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Customer Ratings & Reviews

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Customer reviews

Rating 4.8 out of 5 stars with 4571 reviews

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Rating by feature

  • Picture Quality

    Rating 4.4 out of 5 stars

  • Sound Quality

    Rating 3.8 out of 5 stars

  • Brightness

    Rating 4.2 out of 5 stars

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Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers are satisfied with the picture quality, easy setup, price, color, and 4K features of the 65" Class - LED - X900E Series - 2160p - Smart - 4K UHD TV with HDR. They appreciate the excellent picture, beautiful colors, and clear images. Customers also find the TV to be a great value for the price. However, some customers have expressed concerns about the remote control experience, speakers, operating system, expensiveness, and durability of the TV.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 228 Showing 4,541-4,560 of 4,571 reviews
  • Pros mentioned:
    Picture quality

    Rated 3 out of 5 stars

    Nice picture, bad lip sync

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV a few weeks ago but had to return it. There is a very bad lip sync issue with Sonos and this TV. I spent hours on the phone with geek squad, Sonos, and time warner. I tried swapping out optical cables, cable boxes. I tried hard resets, and every setting avail. Unfortunately anything else in this price range is edge lit. Anyways f you don't have Sonos this is a good TV with a good picture. I had to return though. Just google X900E Lip Sync issues before you buy this.. Very common on forums across the web.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome picture

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful tv no complaints at all easy setup just stunning great purchase

    I would recommend this to a friend
  • Rated 1 out of 5 stars

    Service Needed 3months in

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased TV on July 4 2017 and a Sony technician needs to visit my home to fix it. Have only my cable box and a PS4 with high end HDMI cables attached. Highly disappointed in Sony. This is the only TV in my apt and I paid a premium for the Sony brand with expectations it would last multiple years without issues. Now without my TV for an extended period of time for repair. Never buying Sony again after this.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kevin, thanks for bringing this up. You may reach us at [email protected] with this issue so we can further assist you. Please also include your contact and product information. We will do our best to help. Regards, ^Ron sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Tv And Image I Ever Seen.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Look How This Tv Looks,Looks Beyond Better Than Ever

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easily one of the best TVs of 2017, worth every penny!

    I would recommend this to a friend
  • Cons mentioned:
    Reliability

    Rated 1 out of 5 stars

    Sony dies with a wimper.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Thing just died after about six years. Got my old Samsung that is five years older still going strong.

    No, I would not recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 2 out of 5 stars

    Great picture, terrible audio sync issues

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This television has an amazing picture! After a careful review of what is out there in the market for this price point, it is hard to come up with another 65" set that compares to the Sony 900E. Unfortunately, there are two big flaws with this TV: 1) Optical audio sync issues. As reported by other users, the audio delay when using the optical out (which is required for most soundbars, including the Sonos Playbar that I own) is very noticeable. This is highly concerning and may result in me returning the TV as I cannot find a solution anywhere on the internet. Even Sony's troubleshooting guide is light on solutions. 2) The TV OS is underpowered and slow. This seems like a simple enough issue to correct when designing this product, unfortunately it was overlooked. The work around here is to use Fire TV, AppleTV or similar streaming boxes to run apps, which is an okay solution for me. Ultimately, if I cannot find a solution for #1, this big, beautiful set is going back to Best Buy.

    No, I would not recommend this to a friend
  • Cons mentioned:
    Reliability

    Rated 1 out of 5 stars

    Waste of Money

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV quit working after only 5 years and is unable to be repaired. LG all the way and will not purchase another Sony product again.

    No, I would not recommend this to a friend
  • Cons mentioned:
    Reliability

    Rated 1 out of 5 stars

    65 inch paperweight

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Died in 1 yr and 3 months. Sony doesn't stand behind their product will never buy another Sony TV EVER!

    No, I would not recommend this to a friend
  • Rated 3 out of 5 stars

    Great TV, Possibly a few software gremlins

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV as open box Best Buy Certified and had issues with the tv shutting off randomly... I called Sony tech support and went through factory resets and other troubleshooting.. Sony was ready to replace the tv under warranty but when I sent them the receipt, they said the warranty is not valid as its a open box. Best Buy says that is not true and the warranty is valid. Right now, I think it is Sony who is not standing behind their product and I think that is quite unfortunate and sad. I hope Sony Corporate seeing this and changes their tune. They are possibly losing a loyal customer .

    No, I would not recommend this to a friend
  • Rated 4 out of 5 stars

    Great TV but the software is a pain

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the TV overall except that every time I turn on my Apple TV it takes 2 minutes to go through the Android boot up sequence.

