Customer Ratings & Reviews

I use the Apple TV 4K mainly for movies and streaming, and it has completely exceeded my expectations. Setup was quick and easy with my iPhone, and the interface is fast, clean, and free of ads. The video quality is incredible in 4K Dolby Vision, and the sound with Dolby Atmos creates a truly immersive experience. The new Siri Remote is simple and responsive, and I love being able to use AirPods for quiet late-night viewing. Everything runs smoothly across all my apps, and the device just works without any hassle. If you care about picture quality, reliable performance, and a premium streaming experience, this is the one to get. It is more expensive than others, but absolutely worth it.

This Apple TV 4K is such an upgrade from the previous version (night and day difference) even with a smart tv this just steps everything up to a more premium experience

I love my Apple TV. I upgraded from a roku device and I'll never go back. Better picture and interface and pairs easily with my phone and airpods.

Excellent product and works as advertised and is easy to use.

I recommend Apple TV for Apple users. It is simple t setup you really just need to enter your Apple ID and install any apps you use to watch programs or listen to music. You can also setup subscriptions to popular streaming services like Peacock and Paramount+ if you haven't previously subscribed. The 4K looks great assuming you have a 4K resolution TV.

Recently, we have been plagued with increasingly erratic behavior with our older Apple TV (2nd generation) device. I'm not sure how old the 2nd generation device was, but I do know we bought it when they first came out. So maybe six or seven years old. Anyway, I took a chance and bought this 3rd generation Apple TV device and it has solved all of our problems. So, there you go, one less thing to stress over and worry about. BTW, we prefer streaming through our Apple TV box more than any other device because the remote is so simple to use. We use it all the time in the dark and never have to turn a light to see a button like we do with our smart TV remote.

I bought this because I'm tired of the laggy interfaces built into smart TV's. This dedicated box is SUPER responsive and fast, and incredibly easy to set up. I love that it has a physical ethernet port, I have it hooked straight into my switch so I have the fastest possible streaming speeds. I don't care so much that it integrates with the Apple ecosystem, as much as the fact that it has great hardware and makes a TV viewing experience far more enjoyable. I 1000% would recommend this to anyone looking to improve responsiveness and picture on their 4k TV.

Best streamer out there. Super fast and easy. Ethernet works flawlessly.

Our older Sony TV was running incredibly slow trying to get apps to run so we bought Apple TV as a workaround. It's like an entirely new TV! The response is instantaneous for all the apps, the picture is perfect and setup was a breeze.

The $150 price tag and lack of an included hdmi cabel were hard to justify at first but after awhile it became clear that the quality of the device is worth the drawbacks It is has a fast and fluid UI, no ads, the picture quality is superb and it has many customizable settings options that make the device your own. I would highly recommend it over other streaming platforms. If cost is a concern than a Roku device would be adequate. However, if you can save up a smidgen more I think the cost and lack or peripherals are small sacrifices for what is maybe the best streaming device on the market.

It really is a great product. Certainly helps if you have other apple products (especially AirPods). It’s intuitive, looks great, fast, and aesthetically pleasing. I’m so happy with this purchase.

Best media player out there for conventional use. So many options but Apple TV has no ads littering the interface, very intuitive, great remote and top quality bitrate and picture.

This is the best streaming device I have used. It is very easy to use and the speed is great

Such higher quality video and sound than our previous service provider or even streaming direct through the SmartTV was an unexpected surprise. Easy to set up and easy to use. Wish the controller didn’t need to be recharged so often.

Excellant product. Easy to use. Enjoying with multiple TVs.

Excellent product to add to your home. I especially appreciate the ethernet included on this version, and support for Thread so that your smart home can run faster and more reliably. The apple TV by itself is an incredible interface, easy to use, high quality, and with beautiful aerial screensavers, you’ll never want to turn it off. Also, Snoopy!

My Apple TV 4K brought my 10 year old 65 inch tv back to life! It cured the speed problems not only between apps but also the fast forwarding with apps!

The new apple 4k TVbox I bought to replace my apple tvbox first gen addition. The new gen 3 4k is so much nicer, and it was able to put back into the same holder for it. Very very ease of set up. Seams to have a better picture and runs faster. I will be replace 2 more of the 1st gen. Box to this 4th gen. Thanks

UI is very fast compared to my current Roku. Also easy to connect any bluetooth headphones to use. Would recommend.

I’ve been wanting this for a while and having it now, I do not regret it at all. Quality is through the roof and being able to just seemingly transition between my Apple products is amazing!!!