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  • SONY α E 3.5-5.6/PZ 16-50 OSS II 0.25m/0.82ft 40.5mm 5.0 3.0m/9.8ft
  • I0 N I A 5 A 8S7 OTia NO . 133 SONY 16-50 F Z4/9 3.5-5.6/PZ E 3.5-5.6/PZ PZ E 16-50 OSS I 40.5 FO-fts8.01mcs.0 015m/082-03m/0.831 82ft-0.3 82f 0 .3. 0 m/ .99ft Corrected text: I0 N I A 5 A 8S7 OTia NO . 133 SONY 16-50 F Z4/9 3.5-5.6/PZ E 3.5-5.6/PZ PZ E 16-50 OSS I 40.5 FO-fts8.01mcs.0 015m/082-03m/0.831 82ft-0.3 82f 0 .3. 0 m/ .99ft
  • SONY E 3.5-5.6/PZ 16-50 OSS II 0.25m/0.82ft - 0.3m/0.99ft REC SONY
  • SONY E 3.5-5.6/PZ 16-50 OSS II 0.25m/0.82ft REC SONY
  • SONY E 3.5-5.6/PZ 16-50 OSS II 0.3m/1.0ft 4660 SONY

Sony - Alpha ZVE10: APS-C Content Creators’ Camera - White

Model:
ZVE10KW
SKU:
6643926
$799.99
Save $100
Comp. Value: $899.99
Deal ends tomorrow

Customer reviews

Rating 4.8 out of 5 stars with 69 reviews

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Rating by feature

  • Value

    Rating 4.7 out of 5 stars

  • Quality

    Rating 4.8 out of 5 stars

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    Rating 4.7 out of 5 stars

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97%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 3 Showing 41-60 of 69 reviews

  • My best camera

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love it! I am very grateful to Best Buy for allowing me to purchase the product at a very reasonable price and without any profit margin. Thank you very much.

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HungN, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as the best camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-5-2026
      Sony Social Support Sony_US

  • Sony cam

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Didn’t think it would be this good , but it’s a 10/10 camera

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend

  • Awesome camera

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome camera and purchase. We purchased this for our Journalism student and she absolutely loves this camera!

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CBGR, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as an awesome camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-24-2026 Sony_US

  • Camera

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this for My daughter's birthday she loved it!!! Great camera

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Spencer,  
      Sony commitment to customer satisfaction is our top priority.  
      Thank you for sharing your experience with the ILMEFX2 camera. We are glad to hear that your daughter loved it and found it as a great camera. Thank you for choosing Sony.
      For any questions or concerns, you can reach us at 239-245-6360.  
      Regards,  
      Larry 2-25-2026
      Sony Social Support Sony_US

  • sony camera

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    works very nice and good perfect size to take on trips

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JustinN, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-13-2025 
      Sony Social Support Sony_US

  • Best camera

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best product i could of purchased thank u best buy

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi OrlandoA,  
      Sony commitment to customer satisfaction is our top priority.  
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as the best camera. Thank you for choosing Sony.
      For any questions or concerns, you can reach us at 239-245-6360.  
      Regards,  
      Larry 2-25-2026
      Sony Social Support Sony_US

  • Great Purchase!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great camera! Very happy with the weight and picture quality.

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello LeslieN, Sony's commitment to customer satisfaction is our top priority. The ZV-E10 is a great camera! Sharp quality pictures. We are happy you are enjoying your camera. If you have any questions or concerns please reach out to us at Sony's General Consumer Support: 239-245-6360. Thank you for choosing Sony! - Edward (2/9/2026) Sony Social Support Sony_US

  • Good Vlogging Camera

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great camera for someone who is starting out.

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Lesen, Sony's commitment to customer satisfaction is our top priority. The ZV-E10 is a great camera! Sharp quality pictures. We are happy you are enjoying your camera. If you have any questions or concerns please reach out to us at Sony's General Consumer Support: 239-245-6360. Thank you for choosing Sony! - Edward (2/9/2026) Sony Social Support Sony_US

  • Great starter camera

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great beginner camera - good bang for your buck! Def Recommend!

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LisaJ, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-30-2026
      Sony Social Support Sony_US

  • My Camera

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the best purchase i have made! I can do so much with this camera and the pics are crystal!

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sky367, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-5-2026
      Sony Social Support Sony_US

  • Excellent camera for entry level work flows

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great and solid performance. Awesome for vlogging and short clips. Very versatile and robust Sony features.

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarlonC, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as an excellent camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

  • Great Camera

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was going to go with the zf-v1 but went with this instead. Got it on a Black Friday sale paid 800 compared to the original $1300

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Santos, Sony's commitment to customer satisfaction is our top priority. Thank you for taking the time to share your feedback. We are happy to hear you are loving this camera. Thank you for choosing Sony. -Linda 12-6-25 Sony Social Support Sony_US

  • Great camera

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bang for the buck! We got this on sale during black friday and my daughter loves it!

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeromeN, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-2-2026
      Sony Social Support Sony_US

  • New tech.

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good product, and recomended for the price and quality

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mizamak7, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-24-2026 Sony_US

  • New toy

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this camera so much…. I went for something else and left with this and I am in love

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChanelL, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

  • Enjoying the purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like the picture quality and size. It works great for my startup editing buisness.

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RoyalT, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

  • camera

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    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    honestly best purchase ever might buy as a gift to a friend

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Luis, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-10-2026
      Sony Social Support Sony_US

  • Good Camera

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    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    arrives in flawless condition, and I enjoy using this camera a lot.

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi VonlouieV, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a good camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-2-2026
      Sony Social Support Sony_US

  • Love my Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic camera for streaming. Clarity and video good quality

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StacyE,  
      Sony commitment to customer satisfaction is our top priority.  
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a fantastic camera. Thank you for choosing Sony.
      For any questions or concerns, you can reach us at 239-245-6360.  
      Regards,  
      Larry 2-26-2026
      Sony Social Support Sony_US

  • Good camera for traveling

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good camera for traveling, takes clear pictures. Good price.

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RandyW, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a good camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

Page 3, Showing 41-60 of 69 reviews
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