4th of July SaleEnds Sunday. Limited quantities. No rainchecks.Shop now

Skip to contentGo to Product Search
Main Content

Customer Ratings & Reviews

$155.21
Save $94.78
The comparable value is $249.99

Customer reviews

Rating 4.8 out of 5 stars with 5486 reviews

Rating Filter

Rating by feature

  • Value

    Rating 4.7 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

97%would recommend to a friend

Customers are saying

Customers often highlight the product's excellent overall performance, praising its ease of use, speed, and intuitive interface. They appreciate the responsive remote, superior streaming capabilities, and excellent 4K picture quality, noting a welcome absence of lag and advertisements. However, some customers feel the price remains a bit high.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 200 Showing 3,981-4,000 of 5,486 reviews
  • Rated 5 out of 5 stars

    Great little device for Home streaming

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve owned 7 of these devices previously to owning this generation. Have one for every room in my house. This generation is no exception. Love these little devices and I’m looking to upgrade 2 more of my 5 rooms with this new generation Apple TV.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Satisfied with New Apple TV Device

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had to replace our old Apple TV that finally failed after 10 years. We decided to stick with Apple for the new device. This Apple TV installed easily, popped up all the channels we had downloaded on our old Apple TV and we were off and running. It only took about 5 minutes total.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Returned a TV for this!

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Haven’t had a problem with it as of yet. I bought this as a test because the TV I’d just bought was lagging really bad so I bought this to test. Needless to say I have returned the TV and I’m just going to stick with this.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Worth the price of admission

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Much faster and easier to use than regular smart TV.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Apple TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Not a bad device. Just noticed with some apps, it will have issues staying connected

    I would recommend this to a friend
  • Rated 2 out of 5 stars

    10 yrs behind the competition

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What a joke, same old features, nothing new and now actually worse. The remote stinks, touch pad response is horrible. No browser? Really in 2026? If I want to browse the internet on my TV casting from my ipad as apple recommends, why do I need this? Tried four different browsing apps and all were worthless. Save yourself aggravation and money and simply buy firestick, goggle or anything else but this paper weight. In short, your smart TV is a way smarter than Apple TV.

    No, I would not recommend this to a friend
  • Rated 5 out of 5 stars

    Loving it

    |
    |
    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the first Apple Tv that I purchase and I love how it has integrated with the rest of the Apple product in my home. It show my video doorbell with it is rang and I can use my iPhone as a remote when I cant find the silver one, Haha.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    A FEAST FOR THE EYES

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So I bought this for my LG smart 4k tv that i bought years ago that we love but it's so old that most of the apps that we love don't work on it anymore. I didn't want a new TV because we still love this TV. After much research on the Apple TV and i've used the app before I decided to buy the Apple 4k device. I must say this was an extremely easy hook-up and I'm not a techy person i'm 57 years old but i can dabble in some tech devices. After I hooked this up i was on it all night long just watching movies and exploring. This device makes the picture look amazing a definite FEAST FOR THE EYES!!! we will enjoy this for years to come i'm sure!!!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    4K Apple TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this instead of a Roku 4K for a new Epson short throw projection system based on in store recommendations from Magnolia sales and other customers. It controls my entire system and of course works seamlessly with the other Apple products in the house.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    great product

    |
    |
    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As always apple good quality with best resolution.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am apple fan, great for streaming , watch tv apps

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Worth the extra money versus a roku stick

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have started to integrate more HomeKit smart devices in the house, so having an Apple TV and Siri in the room just makes sense. Now that there is an Xfinity Stream app for Apple TV it’s a no brainer.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    simple

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It was a simple set up and I like that it does not take so much space, the design is perfect. Great connection as well.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple TV

    |
    |
    Posted . Owned for 7 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works amazing streaming from a iPhone or installed apps. Way faster then a smart tv

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    AppleTV 4K is great

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Of all the external streaming device options (Nvidia Shield, Amazon FireTV, etc..), the AppleTV 4K product produces the best image when viewing content from services like Netflix, DirecTV Stream, YouTubeTV, and YouTube

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great quality build

    |
    |
    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product and easy to set up love the dobly vision

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Love love love Apple TV

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the usb c connections for remote charging and it’s so much smaller than the last generation

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    ATV Win!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome device syncs up to our tv flawlessly. Makes streaming so much easier.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple TV 4th gen.

    |
    |
    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As expected- very good quality and great purchase options from Best Buy!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Wohoo.. should have bought it sooner

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Really Great product . I am using it with my LG C2 as I don’t like the LG OS and its a huge difference. It works seamlessly and is much faster than the regular LG OS. Definitely worth the money

    I would recommend this to a friend