Customer Ratings & Reviews

Overall absolutely amazing! Great picture quality in both streaming and honestly even SD TV stations. Viewing angles are pretty perfect for the size room that we have it in (larger game room). We're still getting settled in (hence the disorganization on the entertainment center below), but I wanted to get this in by Super Bowl. The guide is exactly the same as my 85" Sony I've had for years. For the price point you cannot go wrong with this one. It does handle glares pretty well overall. On the opposite side of the room we have a large glass sliding door and our brick outside is a lighter whitewash and I will say with the afternoon sun on that brick it can glare somewhat bad but this is only because we don't have blinds or curtains as of yet for that door and the windows on either side of it. As far as the glare with the recessed lighting in the room, it does fantastic with that. Brightness is great on Vivid setting if you like your picture that way. I haven't really dove into getting the settings dialed in, but out of the box it's fantastic. Another pretty amazing side note is the quality of the built in speakers. We ended up hooking it up to a surround sound system but until we had unpacked that the built in speakers were honestly surprisingly good. Do yourself a favor and spend the money on this one. 100% worth it.

Bought this TCL TV and I’m very happy with it. The picture quality is excellent, colors are bright, and the 4K looks clear. Setup was easy, the smart features work well, and the sound is good for everyday use. Great TV for the price

I bought the 98” to replace an 85” Sony X900F. The Sony has superb processing so I was a bit leery since I watch a ton of sports and hockey is superb on the Sony. Zero DSE and great motion. After having this now for two weeks I feel I made the right choice but there are issues with this TCL. First the good: superb blacks approaching very closely my LG 83” C1 OLED. HDR viewing is superb. Crisp picture and extremely bright. Football is an absolute joy. When I feed this beast a 4k stream from YTTV it’s astounding. I’ve watched several college games and a pro game in 4k and it’s worth the picture alone to watch regardless of who’s playing. I’m feeding this unit with a stick, Apple TV, and NVidia Shield…ya I’m a bit of a tech geek. I’m also using an AVR and 5.1 surround so the on board speakers don’t make any difference to me. As a TV for streaming as long as the feed is solid it’s a glorious picture. Now the not so good: it’s happened only once but under certain circumstances there is a very noticeable buzz from the TV. Even with the AVR pumping out the volume if there are any quiet scenes the buzz is very apparent. Second, and according to my research this is a serous problem with TCL TVs, there is a minor but distinct audio delay when viewing a 4k UHD disk. Same for standard Blu-rays. It’s unwatchable it’s that bad. According to my research, there is no fix for this. I’ve loaded the latest firmware and I’ve tried to make adjustments both in the TV and my receiver and my 4k Blu-ray player, and it has resulted in no improvement whatsoever. Fortunately, I have a separate 13-speaker theater with the OLED TV as its centerpiece so I don’t need to be watching discs on this TV. However, if this were the centerpiece of my own home theater, I would return the TV it is that bad. So buyer beware if you’re going to use this for streaming, you should have zero problem but if you’re going to use this in a theater, you really want to reconsider this purchase since returning a 98 inch TV is no small feat. Overall, I recommend this TV under the circumstances I have laid out here.

