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Customer reviews

Rating 4.6 out of 5 stars with 1950 reviews

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Rating by feature

  • Battery Life

    Rating 3.9 out of 5 stars

  • Durability

    Rating 4.3 out of 5 stars

  • Display

    Rating 4.3 out of 5 stars

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94%would recommend to a friend

Customers are saying

Customers highly value the Fire HD 10's large screen size, ease of use, and its affordability. Positive feedback also highlights the device's battery life and performance. However, some users express concerns regarding the app selection and the presence of advertisements. A few also mention issues with the camera quality and charging port.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
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Page 1 Showing 1-18 of 18 reviews
  • Pros mentioned:
    Screen size, Speed
    Cons mentioned:
    Ads

    Rated 4 out of 5 stars

    Excellent value. Has some minor bad points.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Pros: Fast, super screen, easy to hold (light), Alexa is cool Cons: Minor stuff mostly due to the very intrusive Amazon ads. However, I do understand why they have to advertise to make up for the low tablet price.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Ads

    Rated 5 out of 5 stars

    Great tablet

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tablet is super easy to use. I love everything about it. I like using the hands free alexa. The only thing is I didn't realize that it has ads that I have to pay an extra $15 to get rid of.

    I would recommend this to a friend
  • Cons mentioned:
    Ads, App store

    Rated 4 out of 5 stars

    Great value!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased it to replace an iPad and I like most everything. It took sometime to learn how to navigate around but the quality seems to be good for what I spent. However, I am finding that some apps are not available such as Firefox and the weather app I use. Also be aware every time you start it an ad comes up that you need to look at. I tried to change the default to no ads but they say the device is discounted to $149 and based on that I agreed to the ads. I can change the default to no ads but would then need to enter a credit card to pay a $15 fee. I realize that it’s a trick by Amazon but I just kept the ads.

    I would recommend this to a friend
  • Pros mentioned:
    Screen size, Speed
    Cons mentioned:
    Ads

    Rated 4 out of 5 stars

    Not bad for the price

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got a real deal on this $89 so I figured why not try. Nice screan fairly quick 1.8 gigahertz Bad part is having to pay Amazon extra $15 to get rid of the ads p

    I would recommend this to a friend
  • Pros mentioned:
    Screen size
    Cons mentioned:
    Ads

    Rated 5 out of 5 stars

    Great tablet

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have the fire 7 and bought this as a gift and my brother really enjoys the large screen. He didn’t like the ads that popped up on the lock screen but other than that it’s Been a crowd pleaser. Thinking of buying myself one

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Ads

    Rated 4 out of 5 stars

    Great

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Only recently purchased but so far, so good. Pretty easy to set up. Clarity is great. Ads are annoying but can be removed for a fee.

    I would recommend this to a friend
  • Pros mentioned:
    Screen size
    Cons mentioned:
    Ads

    Rated 5 out of 5 stars

    Great Tablet

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great large screen tablet. Has lots of ads but you can pay extra to get rid of them.

    I would recommend this to a friend
  • Pros mentioned:
    Speed
    Cons mentioned:
    Ads

    Rated 4 out of 5 stars

    Nice budget tablet

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is an excellent tablet for the price. Decent speed and nice screen. Only negative is the ads.

    I would recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 3 out of 5 stars

    It’s ok for reading, but that’s it.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this for reading, but the Kindle Fire HD because it was also a tablet. It’s a great reader, but it’s not going to replace my iPad. First off, it’s slow. Just entering text into the search box causes it to lag. The graphics are also slow to load. It’s not my internet connection, I have gigabyte speeds and ac band WiFi. I haven’t found native word processors or spreadsheets, and the apps available for this are clunky and difficult. (to be fair, even Apples and Microsoft’s don’t work as well on tablets as they should) Then there’s the ads. They are everywhere. I get that this is a very cheap tablet, but really! I hate the ads on this thing. I want to be able to decide what my lock screen looks like, not an ad. The ads make it look like this device is designed to increase the net worth of a multi-billionaire. The Kindle might be okay for kids, but not for adults. By the way, I had to type this review on my iPad. I couldn’t do it on my Kindle.

    No, I would not recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 4 out of 5 stars

    Ok product

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price, its OK, but there are little too many ads on this tablet and you can't seem to delete the icons. I don't think I would buy it again.

    No, I would not recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 5 out of 5 stars

    GReat Buy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great specs, poor OS (Amazon pushes unwanted Ads) but can be fixed. Overall love it. Some config required for better experience.

    I would recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 4 out of 5 stars

    nick

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    served the purpose I needed and still working well. little too complicated and too much Ads but that what for the low price

    I would recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 5 out of 5 stars

    iPad who?

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice tablet for the money. Paid $99 and I well worth it. Added Alexa is great. Don’t like the amazon heavy add.

    I would recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 4 out of 5 stars

    Great product bad amazon tactics

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent product but Amazon ruin it by forcing ads on buyer, who already paid for the item.

    I would recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 3 out of 5 stars

    It's ok if you just want to surf.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The tablet itself is fine for surfing the web. But for downloading games, music, etc.. It is not so good. Alexa is not too bright either. Too many interruptions from ads. My granddaughter gets frustrated when she asks Alexa to show her pictures of animals and gets people acting like animals.

    No, I would not recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 3 out of 5 stars

    Nice Tablet But.....

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazon has too much control over the tablet. I am not allowed to download McAfee and have to choose one of their own virus protection. Also cannot charge it properly unless you pay the extra $15 to get rid of ads.

    No, I would not recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 2 out of 5 stars

    Ok for a beginner

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tablet had too many ads we could not keep them

    No, I would not recommend this to a friend
  • Cons mentioned:
    Ads

    Rated 1 out of 5 stars

    not happy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    First time buying an amazon tablet and not happy with every time you log in there's an ad. Would not buy another one.

    No, I would not recommend this to a friend