Customer Ratings & Reviews

Purchased during the Black Friday sale. Cost was a little more than a comparable model by a different brand, but I've had good experiences with Sonys in the past. Have been watching the TV for about a week and am very happy. The remote is easy and intuitive, too.

I've had this TV for a while and have been EXTREMELY happy with it. The picture is awesome with standard hi-def programming and AMAZING with 4K. I have no issues with watching the TV, I do wish the apps could be customized more and you could remove apps that you don't use from the menu. Bought a MUCH less expensive 4K TV for my place of work and the PQ is terrible compared to this TV. I struggled for a while with the cost of this TV but after seeing actual results on a cheaper brand and model I would HAPPILY purchase this TV again.

Easy to set up and start enjoying the amazing picture. Nothing but the best from Sony. Incredible detail and depth, especially when using a Sony 4k HDR Bluray.

I've always been a Samsung guy...so this purchase was difficult. I bought a Sony back in 2014 and returned it because I hated the user interface. It was slow and sluggish and confusing. This year's model is great. I have no complaints. Easy to use all the best TV apps (cord-cutter) and the picture quality is amazing! Didnt use the stand because I wall mounted the TV and even that was a breeze.

Great picture, sound bar adds another dimension. Colors are bright and clear, blacks are black! Remote took a little getting used to but now it makes sense.

Outstanding picture. Awesome colors, great usability of Google for speaking commands into the remote. Better than Samsung 8000 or 9000 series or lesser tvs.

We were going to get the 800 Samsung computer but I'm so glad we went with sony!!! Beautiful picture

Great picture. This television was very easy to set-up. User interface is a little awkward to navigate, but once you go through it, is easy the second time.

This TV has had no issues, and I couldn't be happier with the quality. It is the best TV Ive owned so far and I have had hands on experience with the 65" versions of the KS8000, the LGB6, Vizio P-65C1 and this Sony 900E. The OLED vs this Sony is more personal preference (the OLEDs don't get very bright) but the Samsung and Vizio both had their own problems. This is basically the "poor man's" Z9D, and the only thing I would say about NOT buying it, is maybe go with a higher model if you can afford it, as this model WON'T be getting Dolby Vision. Not a big enough deal for me though, I love this TV.

I bought this TV with average expectation's. I got a lot more than that! the picture is great, TV easy to set up, remote also easy to use! I'm sold on Sony!

This TV has a great picture, but is not very easy to set up. Better instructions would be helpful.

I've only had the TV for about a month, but I really love it. The only disappointing thing is the lack of 4K programming, but that is not the TVs issue. This is my second Bravia TV and the latest in a long line of Sony products I have owned over the years.

Good quality bad stand not adjustable angle bad. It is a bit dark but resolution and size excellent

Of course I wanted OLED, but it was just out of my price range. I went with this one and it’s beautiful. Occasionally it shuts off and flickers a red light (don’t really know why since it’s “brand new”?). PS4 Pro and Nintendo Switch look amazing on it. Apple TV 4K looks amazing too

I am absolutely amazed at just how great this TV is! There are times when it looks like you are seeing 10-12 FEET into the back of the TV scene - AMAZING! The clarity is wonderful, the evenness of the brightness is amazing, the sharpness is amazing...., what more can I say? GEEK Squad set it up and they were great, too. Don't let your installer tell you that they cannot set your cable remote to control the TV and/or sound bar volume, too. The first 2 men out could not do it, but (because we had issues with our sound-bar system) the 3rd GEEK Squad person, a lady, got it done in 2 minutes!

I was happy with my new 4K ultra tv. The quality is very crisp feels like I’m actually in the tv.

This is an exceptional TV for a $1500 price tag. The clarity, contrast, and 3D effects are teriffic. I highly recommend this TV if you are looking for a great 4K TV without spening a lot of money.

Great TV. Amazing picture especially when watching 4K and HDR content. Movies, sports, TV, video games, the all look great. Very satisfied with this TV.

We have had this TV for about 8 months now. Picture is great, but they will all look great when you get them home. I hooked this up to over the air antenna. Picture is great. Also utilize Netflix, hulu, amazon and youtube. Added a Klipsch soundbar and it now sounds almost as good as my theater room. Menus and apps are easy to use and navigate. They apps are also quick to load. I have changed over to hard wired for all my internet connections instead of the wifi. This has resulted in much greater satisfaction in viewing and listening to streamed services.

I happen to be one of the few people that actually LIKE the soap opera effect. That is, the motion blur reduction that this TV can do better than any TV I've ever had. I researched quite a few before deciding on the X900E, and I chose this one because it has a dedicated processor for only handling the motion (or so I was told). You get a lot of artifacting from tvs that don't do a good job at motion blur reduction, but not with this one. It performs outstanding. The 4k quality is wonderful. A beautifully natural looking picture. Not really anything bad to say.