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Customer reviews

Rating 4.8 out of 5 stars with 4571 reviews

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Rating by feature

  • Picture Quality

    Rating 4.4 out of 5 stars

  • Sound Quality

    Rating 3.8 out of 5 stars

  • Brightness

    Rating 4.2 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers are satisfied with the picture quality, easy setup, price, color, and 4K features of the 65" Class - LED - X900E Series - 2160p - Smart - 4K UHD TV with HDR. They appreciate the excellent picture, beautiful colors, and clear images. Customers also find the TV to be a great value for the price. However, some customers have expressed concerns about the remote control experience, speakers, operating system, expensiveness, and durability of the TV.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 11 Showing 201-220 of 4,571 reviews
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Stellar picture at a good price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is going to be short and to the point. We picked this up on a decent sale and I was hoping for a good 4K experience. What I got though exceeded my expectations. The picture is crisp and those black levels look so good. Very solid tv with good android integration as well.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    A immersive experience in video and audio

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As my first 4k TV, I am just blown away at the ability of the set to deliver such quality. Weather it is on Direct TV downloads or the 4k HD DVD's, it is just amazing. Had to upgrade my Direct Tv box to a 4k receiver and purchased a Sony 4k player. The 4k Discs will truly strut it's stuff. It is best quality when watching these discs. Streaming is very good but not quite as good. Upscaling is a great benefit to less quality shows and it shows. Tuner is always working to make picture as high quality as it can deliver. The tuner is very fast and TV lights up quickly too. Audio with the 4k DVD's is also better. I use addition sound bar and rear speakers. Only problem will be having to buy the great 4k DVDs to enjoy the best quality of the TV

    I would recommend this to a friend
  • Pros mentioned:
    Hdr, Picture quality

    Rated 5 out of 5 stars

    WOW, Beautiful!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is such an amazing TV! Sony really outdid themselves on their X900e series. Very vibrant colors and with the HDR ready settings, the picture quality is out of this world. I would definitely recommend this TV to anyone looking to upgrade to a high-quality 4K TV with HDR.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    great picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    i searched reviews for months about hdtv and sony always came out on top. i then narrowed down the models for our families needs. when this hdtv went on sale i pulled the trigger and purchased. great picture, easy to set up, really nice features. just a great all around tv.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Wonderful picture!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We were amazed at the clear, sharp picture. We thought our present TV was fine, except for the sound, but when the new one was installed we thought WOW. The color is fantastic and the clarity can't be beat. Overall we were very impressed as have been friends and family.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    SONY-65X900E Great TV!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony is back to claim the King of TV's. The picture is amazing, deep blacks, contrast and clarity is also incredible.I have a Bose Speaker System hooked up to the TV and it makes a world of difference. I love this TV & highly recommend it-you will not be disappointed!

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Beautiful, great functioning TV.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was torn between thus TV and the next lower model. Obviously, I chose this one. I am not disappointed. The colors are vivid. The brightness is more than sufficient for any medium sized room. The crispness of the picture is fantastic. I highly recommend it.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Hollywood in my Living Room

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is awesome! the picture and details are amazing. I can't say much about the sound since I have it connected to a Bose Soundtouch bar and woofer. But the picture is amazing. the menu layout is great also. Only reason I'm giving it a 4 stars is the remote has to almost be pointed directly at the sensor for it to register. so if you're laying down on the couch or at a weird angle, you may need to sit up, then go back to enjoying your show.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    My best ever TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A surprisingly sharp and clear picture for such a large screen, 65 inch. This TV is without a doubt the most detailed with the brightest colors and the most detailed contrast of any that I have ever owned. I would highly recommend it to anyone thinking of upgrading,

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Wonderful TV for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Went to buy another, more expensive TV, when the salesman showed me the Sony. For less than 2/3rds the price, I got 95% plus of the performance of the more expensive one. 4K, colors and blacks are just great. If you can find a better 65" 4K TV for $1499, buy it.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Superior color