    I would recommend this to a friend
  • Rated 1 out of 5 stars

    Don't buy this TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony Bravio TV's are having a problem with not powering on due to an Android update. Sony has the worst customer service I've every had to deal with. Spent $1500 on a 4K smart TV that is now worthless because it wont turn on no matter what. DO NOT BUY THIS TV!!!!!!!!!!!!!!!

    No, I would not recommend this to a friend
  • Rated 5 out of 5 stars

    A MUST GET.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    HANDS DOWN THE BEST 4K TV IN ITS CLASS....A TRUE BEAST.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mounstromr,
      Good to know that you are happy with your purchase!
      Thank you for choosing Sony!
      >Joffrey sony_US

  • Pros mentioned:
    Picture quality

    Rated 1 out of 5 stars

    Great TV...For two months

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture on this tv is absolutely beautiful, when it worked for the two months I've owned it. Then the red lights of death started blinking and Sony Customer Service stepped in and ruined my whole Sony experience. BTW, they no longer make this TV and it is not in inventory. The one they will replace it with is the 900F which as a much wider (unuseable in my case) tv stand and they will not listen when trying to have a different option provided. I now get to purchase new furniture to place the tv on and completely rearrange my living space to accommodate a tv I did not want. I'll never own a Sony product again, and will tell everyone to steer clear.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DaveB, We are sorry to hear about what happened. Please contact us at [email protected] and include all information such as model/serial no, address, phone number, and case number so that we can assist you. Thank you.-Jay sony_US

  • Rated 1 out of 5 stars

    Broke within the week

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    One day it was working fine with my cable connection, the next day I had no audio. The same cable and cable box produced audio on a different TV. Tried resetting and starting over. No luck. Tried just to run off the antenna. The setup never go past "Now tuning . .." I will be returning this TV.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi There! We are sorry to hear this issue on your television. To isolate the issue, you can perform a power reset by simple following the troubleshooting steps from this link: https://us.en.kb.sony.com/app/answers/detail/a_id/38403
      Regards, -Jay sony_US

  • Cons mentioned:
    Reliability

    Rated 1 out of 5 stars

    Horrible Customer Service

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchsed a new XBR900E. About 5 months after I bought it, the TV goes black and I get a red light flashing 4 times at the bottom of the Tv. After several hours of troubleshooting with Sony, they tell me the only thing they can do is offer me a refurbished unit to replace it. Unacceptable. I did not buy a used TV, I do not want it replaced with a used one. What's even more sad is I just bought a 2nd 65" XBR850E for another room in the house last week. Crossing my fingers that one doesn't go bad as well. Never again, Sony. This could've been handled much more professionally.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Shecki, We are very sorry for your bad experience here. Please allow us to help you and make this a better experience. You can contact us at [email protected] and include all information such as model/serial no, address and phone number. Thank you. -Jay sony_US

  • Pros mentioned:
    Hdr

    Rated 1 out of 5 stars

    warrant not really still does not work as designed

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    got 5 year warranty with best buy has been repaired? twice still having issues took 6 months to get teck out to look at it did not notify of delay but best buy knew and did nothing. the warrant company offered me a refund of what i paid. yea right it would cost me $1500.00 out of pocket to buy the same type TV with equivalent UDR 65" HDR UHD to match my home theater system

    No, I would not recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 1 out of 5 stars

    Terrible Sony Quality

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV has good picture, but failed after only 4 years. No longer turns on. I've used Sharp, Toshiba, Samsung and all have lasted 10+ years and still going, this expensive Sony TV failed after only 4 years. Terrible quality for an expensive TV. Will not recommend Sony.

    No, I would not recommend this to a friend
  • Cons mentioned:
    Reliability

    Rated 1 out of 5 stars

    3 years in and it won’t turn on

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV stopped turning on right at 3 years old. Power source and brick have been ruled out as the issue. Now have to pay for a service tech to come diagnose it. Hoping for an inexpensive repair but that is ridiculous for a 3 year old TV that doesn’t even get used often.

    No, I would not recommend this to a friend
  • Rated 2 out of 5 stars

    firmware update broke sound

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The latest firmware update from Sony causes crackling when changing channels and loud prolonged "beeps" when using DVR functions from Dish Hopper 3 and various set top boxes. Sony will not give update of when this will be fixed, only ASAP. For now, do not accept updates if you purchase this TV until fixed. Everything else about this television is awesome.

    I would recommend this to a friend