Best Buy Tech Fest SaleEnds Sunday. Limited quantities. No rainchecks.Shop now

Skip to contentGo to Product Search
Main Content

Customer Ratings & Reviews

Clearance
$1,994.99
Save $105
Comp. Value: $2,099.99

Customer reviews

Rating 4.8 out of 5 stars with 852 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers admire the excellent picture quality and vibrant colors of the 85" Class BRAVIA XR X90L LED 4K UHD Smart Google TV (2023). Users also appreciate its ease of use, great value, and overall TV quality. However, some customers have noted the TV's significant weight, less-than-ideal viewing angles, and occasional software issues.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 15 Showing 281-300 of 852 reviews
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Review

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good color we really like it. It’s big and bright and meets all your tv needs.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BrandyL, Thank you for the 5-star rating! We are glad to hear that you are happy with the picture quality of your new TV! The X90L has an amazing contrast and vivid colors! Our amazing 4K Full Array LED TV powered by Cognitive Processor XR delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Positive Review for Best Buy

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent quality TV i highly rocemmend it! Also the Geek Squad did an excellent job installimg it!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello JohnO,

      Thank you for choosing Sony!

      We're delighted to hear that you are enjoying your XR85X90L TV and that it has exceeded your expectations in terms of quality. It's wonderful to know that the Geek Squad delivered an exceptional installation experience for you as well. Your recommendation is invaluable to us, and we truly appreciate your support!

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Outstanding Picture Quality

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is outstanding. We had a Samsung 55 inch for 16 years and thought it was a good time to upgrade. The sale price was a good deal too.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MelM, Amazing! We're thrilled to hear you like the outstanding picture quality and great value of your new Sony X90L. Thank you for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv. Sharp colors and nice sound. Price is not bad. Worth it all around

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RubenG, thank you for the awesome review! We feel privileged to hear you're enjoying your Sony - BRAVIA X90L. With its sharp colors, immersive sound, and solid value, it's designed to deliver a premium viewing experience. The Full Array LED backlighting and Cognitive Processor XR work together to bring out vibrant contrast and lifelike detail in every scene. We're really happy it's been worth it all around for you—thanks for choosing Sony! Best regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    No need to go to the movies

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wanted a large screen tv for sports and movies. This more than fit the bill. Excellent picture quality. Considered an OLED tv but just could not justify double the price of this tv. Have it mounted on the wall and run sound through my 5.1 system. Like being at the movies. Geek squad did an excellent job of delivery and installation.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Arslater,
      That's awesome! Thank you for purchasing our Sony XR85X90L TV. We are truly happy to hear that you are pleased with the amazing picture quality of your new TV. Connecting it to your audio system is like having your own theater now. Enjoy and thank you for choosing Sony! - Marco Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV we have owned. It has great graphica. The picture is very clear.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TheresaR,

      That's fantastic to hear! It sounds like the Sony XR85X90L is truly delivering for you. We're thrilled it's the best TV you've owned, and that you're experiencing its great graphics and incredibly clear picture. Enjoy your amazing viewing experience!

      Thanks for choosing Sony, have a great day!
      DiegoV Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv with excellent picture. Great value for the money.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MarkL,

      We truly appreciate you taking the time to share your feedback. It's wonderful to hear that you're enjoying your new X90L 's excellent picture quality. We're confident you'll continue to be impressed with the performance and value of your purchase.

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony Social Media Team. Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Purchase

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality. Very happy with this purchase!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Shane,

      Thanks for sharing your experience! It's fantastic to hear that you're very happy with your BRAVIA X90L's picture quality vibrant colors and sharp detail.

      We appreciate you taking the time to let us know!

      Thanks for choosing Sony.

      Sincerely,
      Jenn | Sony Social Media Team. Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Just Watch It!!!!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality at a nice price. Beautiful picture and user friendly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Smitty! Thank you for the 5-star rating! We are so delighted to hear that you are enjoying your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing TV

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is the best TV we’ve ever owned. It’s graphics and colors are incredible.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi, Jordan,

      Thanks for the review and the 5-stars rating! We are immensely pleased to hear how much you are loving your Sony BRAVIA TV! Rest assured that you will enjoy your favorite content at the highest quality with the TV's XR Triluminos Pro, which enhances the range of hues and saturation, revealing extremely precise details within textures, and skin tones that look completely natural.