Honestly, this thing is a game changer. I was debating between this 98-inch TCL and a high-end projector setup, and I am so glad I went with the TV. The Unboxing & Setup (Heads Up): First off, do not underestimate the size of this box. It is massive. You absolutely need 2-3 strong people to move it and lift it onto the stand or wall mount. Measure your doorways and stairwells before hitting "buy"—I had to take a door off its hinges to get it into the media room. Once it's up, though, it’s a showstopper. The "Zero Border" design looks slick; it’s basically all screen. Picture Quality: The brightness on this panel is insane (specs say 5000 nits, and you can really feel it). Unlike a projector that gets washed out if you open the blinds, this thing punches right through daylight. Black Levels: The QD-Mini LED tech is the real deal. With the thousands of dimming zones, the blacks are almost OLED-level deep. I was worried about "blooming" (that halo effect around bright objects on dark backgrounds), but TCL’s new halo control system handles it incredibly well. Star wars space scenes look ink-black, not milky gray. Upscaling: 4K content looks razor sharp. 1080p streaming content looks good, but if you watch a lot of really low-quality cable or old 720p sports broadcasts, you might notice some softness just because the screen is so huge. It exposes every flaw in the source material, but that's expected at 98 inches. Gaming: If you have a PS5 or Series X, this is a dream. It runs natively at 144Hz, and I haven't noticed any input lag. Responsiveness: Playing shooters on a screen this size usually feels slow, but the response time here is snappy. Features: It supports VRR (Variable Refresh Rate) and AMD FreeSync Premium Pro, so I haven't seen any screen tearing. The "Game Bar" that pops up to show fps and settings is a nice touch, actually useful and not just a gimmick. Sound & Features: Audio: The built-in speakers are actually tuned by Bang & Olufsen this year (2.1.2 channel setup). They are surprisingly loud and clear for TV speakers, with decent height effects for Dolby Atmos. I still ended up hooking up my soundbar for that extra bass rumble, but you could definitely get away with just the TV audio for casual watching. Smart OS: The Google TV interface is fast and snappy. It hasn't crashed on me yet, and the hands-free voice control actually works when my remote is lost in the couch cushions. Remote: Speaking of the remote, it's backlit (finally!) which is huge for movie nights in the dark. It feels a bit longer than necessary but has a nice premium weight to it. The Verdict: It's not perfect—the anti-glare coating is good but can catch rainbow reflections if you have a bright light directly opposite the screen—but for the price, nothing touches it. It’s basically a wall of glass that makes sports and movies feel like you're in the stadium or theater. If you have the wall space, buy it.

This TV delivers outstanding performance for the money. The picture quality is superb. The brightness is staggering, and the contrast and inky black levels are comparable to OLED for anyone who isn’t a pixel peeper. HDR content looks phenomenal, and the sheer size makes everything feel immersive. With a PC connected, the high refresh rate and FreeSync support work flawlessly for gaming. It genuinely feels like a high-end display without the high-end price tag.

Love the TV! Deep blacks, awesome backlighting that doesn’t bloom, and near OLED quality for a faction of the cost. Only issue is the whine or hum you hear when you have the brightness at anything higher than 50%. I really don’t notice it when there’s lots of background noise or an average sounding scene, but once it gets quiet, it’s definitely noticeable. Not in a position to move this huge TV again as it’s hung on the wall, so just kinda going to deal with it at this point. I’ve read it’s something to do with the power supply, so doubt a firmware update can fix it. It’s still a good set, just wish it didn’t have this issue.

Picture once adjusted is phenomenal however, longevity is still to be determined.

The TCL 98QM8K is NOT interoperable with the Marantz AV7706, period. This isn’t a “settings issue.” This isn’t a “try a different cable” issue. This is broken HDMI-CEC implementation on TCL’s side. What’s broken (consistently): Power OFF the TV → Marantz does NOT power off TV remote → does NOT control Marantz volume AV7706 just sits there saying “Muting” like it’s confused and disappointed eARC audio sometimes works, but CEC is completely unreliable “Quick Start” disable option does not exist on this model/firmware Changing HDMI Pass Through, resets, cable swaps — all useless These are core, basic features for a modern home theater setup. If you’re selling a “flagship” 98-inch TV in 2024/2025, HDMI-CEC and eARC should not be a science experiment. Why this is unacceptable: The AV7706 works flawlessly with other brands. The moment the 98QM8K enters the chain, CEC falls apart. That points squarely at TCL firmware. Firmware updates don’t fix it — they just reshuffle which feature breaks next. Bottom line: The picture is great. The size is incredible. But if you use a real AV processor and expect your system to behave like a single system, this TV will drive you insane. Avoid this pairing unless you enjoy manually powering devices and losing basic control every day. TCL needs to fix their HDMI-CEC stack. Until then, this TV is a compatibility liability.

