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Customer Ratings & Reviews

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Customer reviews

Rating 4.7 out of 5 stars with 904 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

93%would recommend to a friend

Customers are saying

Customers have good things to say about the picture quality, color, and OLED display of the 77" Class BRAVIA XR A80K OLED 4K UHD Smart Google TV. They describe the picture quality as fantastic, with excellent clarity and vibrant colors. Customers also appreciate the deep blacks and top-tier contrast of the OLED display. However, some customers find the TV to be expensive and express disappointment with the installation service.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 10 Showing 181-200 of 904 reviews
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Price

    Rated 5 out of 5 stars

    Crystal clear

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing pic ,great tv just wish would be lower pricing!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Rumbabierta,
      Thank you for the 5-star rating! We're glad you like the amazing picture quality of your new TV. With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you for choosing SONY! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony Bravia

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    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I recently purchased this TV, and I couldn't be happier with my choice! The picture quality is outstanding, delivering vibrant colors and sharp details. The sound is impressive, providing an immersive viewing experience. The sleek design adds a touch of elegance to my living room. The smart features are user-friendly, making it easy to access my favorite streaming services. Overall, a fantastic TV that exceeded my expectations. Highly recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    All my Tv's are Sony!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Greta TV , easy to use, Picture ands Sound excellent!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChefJim,
      Thank you so much for being our Sony valued customer! Your satisfaction is our top priority. With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™️ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thanks for your continued support and for trusting Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Processor speed

    Rated 5 out of 5 stars

    Sony 77in a80k is the best tv out there

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV ive ever owned. Period. And i have purchased many, including the latest samsung 8K tv. And although the samsung has a great screen, and is rentna burning bright (too bright for any dark room) it needs a great signal to see it. I have cable tv and tivo that send a sub par signal, and the samsung processor is just not up to the task of upscaling it to a better picture. The sony does thiis with ease. Sub par signals look perfect. And so does 4k streaming content. And its better than the lg g2 if you are a baseball fan. Lg has no mlb app because of a conflict contest with mlb. Sony does.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Corey, That's great! We're glad to hear that! With the BRAVIA XR A80J you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Like having your personal theater

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality and sound . I am glad I went with the 77”.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AnthonyC, That's great! We're glad to hear that you are happy with the picture and sound quality of this BRAVIA XR A80K TV. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thanks for sharing this review. Jay Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Great OLED TV at a good price

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After doing research for a few weeks and confirming my conclusions with the Best Buy sale rep, got this TV for my living room. So far it has impressed. Blacks are really dark, colors are vibrant and images are crisp and clean. I've tested it out on action movies as well as dark movies and have been impressed with the motion processing and dark scenes. The UI is snappy and if has tons of adjustments. The wife was also happy with the sleekness of the physical design given it's very minimal stand. The TV's speakers are very good, but would still recommend pairing with a good sound bar for the fully immersive experience. I paired with a Sonos Arc and subwoofer and the pairing was seamless!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GiantOLEDTVAdvocate, Great! You definitely made the right choice! We are thrilled to hear you are very amazed with the excellent picture, especially the black levels and vibrant colors, and you like the impressive motion handling of this TV. Glad to know you appreciate the amazing sound quality, sleek design, and intuitive Google TV platform. You're now able to enjoy immersive, engaging cinematic experience in your home. With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you so much for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality and color are without a doubt the best!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Phone, That's very generous of you! Thank you for the kind words and review of our A80K OLED 4K TV. We're happy to hear you like the excellent picture quality and impressive performance of this great TV. We always strive to deliver the best picture quality with our TVs. With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ optimizes thousands of on-screen elements simultaneously for a lifelike picture. Feel the action with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you so much for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Outstanding tv. The only thing working against it is the fact that it is in a really competitive space. Even on sale, it is 200 dollars more than the LG c2 and the C2 performance is equal, if not a bit brighter. The c2 also has 4 hdmi 2.1 ports to the sonys two.. the a80k is an outstanding tv for anyone who wants to hook up the tv, put it in custom mode and enjoy amazing performance. It just costs more than arguably better competitor displays.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Gudo, Awesome! We're happy to hear you like the features and overall performance of your new BRAVIA XR A80K. We appreciate your feedback regarding the 2 HDMI 2.1 ports of the TV. This A80K features 4K at 120Hz signal format, VRR, eARC, and ALLM via HDMI inputs 3 & 4. With the BRAVIA XR A80K you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Sony makes a great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice picture, quality and easy to use. Sony makes a great TV!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HappyCustomer, We're delighted to hear that you are enjoying the picture quality and ease of use. With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on the screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    A Winner!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Intense blacks. Sound quality without sound bars is excellent,

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeanK, we're glad you are enjoying our product! With the BRAVIA XR A80K you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Highly Recommend For Pic Quality and Sound Volume

