Customer Ratings & Reviews

Took me a while before I could make my mind up about the performance of this TV. There are a lot of great reviews about this tv and the in-store picture was great. After getting it home I was not as impressed but, that is because I also have the A1E OLED tv at home and I realized that after watching an OLED tv, not many LED TVs can compare with them. After a few weeks of watching this tv in my living room I can definitely say that it has a great picture,especially with 4K and streamed content. It’s not the brightest tv during daytime viewing and it reflects too much light but for the price nothing else compares. You won’t regret buying this tv unless you can afford the A1E OLed or the top of the line Z9D by Sony. The only downside of this purchase is that my local PX had the same tv for $500 less!

People on screen look like they are in the room with you and the details in the background are a new experience for me. Added the digital audio cable to connect with my stereo system so pictures and sound are great.

Very happy with this tv. Was worried that there wouldn't be much difference in the picture since all I have cable tv and the best signal I get is 1080i. My wife and i both are amazed at how nice everything looks.

Great tv worth the money and has a great picture even not in 4K. Upgrade from Samsung S8000 both are a great tv but I think this tv is a little better picture.

Very nice picture and great for watching fast action. Opted a couple of weeks later for a sound bar. I intended to get the 850E model but spent a couple hundred extra to get the 900E with multi-zone back lighting.

The picture on this TV is so much better than my old LCD 1080P Sony. My boys complained about gaming because it shows so much more detail but they quickly adapted. Sound is okay (hence 4 stars) by itself but I purchased the optional sound bar with this and Movie night comes alive. FYI, the packaging was great for this TV, well thought out easy to unpack and setup.

Extremely natural looking images from this HDTV with full array LED backlighting. Sports and fast moving images are well processed and the streaming apps function well. I could not be happier with this purchase.

Great ultra 4K picture quality w/ many nice built in features. The price was well below OLED models, yet the picture quality was as good. The remote must be positioned just right to work, not a huge negative. Overall great TV for the money.

I checked reviews before purchasing the 65 inch Sony TV XBR65X900E. I am so glad I did because the picture is crystal clear. Geek Squad set it up for me and it was a breeze to set up and pair with a soundbar.

This is one of the best 4K UHD Television. It's so sharp it almost looks 3D. I had it delivered. Very easy to get it out of the box. The set up was understandable and simple. It is a pleasure to watch it. .

My plans were to buy a 65 in Samsung 4K ultra HDTV but the customer service representative at the Best Buy store put me on the Sony 9 series 4K ultra HD which I really love no complains thank you very much.

Beautiful, sharp, and clear picture. Since I've gotten the TV, I've been viewing older blu-ray and DVD movies. With the piture clarity of this TV, I've been able to notice images I did not recognize before.

With so many HD and 4K TV choices to consider, I'm confident this is currently the best one in terms of picture quality, clarity, contrast, brightness, etc. for the money. Easy to navigate with the Remote.

Sound is not hi fidelity but sufficient till we get done type of external speakers. The was the Sony supplied remote works with DirecTV eliminates the need for two remotes. Can't believe the difference in picture and features compared to our two year old 55" xbr850. Thumbs up so far.

I shopped around for awhile for a 4k 65 inch TV. I could not afford an OLED so I was looking for the best possible alternative. After checking this out at the store, I had to get it. I was not disappointed.

This tv great! The blacks are amazing and the 4K is great. The PS4 looks awesome on it. This tv is replacing the previous model that had lots of light bleed. The geek squad at Best Buy is awesome as well.

It’s a great TV. Would i personally ever spend 1400 on a TV? No. But if the boyfriend wants it then ¯\_(ツ)_/¯ , so to the point, admittedly it is so crisp, the games look amazing, all of it is just great.

I had a sony grand wega 55 inch since 2006 and only had to replace lamps but wanted to upgrade and boy is this an upgrade!! Watching TV is like watching it in real life, so bright and vibrant, I love it!!

Missed the Black Friday discount of $300 yet satisfied with the overall picture/sound and add-ons. However, need to say 3 things. 1. Inbuilt DirectTV Ready as advertised is obsolete. Need a 4K Genie mini. 2. USB drives are recognized upon plug-in but don't appear in input menu. 3. Not a big deal but see a black dim around the 4 edges of the screen.

Tv is great! Picture Quality, Sports, Movies, Apps, everything is awesome about this TV. The delivery mix up around the Holidays was not awesome, but it was definitely worth the frustrating confusion.