I watch mostly SD (1080 or 720) sources and was worried that a 98 inch tv would look terrible. Not at all. It looks stunning (even with DVDs). I am using it with an easel style stand that works very well. My only issues are nitpicks. First, it is VERY reflective. When it is showing black during the day, it is like a mirror (with noticeable rainbow from direct sources). At night and in most scenes, this is not an issue. It takes a few second to find my tivo. It also has to find wi-fi each time it turns on (less than 10 seconds). My delivery was an issue. The company called the night before and told me they thought my stand would not work (they did not even know what stand I was using) and they did not think it would fit in my house (they had no idea what my house was like). When they arrived, he said it would not fit. I had a board that was the length and width of the TV and showed him it would fit with some (not much) room to spare. He said that none of these TVs fit and that he had failed to deliver any of the 8 sets he had tried to deliver before he got to me. He finally said that he would only deliver if I took full responsibility (which I did). At 3 points he claimed he could not get it in the door and each time I had to show him that all he needed to do was make a slight adjustment. The delivery team did not want to do the job. Be prepared to push them. Once inside they refused to do the log in to the streaming services (as was supposed to be included) since it would take too much time. No big deal since I could do it. To sum up: TV 5 stars, delivery 1.5.

But then I am only 80 years old, and I have only been watching every evolution since the big box with the tiny picture in ‘51. I have had the best - shootout winners - from LG and Sony, but this TV is so incredible that it makes we believe that TCL is really doing something right! The one negative is that the sound is very underwhelming … but … last week there was a software update that noticeably improved it. Also, it is very encouraging to know that TCL is doing updates, particularly this close to its arrival on the scene. Since reviewers had all mentioned the sound, it seems that TCL is trying to keep their products up to the competition. So now, I am going for the QM9K and I can hardly wait. The TV is 98” and way past immersive. It draws me in and makes me a part of what is happening. I would like to see something better than this for $3000. which is what I paid!

A++++ Great product!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

Excellent TV. Inky blacks. Little bloom. Motion looks great so far. Close to OLED. Bought the 98” and very happy with the purchase

I have this in an upstairs living area so the extra brightness is wonderful. 60% brightness is more than enough for even midday viewing. The picture quality and sharpness have been impressive. I can't comment on the sound quality as I've only used my surround system with it.

Outrageously incredible. I'm not sure where to start. Not only does this TV produce amazing picture quality, it's edge to edge basically zero bezel turns the TV into a beautiful room centerpiece. I've had it for a month. Zero issues, zero buzz (IYKYK), and jaw-dropping brightness and color. I primarily watch sports (streaming via Google TV) on it and am blown away each time.

Dude, What a awesome television. And a great deal, and incredible from Best Buy and Geek squaid

This TV will meet and exceed your expectations! I am coming from a Sony TV and I was hesitant on trying this brand. I am very impressed with the picture quality and brightness and I am hoping this will last more than 8 years since my Sony lasted that long.

It has a beautiful picture but we put a sound bar on it so we don't know about the sound. The 9k doesn't look that much better, just a little brighter. Both look amazing.

Great picture, ease of operation and settings looks good mounted on the wall

Incredible tv, fantastic picture quality and brightness. I have fooled froends into thinking this is an OLED tv.

So far everything is great. Blindingly bright when you push it but still plenty good at lower brightness levels. It does have the hum above 60% brightness, which I believe from reading forums is the fan. No clicking or buzzing noises. Could it be almost too big at 98"? Perhaps but still awesome. Speakers are adequate, wouldn't hang your hat on the B&O stuff too much and a soundbar is still the better way. Excited for the Z100 Dolby FlexConnect stuff coming soon.