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This 65" Sony television has superior color which is true to life. The picture quality is superb and the sound is clear even at high volume levels. The remote is easy to use and pairs well with the Sony sound bar. I am extremely happy to have made this purchase.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Fantastic tv for the price.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Did all my research before Black Friday, and this tv was the best bang for the buck deal I could find. Full rich colors and the Blacks are on par with the Oled and Qled tv’s. Overall very happpy with my purchase. I definitely recommend a sound bar to go with it.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great buy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I didn't go in looking to buy a TV. We were in the market for one and this one stood out. It's a nice middle ground TV. Had a great sale. Overall I'm happy with this product. Very clear picture and sounds quality. The smart options are Android so that's nice too.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Overall a great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The good: Excellent picture for a non-OLED TV, Great whites, Excellent design (with grooves for wires in the stand). Best mid-range LCD-LED TV on the market right now. If you go for QLED, you will definitely get better picture but you will be shelling out so much more which, in my opinion, is not worth it. Go to cheaper brands and the picture wont be great. This TV sits at a sweet spot. The bad: The worst thing about sony tvs in general (and a lot of other android tv's) is that their user interface is very jittery. Transitions of pictures, as you scroll, are not great. So software is not that impressive for me. Although if you are using an Apple TV like me, you will get the best experience.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Hdr, Picture quality

    Rated 5 out of 5 stars

    Amazing Picture!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    2 days in and I am already blown away by the quality of the picture of this TV. The options this comes with are more than expected. Easy setup and tweaked to my liking. If you want an awesome TV with 4K HDR and 120hz, this is the one for you. I know some will not agree with me but for me, its hands down the one to get for under 2000 bucks!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi lockon7500, Wow! This TV is one of the newest model and design of SONY. It has a crystal clear picture display and great features. We are glad that you have seen and you share this feedback. Thank you for choosing Sony.-Jay sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Outstanding quality for 65” 4K HDMI

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Stunning picture, color, contrast for a 4K HDMI TV. At $1500, offers outstanding quality in non-QLED flatscreen of this size and did not have to spend a fortune! Easy setup, no problems at all. Quickly recognized blue ray, cable, and even old Wii console.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Great Picture Quality, No Regrets

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    There are cheaper 4k UHD sets, including the next step down from Sony (X850E), but I needed to replace a plasma and am not yet sold on the OLED models. I value picture quality above all else- don't really care about the sound out of the built-in speakers or smart TV features. The local dimming and black levels have been great. I've seen some edge-lit TVs from Samsung that get annoying clouding in dark areas and happy to report that this set does a very good job. Another thing worth mentioning is that it has an effective antiglare treatment- several sets I've had (and have) are like looking in a mirror, a dim mirror, but still highly reflective. This set diffuses reflections to the point were they don't interfere with everyday viewing. I do like the center-located stand position. So many other sets have the spread legs, which require a wide surface. This fits nicely on my equipment rack while I ponder wall mounting. There 2 things that I don't like: 1. The set has a massive power brick, which can be a challenge for some wall mount situations- and needs to be accommodated otherwise. Most sets have the power supply built-in and use a simple power cord. 2. There is a slight backwards tilt to the panel when using the included stand. It looks a little awkward and it does bother me. Googling it, the Sony is not the only set with this problem. Explanations (or excuses) range from the tilt making it more resistant to tipping to angling reflections so that they are less noticeable. The tilt is the only reason why I might go ahead and wall mount, even though with my current set up I don't necessarily have to wall mount. Considering the price point and that it's an upper-mid-range model, I'm satisfied. Can't imagine spending more for for the X930E or Z series.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Who really needs OLED?

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was the model recommended by the BB Consultant after my in-home consultation. The pictures are stunning and rival many of the OLED TVs I saw in stock at the BB store. It was a WONDERFUL choice - in that it gives a great pic - at a reasonable price.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Sonn 900e

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I actually bought this tv for my son, he is very happy with this tv. We bought this tv to pair with his ps4 pro. We already own a 65" old so we wanted to go with a lcd tv. Sony had this fairly priced for the quality, and we are happy with the purchase.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful Picture!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We had an old 60" Sony projection TV with the picture definitely not high def anymore. Although I changed the bulb, the picture was just average. I saw the Sony while at the Best Buy near me andthought the picture was great. I was waiting for the price to drop, and at $1,500, I thought it was a good deal. After setting it up and getting really good HDMI cables, the picture is magnificent! I cannot see any reason to spend an additional $500 to get the 930 series over the 900 series, as I cannot believe it could improve a great deal over the picture of the 900, at least to my eyes. Football games you can see individual blades of grass/turf! Faces, you can see pores! Great TV!

    I would recommend this to a friend
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