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Customer Ratings & Reviews

Your price for this item is $999.99
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The comparable value price is $4,999.99

Customer reviews

Rating 4.8 out of 5 stars with 490 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.7 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers value the 83" Class A90J Series OLED 4K UHD Smart Google TV for its exceptional picture quality, with many praising its colors and clarity. The TV's brightness and sound quality also receive positive feedback, contributing to an immersive viewing experience. While some customers find the price to be a drawback, many believe it is justified by the outstanding features and performance of the TV.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 22 Showing 421-440 of 490 reviews
  • Rated 3 out of 5 stars

    Master Sony 90

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Impressive size but picture it’s ok for the 5k tag. Still not a bad choice.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Great except for the dirty screen effect

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall, a fantastic TV but I'm disappointed in the amount of dirty screen effect I'm seeing. Distracting vertical banding is noticeable when watching baseball and dark scenes in TV and movies. I've only had this for a week so maybe it will get better (I try to be optimistic). I was expecting more from a premium TV due to Sony's reputation when it came to panels but now I'm just trying to decide if I can live with it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SoggyMouse,

      Thanks for sharing your experience so far with your new A90J 4K OLED TV. We're glad that you appreciate the overall features and performance of the TV. We're sorry to hear lines or bands appear in some areas of your OLED TV screen during dark scenes. Please allow us to help you and turn this into a better experience.

      These TVs are built with precision, but differences in brightness may cause slight lines or bands to appear on the screen. These TVs meet all suitable standards. This condition is normal and not a malfunction of the TV. If you should find this affects your enjoyment, you can reduce the vertical bands by reducing the ambient light that enters the TV. If you close your window coverings or adjust the direction of the TV to avoid reflections of a window on the TV screen, the vertical bands become less visible.

      There are few adjustments that you can do to minimize this condition. For details, refer to this helpful link: https://www.sony.com/electronics/support/televisions-projectors-oled-tvs-android-/xr-
      83a90j/articles/00030311

      The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen.

      If you still need assistance, you may contact our Product Support team through this link so we can better assist you: https://us.esupport.sony.com/support/s/support-contact?language=en_US or email the below information to socialsupport@am.sony.com.

      Name:
      Best Buy Username:
      Model Number:
      Issue:
      Telephone Number:

      Thank you for all your inputs and for choosing Sony!
      -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    A90j

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv love the pic Sony Best tv in 2021 I will definitely recommend to

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Evo13,
      Many thanks for the 5-star rating and recommendation! We're really glad you love the incredible picture quality of your A90J TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    New Sony OLED TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is a rockstar. Looks great and sounds great. Installation by Geek Squad was awesome. They are professional, knowledgeable, and patient with all my questions.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JasonTV, Great! We're glad that you like the picture and sound quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    “SATISFACTION GUARANTEED”

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    THE VERY BEST PLACE IN TOWN TO PURCHASE ELECTRONICS OF EVERY KIND; BEST BUY HAS THE BEST ASSOCIATES: KNOWLEDGEABLE, CUSTOMER-FRIENDLY AND COURTEOUS….SATISFACTION GUARANTEED

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SATISFACTIONGUARANTEED, Excellent! We're pleased to hear that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    New tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is great. Can you the visuals it has. Great blacks as well as all the rest of colors. Right out of box now adjustments. Very pricey butt I think you get what you pay for with this tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Foxx, Great! We're glad that you like the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good product...cured our burned screen issue. Bigger but not too big.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mary, Awesome! We're happy to hear that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    GREAT QUALITY!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    GREAT QUALITY, BARELY HAD IT FOR ABOUT A MONTH SO WE WILL SEE HOW IT REALLY PERFORMS AFTER A COUPLE YEARS

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GREATSERVICE, Perfect! We're thrilled to hear that you like the TV quality. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Average audio

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The audio is simply average on this tv. Picture is great,

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jacks, We're glad that you like the picture quality of your TV. We're sorry if you find the audio average. You can configure the settings that adjust the sound to your preference. To adjust the sound quality to your preferences, refer to the Adjusting the sound quality page.
      https://helpguide.sony.net/tv/iusltn1/v1/en-003/01-03-09_02.html

      his MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Awesome

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After much deliberation, the Sony A90J won out over the LG C2 because of the processing engine. I'm not disappointed. This TV is amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JWUC, You made a right choice! We're glad that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 2 out of 5 stars

    Save your money.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The only thing to like is the audio. I love how the sound comes from the glass. Sounds great without a sound bar. Not worth the price. You'll be happier with a cheap 85" and a sound bar for half the price. I was not impressed with the picture quality.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DissatisfiedTim,

      Thank you for choosing and purchasing Sony A90J BRAVIA OLED Ultra HD TV.

      We regret to hear you are having an issue with the picture quality your Sony BRAVIA TV. This is definitely not the customer experience we want you to have. You can always adjust the picture quality of your TV from its settings according to your preference: https://helpguide.sony.net/tv/iusltn1/v1/en-003/01-03-09_01.html. We also recommend playing high-quality content for a better viewing experience. Make sure your TV is up-to-date by performing a software update to improve its performance: https://www.sony.com/electronics/support/articles/00119543. The updates include key features, applications, and bug fixes.

      Should you need further assistance , please email the below information to socialsupport@am.sony.com.

      Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.

      Full Name:
      Best Buy Username:
      Telephone Number:
      Sony TV Model Number:
      Additional Information regarding your experience with the A90J:

      We value you being a Sony customer. Sorry for the inconvenience and hope to speak directly to try to resolve this matter.

      Thank you for letting us help assist you.

      Sincerely,
      Vincent Sony_US

  • Rated 5 out of 5 stars

    Good quality TV.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The quality of this product is excellent. Having research other products, This product was of superior quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LuckShamrock109, Awesome! We're glad that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Enjoying Movies Again!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My home theater is amazing. The sales and install staff have been super supportive. I have a 7.1 system with B&W speakers. Love them!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HOMETHEATER, Great! We're glad that you are enjoying your own Home Theater at home. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Great for movies

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wonderful TV. I was making a decision between LG and Sony. Since I’m not a gamer I went with Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HowHuck, Great! We're glad that you are enjoying your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Don’t get much better

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Doesn’t get much better than this. OS is fast and smooth, screen is impaccable. No regrets.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Tony,

      Perfect! We're glad that you are enjoying the responsiveness and picture quality of the TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my new tv!! I didn't know what I was missing until my new tv was up and running.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Elaine,
      Perfect! We're so happy you love your new TV. Your satisfaction means a lot to us. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Piece worth viewing

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent piece, installed as promised, still awaiting sound bar installation, but so far so good

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DPKSD, Great! We're glad that you are enjoying the picture quality of your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    Media Room Standout

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent product! Perfect choice for our media room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThompsonFamily, Excellent! We're pleased to hear that you are satisfied with your purchase. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! Erin Sony_US

  • Rated 5 out of 5 stars

    2021 TV of the year

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV!!! Sony quality, great upscaling, Pure blacks, deep accurate colors.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GaryS,
      Many thanks for the 5-star rating! We're delighted to hear your satisfaction the amazing picture quality and features with your new TV. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Living Room addiction

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the fictional controller, balance of the sub-woofer and surround sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EricM,
      Awesome! We're glad how your new TV perfectly fits your living room. Nice to know how much you love the supplied remote and sound with your new TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! - Kris Sony_US