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Customer Ratings & Reviews

Your price for this item is $999.99
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The comparable value price is $4,999.99

Customer reviews

Rating 4.8 out of 5 stars with 490 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.7 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers value the 83" Class A90J Series OLED 4K UHD Smart Google TV for its exceptional picture quality, with many praising its colors and clarity. The TV's brightness and sound quality also receive positive feedback, contributing to an immersive viewing experience. While some customers find the price to be a drawback, many believe it is justified by the outstanding features and performance of the TV.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 21 Showing 401-420 of 490 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV!! Great picture, love this Sony. Thumbs up!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sonylover, We're happy to hear that you like the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Overall Smart TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product! Would recommend to anyone looking to purchase a 83” TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jonnypez, Amazing! We are glad that you are enjoying the overall performance of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best TV we have ever had. Movies and games are amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SonyTV,

      You made the right choice! We're glad that you are enjoying this amazing TV for movies and games. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent! Obtain the view of being in a large theater in your own home!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JPRN, Awesome! We are glad that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Its a Sony. Great picture and features recommended

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JRCo, We're glad that you like the picture quality and TV features. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture and sound qualities are amazing. It is worth the price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HappyDoc Amazing! We're thrilled to hear that you are enjoying the picture and sound quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing blacks

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture quality, best purchase I have made.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Vwdot, Great! We're glad that you like the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Sony beats out LG in 2021 to king of the OLEDS.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nothing beats this 2021 OLED from Sony. LG missed the mark on this one and SONY's panel is brighter despite the panels being the same. LG elected not to utilize a heatsink on their panel unlike Sony which allows Sony to achieve more brightness.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AudioMarine, Great! We're pleased to hear that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Great Job

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love the tv and Best Buy was great to work with.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jane, Great! We're glad that you are happy with the service from Best Buy and the quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound brightness picture quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sonybravia83inchtv, Amazing! We're pleased to hear that you like the picture and sound quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    OLED Sony 4K UHD Smart TV

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Hands down! OLED is the best TV experience! Love Sony!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Star, Awesome! We're thrilled to hear that you are enjoying the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent TV

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV I've ever seen. Great picture quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sudee, That's great! We're glad to hear that you appreciate the picture quality of this TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    New TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome picture easy setup Quality is unbelievable

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PUPPY, That's great! The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent tv with amazing picture and sound quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Excellent, Wow! We're pleased to hear that you are loving the picture and sound quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    83" Sony TV

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    High quality product, but you pay for what you get.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi 83SonyTV, That's great! We're also pleased to hear that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 2 out of 5 stars

    Not worth it

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The menu is very glitchy! The screen also bleeds and stobs when you come out of some apps. The picture is nice but not 5k nice. Also, there are issues with the speakers I have the HTZ90F Sony sound bar and it crackles when moving cursor around. I was told the tv would also act as a middle channel sound bar but it doesn’t not. I have switched tvs once already and feel bad about that so I will keep it but my excitement for this tv has dwindled drastically.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ManInBrown1,



      We're sorry to hear that you're having issue with the BRAVIA XR83A90J OLED TV. We apologize for the inconvenience. Please restart the TV with the supplied remote control (easiest): Press and hold the POWER button until a menu appears → select Restart Press and hold the POWER button until Power off appears on the screen. Acoustic Center sync (using the tv as a center speaker) is compatible thru a component receiver or one of the 3 soundbars from Sony HTA7000,5000 & 3000. This feature has to be enabled thru the TV and or the SB to work. The SB you own doesn’t have that feature.

      If you are unable to resolve your concern, please follow the troubleshooting steps from this link: https://www.sony.com/electronics/support/televisions-projectors-oled-tvs-android-/xr-83a90j/articles/00200862



      In any case that you need our assistance, please email the below information to socialsupport@am.sony.com or chat with us from Sony’s e-support webpage. Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.



      Full Name:

      Best Buy Username:

      Telephone Number:

      Sony Model Number:

      Additional Information regarding your experience with the :



      We are sorry for the inconvenience and hope to speak to you to resolve this matter. We appreciate you and thanks again for shopping Sony!



      Sincerely,

      Ja Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony A90J

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is good in 4K but some SD content is not better than other cheaper TVs.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mark, thank you for sharing your feedback. While we're glad that you like the picture quality in 4K, we're sorry if the SD content did not meet your expectations. When a video in SD quality is being scaled up and played back, the quality will look poor, even on an HDTV. A video must have HD quality to be played back at high quality on an HDTV. A video with SD quality cannot be converted to HD quality or displayed in SD resolution without stretching. However, by adjusting the Sharpness and Picture Mode of the TV, the quality can be improved. For model-specific information about adjusting the Sharpness or Picture Mode options, check the specifications or supplied operations guide.

      https://www.sony.com/electronics/support/televisions-projectors-oled-tvs-android-/xr-83a90j/articles/00026355

      Other than that, the BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely love the picture clarity and audio. Google TV is a comfortable interface, I like the home screen with relevant suggestions. The metal finish of the remote definitely gives a rich feel.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Janani, Awesome! We're pleased to hear that you like the picture and sound quality. We also appreciate that you like the TV interface. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    My Dream TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Been waiting along time to purchase this 83inch Sony. It was well worth the wait. The folks at Best Buy were great, they answered all of my questions. Delivery was Top Notch. All in all a wonderful experience. A Big “ THANK YOU” to the Team at Best Buy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Happy, Wow! Excellent service. We're also glad that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    David

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture with brillant colors. OLEDs are best compared to LEDs.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sony83TV, Great! We are thrilled to hear that you like the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US