Customer Ratings & Reviews

Easy to use. Wi-Fi works great if needed. Easy setup and links great to your account.

Excellent and a bit snappier than previous versions. Do get the better model if you care about Atmos sound I think ,

I purchased this because I plan to switch from DirecTV to streaming YouTubeTV. I had been using my Sony TV for apps and streaming and am surprised how much faster the appleTV is when switching between apps. I also like using the apple music & fitness.

Yes times 10. So much faster than my older one. Remote is growing on me.

The Apple TV work very well and easy to use. I hate this remote.

I have several Apple TVs, own every generation, they just get better and no ads and has all the apps. Also fantastic picture quality

This little thing is super fast and has awesome picture and sound quality. The remote is akin to an old iPod which is kind of cool. Just operates really well with no issues! Wish there was a way to get all the apps loaded online somehow though.

The Apple TV 4K continues to set the standard for premium streaming devices, and the latest model is one of Apple’s most compelling yet. From the moment you unbox it, you can tell this is a product designed to elevate your living-room entertainment experience.

Works great with Sienna-ND TV Monitor no monitor NDI sources

I had an Apple TV way back a decade ago when they didn't support apps. I switched over to the Amazon Fire TV and used that on every TV forever, but now the Fire TV has become laggy and inundated with advertising. When they updated it recently to use full-screen ads as you turn the thing on, I unplugged it, filed a trade-in and went out and bought this more expensive Apple TV. WOW is this better!!! The price is not quite double what I paid for the Fire TV Cube, but the quality and experience is 10 times better!!! As soon as I signed into this thing with my Apple ID, it had everyone in my iCloud family listed as profiles, and it was so much easier to authenticate stuff using an iPhone alongside. Everyone in the family immediately remarked how slick and quick the interface was. Not just the Home Screen, but within the apps we use as well. We're all pretty sure that Hulu buffers less when we're trying to watch live sports. We have gigabit fiber and both the Apple TV and Fire TV were connected via ethernet, but the Fire TV Cube had to use a USB adapter. That shouldn't be a factor though, I just think the Fire TV had too much overhead trying to snoop and figure out what ads to run. Technically, I know that Amazon uses the Android OS and it used to be pretty fast but they bloated it with ads and tracking and Android just sucks if it's not been tuned to run on an expensive mobile device. Apple TV uses their own tvOS. All the apps have to be natively built for the platform and approved into the App Store, and it's just unarguably faster and better and less junky. No sponsored tiles or grown-up stuff advertised to your kids, a zippy clean and fast interface, I can airplay to it from my phone, every app is natively slick and fast, it's just phenomenal. I want this on my bedroom TV now.

Great streaming device. Exceeded all expectations.

Love this device, the portal and my Apple TV…………..

Decided to upgrade my 1st gen 4k Appletv, had a couple of gift cards ans rewards, so glad I did, not a vast improvement, but still an improvement, in picture and sound quality, plus better response, whether regular streaming or using the Spectrum app, everything works great, plus I am future proof for awhile, plus it has the upgraded remote, but I still use my Harmony remote. Easy to set up.

Bought the 3rd gen ATV 4K to replace the older 2nd gen ATV 4K and you can definitely notice the performance increase with the new A15 Bionic chip which replaces the older A12 chip in the 2nd gen ATV 4K. Scrolling through apps is so fluid and I've even noticed connecting to bluetooth devices like my AirPods Max and AirPods 2nd gen is even faster now- it really makes what was already the best streaming experience even better now!

Purchased this to replace older model which was failing to stream properly and had memory issues. This solved all of the problems I was having, was easy to set up and is much more capable than my previous Apple TV. My only complaint it the extremely sensitive directional pad on the remote control, which can cause you to stray very easily as you try to navigate within a video. Once you get used to that, it's a great unit!

Performance and 4K picture quality is very good . Remote is easy to use . The apple TV also works as hub for smart devices

Navigation is smooth and works good with all my apple devices at home.

Great product, Works just as supposed too. Can’t go wrong with apple.

This is a great product! Have had it for a little over a month and it works great.

Used this to replace the awful included OS in my old smart tv and horrendous remote. Excellent UX. Setup is super quick. Tiny footprint and power usage. High quality, responsive, aluminum remote. Seamlessly and intuitively works with ofher apple products — iphone as remote and just noticed it offered to connect to my airpods pro which is nice if you want to watch without disturbing your partner.