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is awesome and I love that the built in sound system that Sony implemented is plenty loud enough to hear in our 18 x 12 family room. I didn't want to purchase extra sound bars and stuff and this TV has everything built in to give you that great quality sound and the volume you need to hear clearly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi flash,
      Thank you for such a great review and recommendation! We're delighted to hear your enjoyable experience with the incredible picture, sound, and features of your new TV. With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv, perfect size and quality. Highly recommend.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Upgrade!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV is amazing, we upgraded from the 65" Bravia A80J for our main TV. Both are excellent with Beautiful images and Great Sound. My wife commented, I get why you wanted to go a bit bigger for the living room, the pictures are just that much more on this one!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NoahA,
      This is definitely a great choice for a TV upgrade! We always strive to deliver the best quality with our products. We're really glad you are enjoying the amazing picture and sound quality of your new TV. With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you for your continued support and for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Outstanding Entertainment System

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality and user interface are amazing. This is the best TV that I have ever owned. As a smart TV, it makes modern TV viewing easy. We have YouTube TV and multiple content Apps. The Google user interface organizes things well for easy navigation. Paired with a sound bar this system is killer.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello DarrenV,

      We appreciate the positive feedback and we're glad to hear that you like the picture quality, user interface, and smart features of the TV. With the BRAVIA XR A80K you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    77” Sony OLED

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I thought OLED wouldn’t be bright enough but this is way brighter than my LED before it. I got the 77” it’s HUGE. Great TV the picture is incredible. I do use a Sonos Arc sound bar. The TV comes with good sounding speakers but not something you will want to use with a TV this big and watching movies.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      That's perfect, Gavin! We're thrilled to hear that you are impressed with the picture quality of your new Sony TV. With the BRAVIA XR A80K you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Thanks for choosing the BRAVIA XR A80K TV. -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Best TV picture on the market

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is top of the line. The picture is extremely clear…almost looks like it has depth. I would HIGHLY recommend this TV. Everyone that comes over is amazed by the picture quality. The only reason for 4 stars is for Sony including a remote without a backlight. The remote is great, but for a TV that is made for theater rooms priced at a premium price…should have a backlit remote

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thanks for commenting, Khud80!

      We are so happy to know your satisfaction with the amazing picture quality of our XR-77A80K. We truly appreciate your feedback with the backlit remote, and we are sorry if this TV only comes with a black standard remote control.

      With the BRAVIA XR A80K, you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen.

      Thank you for recommending our XR-77A80K and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it!

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has been an exceptional addition to my home entertainment setup. The picture quality is outstanding, offering crisp, vibrant colors and deep blacks that make everything from movies to video games enjoyable.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I love Sony tv’s

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought the tv open box and a discount was a little afraid first but so happy bought it I have the OLED J series in a 55 inch this one is the same if not better quality. I love the tv. Sony knows how to make a good TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Justin, great deal! We're glad you love your new TV! With the BRAVIA XR A80K you will enjoy a premium OLED picture with contrast and color that feels deep, natural, and real. The revolutionary Cognitive Processor XR™️ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    LED to OLED

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I came from a 65” Vizio P Quantum (2018) series LED, which was insanely bright, but gradients were terrible and had none of the newer gaming features. I’ve been pining over an OLED for awhile with my love of movies and games. I did as much research as I could, and bought while it was on sale, just before rtings released their review. I was between this and the LG C1 or C2. I watch a lot of movies and Sony is known for their image processing and great out of the box color accuracy. This A80K was also supposed to be brighter, using the new evo panels from LG. I watch in a daylight basement with no real direct light on the screen. It can get pretty dark down there and while the A80k isn’t as bright as maybe the LG G2s or my previous Vizio, it is still bright enough and the colors are what makes my purchase worth it. The blacks are inky and the colors just pop. The previous series A80J didn’t have all the latest gaming features, so when I saw this model had it all, out of the box and not a “someday” firmware upgrade l, that was a plus. There’s rumors that Sony does dimming when it detects logos on screen (think game HUDs) and stays in the dimmed state, but I haven’t seen it yet and if I have I haven’t noticed it on my Xbox Series X. The gaming mode tweaks aren’t as good as the LG series, but they seem fine enough. For awesome color accuracy, image processing and up to date gaming features, this is a great upgrade. Wish it got a little brighter in HDR, but that’s a panel/technical issue.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi sleepnever, Thank you for taking the time to review the BRAVIA XR A80K TV! The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thanks for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV! I upgraded from a Samsung, which I had hated for years. I’ve had no issues with the Sony Bravia so far. The picture quality is fantastic, the sound is crisp and clear, and the menu is very easy to navigate. I’m so glad I splurged on this product.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Verby, We're glad to hear that you love this BRAVIA XR A80K TV! The revolutionary Cognitive Processor XR™ reproduces content the way humans see and hear for an incredibly lifelike experience. Feel the action all around you with Acoustic Surface Audio+ and experience truly immersive sound that perfectly matches the picture on screen. Thank you for sharing this review. Jay Sony_US