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Customer Ratings & Reviews

Your price for this item is $999.99
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The comparable value price is $4,999.99

Customer reviews

Rating 4.8 out of 5 stars with 490 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.7 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers value the 83" Class A90J Series OLED 4K UHD Smart Google TV for its exceptional picture quality, with many praising its colors and clarity. The TV's brightness and sound quality also receive positive feedback, contributing to an immersive viewing experience. While some customers find the price to be a drawback, many believe it is justified by the outstanding features and performance of the TV.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 14 Showing 261-280 of 490 reviews
  • Rated 5 out of 5 stars

    Sony tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Phenomenal not as bright as an lcd but got used to it very quickly worth the money

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thanks for the feedback, Carl. We're glad that you are all set with your new Sony TV. Enjoy immersive, engaging cinematic experience in your home. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! - Craig Sony_US

  • Pros mentioned:
    Brightness

    Rated 5 out of 5 stars

    Sony BRAVIA XR OLED

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Sony (83inch) A90J takes its OLED TVs to a whole new level, with a huge brightness boost and next-gen processing, plus PS5-ready features for the first time. I would suggest must buy from Best Buy with Total Tech membership. 100% worth it. Fabulous fantastic awesome costumer service.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Patel, Great! We're happy to hear that you are enjoying the TV features and picture quality. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful TV and Excellent Service

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV has a beautiful picture, with great sound. We love it. I'd like to add that the installation team - Mike and John - were amazing. We had a complex install with new components and an existing sound system. They completed the job quickly, accurately, and with great professionalism. We were very impressed.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Katie, Awesome! We are thrilled to hear that you like the picture and sound quality of your new TV. We're also appreciate sharing your wonderful experience with the installation team. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Picture Perfect 4K HDR!

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a very beautiful TV. Perfect color accuracy out the box. Easy setup. Pretty descent Dolby Atmos surround sound without any extra speakers (but if you are buying this TV you have a dedicated system). Menus are smooth, responsive and fast. Just a beautiful 83 inch TV

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PalmBlock, Awesome! Thank you so much for sharing your experience so far with your A90J OLED 4K Ultra HD Google TV! We're extremely pleased to hear you like your new Bravia TV. Glad to know you appreciate the excellent picture out of the box, easy setup, fast responsive Google TV platform, and amazing sound quality this TV delivers. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! -Jess Sony_US

  • Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very pleased !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertS,
      Wow! We're really glad to hear that you are very pleased with your new TV. Your satisfaction means a lot to us. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing SONY! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best picture ever!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Couldn’t be happier with the Sony Bravia 83. The colors are amazing and the picture is extraordinary. It’s like going to the cinema everyday! I’d also recommend getting the Geek Squad package, and get them to deliver, set up and calibrate, it’s a big deal.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Aljanaz, Thanks for sharing your awesome experience with your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for your purchase. Enjoy your movie nights! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Home theatre center piece

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We bought a 83" Sony Bravia XR OLED television and we're extremely pleased with the picture quality. This will be the center piece to our home theatre room. The internal sound is good but we have chosen a 7.2.4 speaker format to make the television experience have more of a WOW factor.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Milehighsteve, Wow! We're thrilled to hear that you like the picture and sound quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Ricky’s tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv ever seen the oled technologies is amazing

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RicardoA,
      Awesome! Glad to hear you like your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome picture

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Went back and forth on this tv or the LG G2. Glad I stuck with this tv. For movies and shows you can’t beat the XR processor. Games it is lacking a bit as You have to choose Dolby vision or VRR, but that wasn’t important to me. Can’t beat the picture

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      HEllo Sgterik, We are thrilled to hear that you like the picture quality of your new Sony BRAVIA OLED TV. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for your purchase. Enjoy your movies! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 83A90J

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality and sound. Unfortunately Sony does not have access to the Xfinity app on Comcast. Therefore you have to add a Roku for streaming basic channels. The systems are sensitive and at times get hung up. This is not due to the TV but the relationship with Comcast.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Hare, Amazing! We're glad that you like the picture and sound quality of your new TV. We're sorry but the Xfinity app is not natively supported in the App store. However, you can use the built-in Chromecast feature to cast your Xfinity content to a Sony TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Enjoying

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very nice picture. Even tho we are unable to utilize the 4K and experience the best picture quality, the picture is extremely good. We simply do not have the ability with our internet provider to obtain the best picture available. Otherwise, very happy with this product.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NICE, Awesome! We're very grateful for this positive feedback!
      The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. Thanks for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony you out did your self with this 1

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the best purchase I ever made from Best Buy the picture on this tv is gorgeous and the size is perfect love playing video games on it immerse you right into the tv and the sound is the best I ever heard come out of a wide screen

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Headphones,
      Thank you for your kind words! We're glad to hear we were able to give you a good match for your viewing and gaming needs. Your satisfaction is our top priority. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony A90J

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has deep rich and smooth colors. I have yet to explore the smart voice features of this TV . This television also has speakers that the sound comes through the screen hence operates like the center fronts of my home theater.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Smitty Great! We are pleased to hear that you are loving the picture quality and features of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Gorgeous

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The details we're seeing in movies we've seen many times are unbelievable, it's like watching the movie for the first time, seeing things we've never seen previously. The picture on this tv is hands down the best one I've ever seen. You won't be disappointed.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Verbul, Awesome! We're thrilled to hear you're enjoying the picture quality of this BRAVIA XR A90J OLED TV. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony. Jay Sony_US

  • Rated 5 out of 5 stars

    Sony OLED Review

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV for this class of OLEDs or similar Samsung TVs.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KeithA, We are glad that you like your new Sony BRAVIA OLED TV. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony XR 83 A90J TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was very impressed with the picture clarity as well as sound quality. I used to use Sony wireless head phone on my old TV to hear and understand the conversations but on this new TV sounds are very clear.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Happy,

      Very nice! We're glad you like the picture and sound quality of the television. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony!

      Regards,
      David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv ever, had a Q9 Samsung , the Sony beats it hands down, no more ghosting with the dark scenes. Watching the same movies over is a totally different experience. With the price drop its a win.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Barney, Excellent! We're pleased to hea that you like the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony does it again! Wow

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    If you want the best picture quality this is the tv to get. Looked at several tvs and this was by far the best! Xbox series x and ps5 work flawlessly on the tv. Waiting on the vrr firmware update as of 9/13.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MattD, Awesome! We are glad that you are loving the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    great we love it, awesome Pitcher quality, The team that is stalled everything were great very pro like they did awesome. Will tell everyone to shop at best buy for their Entertaiment needs thank you so much

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LouisC,
      Awesome! We're glad to hear you love the incredible picture quality and how your TV was professionally installed by the technicians. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Impressive

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was recommended this television from a Best Buy team member and all I can say is WOW! This tv is AMAZING! The picture and sound quality is awesome. The functionality of the tv is great also. A great purchase that you will not be disappointed in.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bryan, Great! We're glad that you like the picture, sound quality, and functionality of your new TV. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US