming setup.

      Best regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    oled is great

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    best picture ever. the clarity and depth of the colors are really good. I highly recommend this tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThomasT,

      Thank you so much for the 5-star review! We are glad to hear that you're enjoying the picture on your new Sony BRAVIA XR8B

      It’s great to see that the clarity and depth of colors are making a real impact on your viewing experience. That lifelike realism is exactly what our XR Processor and XR Triluminos Pro technology are designed to deliver—bringing over a billion accurate colors to your screen with the pure blacks that only an OLED can provide.

      We truly appreciate your high recommendation and are so happy to have you as part of the Sony family.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Wonderful TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great TV for a smallish room. Sony puts out the best products.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello FastEddie,

      Thank you for choosing Sony!

      We couldn't be happier to hear that the K65XR8B TV suits your small room perfectly and that you appreciate the quality of our products. Your kind words inspire us to continue delivering excellence in every device we create.

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good Salesman fair prices and a Good Picture on the TV

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RogerK,

      We are happy to hear that you had a great experience with the purchase process and are enjoying the picture quality of your new BRAVIA OLED!

      Thanks for choosing Sony.

      Best regards,
      Eliab Sony_US

  • Rated 5 out of 5 stars

    Exceptional

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV is picture perfect. Sound is amazing. Easy to navigate.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sayan824,

      We are delighted to hear that your new BRAVIA XR8B is delivering a picture-perfect experience! It is fantastic to know that the combination of amazing sound and an easy-to-navigate interface is making your viewing sessions so enjoyable. We strive to make our technology both powerful and user-friendly, and we’re glad we hit the mark for you.

      Thank you for choosing Sony to be the heart of your home cinema!

      Best regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Best purchase

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fabulous TV the whole family loves it. Picture is perfect for every thing we watch

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KathrynS,

      We are elated to hear that your new BRAVIA XR8B has become such a hit with the entire family! It brings us immense pride to know that our picture processing is delivering that perfect visual experience across all your favorite content, from cinematic movies to everyday viewing.

      Thank you for making Sony the heart of your family’s home entertainment.

      Regards,
      Dominick Sony_US

  • Rated 1 out of 5 stars

    Best Buy is a garbage dump

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought a very expensive Sony TV Best Buy was supposed to set it up. They didn’t the TV would turn off it random all the time Best Buy did not want to give me all my money back. They wanted to keep the delivery fee for something that they delivered that was defective and a piece of junk. That’s how I feel about Best Buy. It’s not Best Buy. It’s garbage by they don’t stand behind their stuff. it’s a sad state of affairs.

    No, I would not recommend this to a friend
  • Rated 1 out of 5 stars

    Remote

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    remote does not have a numerical entry. If I want to go from Spectrum station 854 to 6, I need enter the channel down key 848 times to get to station 6.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KennethF,

      We are sorry to hear about the frustration regarding the remote design. To make channel navigation easier, we recommend using the "123" (Control Menu) button on your remote; pressing this will bring up an on-screen number pad that allows you to input channel numbers directly. You can also use the Google Assistant voice button to say "Tune to channel 6" for even faster access.

      Thanks for choosing Sony.

      Best regards,
      Eliab Sony_US

  • Rated 1 out of 5 stars

    disappointed

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Did not get delivered on scheduled date so canceled purchase. would have been nice but delivery people bump me off scheduled date.

    No, I would not recommend this to a friend