      Thanks for choosing Sony, have a wonderful day!
      -DiegoV Sony_US

  • Rated 5 out of 5 stars

    GREAT PICTURE AND QUALITY

    |
    |
    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After a year of owning this TV, I’m glad I chose it. It strikes a very good balance of value + performance for home use (movies, TV series, casual gaming). I wish I was able to save $200 that it’s now being offered too! Great deal

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Eric,

      Thank you for taking the time to share your positive experience with the Sony BRAVIA X90L after a full year of ownership. We are so pleased that the TV has delivered on its promise of an excellent balance of value and performance for your movies, TV series, and casual gaming. Getting that perfect mix of features and quality is exactly what we strive for!

      We appreciate you being a loyal Sony customer and for highly recommending the TV!

      Best regards,
      Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great picture, features, quality, and value

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture, nice feature set, really no major complaints or issues in 2 months I've had it. Really wish the remote was backlit though. Feels like a good value which is hard to believe considering it's a Sony!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Deenb, Thanks for the 5-star rating! Having read your review regarding the supplied remote, we're sorry, but the X90L model (all sizes) doesn’t come with a backlit remote. It has a standard remote (RMF-TX810U) which features a simple, easy-to-use design that is effortless to clean. If backlighting on the remote is essential, the TX910U remote can be purchased and paired with the TV. We're glad that your investment is worth it and you love the stunning picture this TV delivers. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Great picture

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very satisfied with the picture quality and a reasonable price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Paul, Thank you for telling us about your experience with your BRAVIA XR X90L. We're glad to hear that you love the beautiful 4K HDR picture of this X90L Full Array LED 4K Ultra HD Google TV. We always strive to deliver the best picture quality with our TVs. Good to know you are very satisfied with your purchase. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    good so far

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is good. It is so good that you noticed how terrible tv shows are filmed. They must use terrible equipment. Nice tv. Cant complain for the price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for your fantastic review, Joseph!

      We are so pleased to hear that you are enjoying your XR85X90L television and that you find it to be a great value. It's truly rewarding to know that the high quality of your new TV is so apparent that it highlights the nuances in the content you're watching. We design our TVs to deliver a stunning and immersive viewing experience, and it's wonderful to know that we've succeeded.

      Thank you again for choosing Sony and for sharing your experience.

      Best regards, Gus, Sony Social Media Team Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Go into stor-Sony rocks

    |
    |
    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Ordered online and got two broken tvs. Went in store and they handled everything perfectly. Even though I spent 800 more the experience and quality of tv rocks. The picture difference on large tvs is really noticeable. Go with quality like Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Brian, Thank you so much for your review! We are glad to hear that you are now enjoying the picture quality of your new Sony TV! Thank you for the 5-star rating! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony tv

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the quality the movies look great a sales rep helped pick the right tv Sony is the best

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JessicaM! Thank you so much for your kind words! We are truly wonderful to know that you are enjoying the quality of the XR85X90L. It's fantastic to hear that the movies look great on your new TV.

      The XR85X90L features stunning 4K HDR picture quality and advanced sound technology, elevating your viewing experience to new heights.

      Thank you for choosing Sony!
      Best regards,
      Estefany Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    William

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is very clear and the color is wonderful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WilliamS, Awesome! We are so glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great value for money

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far so good. Excellent price for size and quality of picture also got a 100 bb card towards future purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MRMC,

      Thank you for choosing Sony!

      We're thrilled to hear that you're pleased with the size, picture quality, and the excellent price. Plus, it's great to know that you received a $100 gift card for future purchases, what a nice bonus! We trust your XR85X90L will continue to provide an exceptional viewing experience.

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I give two thumbs up

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Everything was good . Tv has an excellent picture and I would recommend this to friends and family

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Joecool, thanks for sharing your experience with the X90L.
      We are immensely pleased to hear you're enjoying it's outstanding picture! We really appreciate the recommendation and your choose of Sony!
      Sincerely,
      Jenn. Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Great!

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is great! Colors are brilliant! Good purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Shirley,
      Nice! We're happy that you are satisfied with your purchase and enjoying the amazing picture quality of your new Sony XR85X90L TV. Thank you for choosing Sony! - Marco Sony_US